Zebra Technologies Corporation (NASDAQ:ZBRA) Receives Average Rating of “Moderate Buy” from Brokerages

Shares of Zebra Technologies Corporation (NASDAQ:ZBRA) have been assigned a consensus rating of “Moderate Buy” from the eleven brokerages that are covering the firm, MarketBeat Ratings reports. Five equities research analysts have rated the stock with a hold recommendation, five have issued a buy recommendation and one has issued a strong buy recommendation on the company. The average 1 year price target among analysts that have issued ratings on the stock in the last year is $339.25.

Several research firms have recently issued reports on ZBRA. UBS Group restated a “buy” rating and set a $335.00 price objective on shares of Zebra Technologies in a report on Friday, February 13th. Morgan Stanley set a $323.00 price target on shares of Zebra Technologies in a research note on Thursday, February 12th. Barclays decreased their price target on shares of Zebra Technologies from $351.00 to $330.00 and set an “overweight” rating for the company in a report on Friday, February 13th. Zacks Research raised shares of Zebra Technologies from a “hold” rating to a “strong-buy” rating in a report on Friday, February 20th. Finally, Weiss Ratings reissued a “hold (c)” rating on shares of Zebra Technologies in a report on Wednesday, January 21st.

Insider Transactions at Zebra Technologies

In other Zebra Technologies news, insider Cristen L. Kogl sold 145 shares of the firm’s stock in a transaction that occurred on Thursday, March 5th. The shares were sold at an average price of $235.71, for a total transaction of $34,177.95. Following the completion of the transaction, the insider directly owned 23,687 shares of the company’s stock, valued at approximately $5,583,262.77. This trade represents a 0.61% decrease in their position. The transaction was disclosed in a filing with the SEC, which can be accessed through this link. Corporate insiders own 0.84% of the company’s stock.

Institutional Trading of Zebra Technologies

A number of hedge funds and other institutional investors have recently made changes to their positions in ZBRA. Nordea Investment Management AB grew its holdings in Zebra Technologies by 1,826.5% during the third quarter. Nordea Investment Management AB now owns 997,495 shares of the industrial products company’s stock worth $292,705,000 after acquiring an additional 945,718 shares during the period. Alliancebernstein L.P. lifted its holdings in Zebra Technologies by 1,310.3% in the second quarter. Alliancebernstein L.P. now owns 779,680 shares of the industrial products company’s stock valued at $240,422,000 after acquiring an additional 724,396 shares during the period. Norges Bank purchased a new stake in Zebra Technologies in the 4th quarter worth approximately $134,505,000. Focus Partners Wealth boosted its position in Zebra Technologies by 2,635.4% in the 4th quarter. Focus Partners Wealth now owns 543,473 shares of the industrial products company’s stock worth $132,575,000 after purchasing an additional 523,605 shares in the last quarter. Finally, Invesco Ltd. grew its stake in shares of Zebra Technologies by 30.1% during the 4th quarter. Invesco Ltd. now owns 1,801,516 shares of the industrial products company’s stock worth $437,444,000 after purchasing an additional 416,568 shares during the period. Institutional investors and hedge funds own 91.03% of the company’s stock.

Zebra Technologies Stock Performance

Shares of Zebra Technologies stock opened at $213.78 on Tuesday. The company has a current ratio of 0.97, a quick ratio of 0.58 and a debt-to-equity ratio of 0.66. The stock’s fifty day moving average price is $245.49 and its 200-day moving average price is $268.77. The firm has a market cap of $10.52 billion, a P/E ratio of 26.17 and a beta of 1.65. Zebra Technologies has a 12 month low of $205.73 and a 12 month high of $352.66.

Zebra Technologies (NASDAQ:ZBRA) last posted its earnings results on Thursday, February 12th. The industrial products company reported $4.33 earnings per share for the quarter, missing analysts’ consensus estimates of $4.34 by ($0.01). Zebra Technologies had a return on equity of 18.09% and a net margin of 7.76%.The company had revenue of $1.48 billion for the quarter, compared to analysts’ expectations of $1.47 billion. During the same quarter in the prior year, the company earned $4.00 EPS. The firm’s quarterly revenue was up 10.6% on a year-over-year basis. Zebra Technologies has set its Q1 2026 guidance at 4.050-4.350 EPS and its FY 2026 guidance at 17.700-18.300 EPS. On average, equities research analysts expect that Zebra Technologies will post 13.71 earnings per share for the current fiscal year.

Zebra Technologies Company Profile

Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company’s product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.