Procter & Gamble Company (The) $PG Stock Position Lowered by American Century Companies Inc.

American Century Companies Inc. trimmed its position in shares of Procter & Gamble Company (The) (NYSE:PG) by 14.5% during the 3rd quarter, according to the company in its most recent filing with the SEC. The institutional investor owned 1,351,495 shares of the company’s stock after selling 228,642 shares during the period. American Century Companies Inc. owned 0.06% of Procter & Gamble worth $207,657,000 at the end of the most recent reporting period.

A number of other hedge funds also recently modified their holdings of PG. Boston Research & Management Inc. boosted its position in Procter & Gamble by 10.2% during the 3rd quarter. Boston Research & Management Inc. now owns 49,426 shares of the company’s stock worth $7,594,000 after acquiring an additional 4,581 shares during the period. Harvest Portfolios Group Inc. lifted its position in shares of Procter & Gamble by 12.5% in the third quarter. Harvest Portfolios Group Inc. now owns 130,971 shares of the company’s stock worth $20,124,000 after purchasing an additional 14,604 shares in the last quarter. Mosaic Family Wealth Partners LLC lifted its position in shares of Procter & Gamble by 1.8% in the third quarter. Mosaic Family Wealth Partners LLC now owns 8,830 shares of the company’s stock worth $1,356,000 after purchasing an additional 159 shares in the last quarter. Abacus Wealth Partners LLC grew its position in Procter & Gamble by 5.7% during the third quarter. Abacus Wealth Partners LLC now owns 2,505 shares of the company’s stock valued at $385,000 after purchasing an additional 136 shares in the last quarter. Finally, Caitlin John LLC acquired a new position in Procter & Gamble in the 3rd quarter valued at approximately $34,000. Hedge funds and other institutional investors own 65.77% of the company’s stock.

Insider Transactions at Procter & Gamble

In other news, Chairman Jon R. Moeller sold 162,232 shares of the firm’s stock in a transaction dated Thursday, February 12th. The stock was sold at an average price of $162.45, for a total value of $26,354,588.40. Following the sale, the chairman directly owned 319,385 shares of the company’s stock, valued at approximately $51,884,093.25. This trade represents a 33.68% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Also, insider Balaji Purushothaman sold 12,827 shares of Procter & Gamble stock in a transaction dated Wednesday, February 11th. The stock was sold at an average price of $160.31, for a total value of $2,056,296.37. Following the completion of the transaction, the insider owned 12,639 shares in the company, valued at $2,026,158.09. The trade was a 50.37% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last ninety days, insiders have sold 343,069 shares of company stock worth $54,545,448. Corporate insiders own 0.20% of the company’s stock.

Analysts Set New Price Targets

PG has been the subject of a number of research reports. Wells Fargo & Company reissued an “overweight” rating and set a $177.00 target price on shares of Procter & Gamble in a research note on Tuesday, February 17th. Rothschild & Co Redburn lifted their price objective on Procter & Gamble from $155.00 to $157.00 and gave the company a “neutral” rating in a research report on Friday, January 23rd. Deutsche Bank Aktiengesellschaft lowered their target price on Procter & Gamble from $176.00 to $171.00 and set a “buy” rating on the stock in a research note on Monday, December 8th. Weiss Ratings reiterated a “hold (c)” rating on shares of Procter & Gamble in a report on Monday, December 29th. Finally, UBS Group boosted their price target on Procter & Gamble from $161.00 to $170.00 and gave the company a “buy” rating in a research note on Friday, January 23rd. Fourteen analysts have rated the stock with a Buy rating and seven have assigned a Hold rating to the company. Based on data from MarketBeat, Procter & Gamble has an average rating of “Moderate Buy” and a consensus price target of $168.33.

Key Procter & Gamble News

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: Market note: several market pieces highlighted that PG shares advanced while the broader market declined, reflecting investor preference for defensive, dividend-bearing consumer staples. This helps explain the intraday strength. Procter & Gamble (PG) Advances While Market Declines: Some Information for Investors
• Positive Sentiment: Brand activation: Old Spice launched a limited-edition Old Spice x The Super Mario Galaxy Movie grooming collection — a high-visibility marketing tie-in that can boost short-term sales and shelf relevance for a core male grooming franchise. SMELL SUPER: Old Spice and The Super Mario Galaxy Movie Launch Cosmic Grooming Collection With New Out-of-This-World Scents
• Positive Sentiment: Longer-term opportunity: a brand-licensing industry report lists P&G among leading brands in a growing licensing market — a potential incremental revenue/royalty avenue and positive signal for IP monetization strategies. Brand Licensing Industry Analysis Report 2026-2035
• Neutral Sentiment: Valuation debate: commentary asks whether PG remains attractive after recent share strength, noting solid multi-year returns but raising valuation/relative-value questions for long-term buyers. Useful for investors weighing entry points. Is Procter & Gamble (PG) Still Attractive After Recent Share Price Strength?
• Neutral Sentiment: Dividend context: a roundup recommending dividend ETFs highlights demand for yield-focused allocations; PG’s dividend profile makes it a beneficiary of that investor preference, though ETF flows are a broader factor. Got $10,000? Put It in These Dividend ETFs Now
• Neutral Sentiment: Brand-level PR: Native (a P&G personal-care brand) will attend AAAAI 2026 to introduce a Sensitive Series — a niche product/medical-marketing activity that supports brand credibility but is unlikely to move the stock materially by itself. Native to Attend the AAAAI 2026 Annual Meeting
• Negative Sentiment: Tariff risk: a sector piece on tariffs, margins and the Q4 earnings season flags that tariff-driven cost pressures can squeeze retailer and consumer-packaged-goods margins; rising input or import tariffs remain a potential headwind for P&G’s gross margins and near-term earnings upside. Tariffs, Margins and the Q4 Earnings Season

Procter & Gamble Stock Performance

Shares of NYSE PG opened at $166.95 on Friday. The business’s 50-day simple moving average is $150.95 and its 200-day simple moving average is $151.08. The company has a debt-to-equity ratio of 0.49, a quick ratio of 0.51 and a current ratio of 0.72. Procter & Gamble Company has a 52 week low of $137.62 and a 52 week high of $179.99. The firm has a market cap of $388.00 billion, a price-to-earnings ratio of 24.73, a P/E/G ratio of 5.59 and a beta of 0.38.

Procter & Gamble (NYSE:PG) last announced its earnings results on Thursday, January 22nd. The company reported $1.88 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $1.86 by $0.02. Procter & Gamble had a return on equity of 32.21% and a net margin of 19.30%.The firm had revenue of $22.21 billion during the quarter, compared to analysts’ expectations of $22.36 billion. During the same quarter in the prior year, the business earned $1.88 earnings per share. The company’s revenue was up 1.5% on a year-over-year basis. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. As a group, equities research analysts expect that Procter & Gamble Company will post 6.91 earnings per share for the current fiscal year.

Procter & Gamble Dividend Announcement

The company also recently announced a quarterly dividend, which was paid on Tuesday, February 17th. Investors of record on Friday, January 23rd were paid a $1.0568 dividend. The ex-dividend date was Friday, January 23rd. This represents a $4.23 dividend on an annualized basis and a yield of 2.5%. Procter & Gamble’s dividend payout ratio (DPR) is presently 62.67%.

Procter & Gamble Company Profile

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.