AO World (LON:AO) Share Price Crosses Below 200 Day Moving Average – Should You Sell?

AO World plc (LON:AO) crossed below its 200-day moving average during trading on Wednesday . The stock has a 200-day moving average of GBX 101.91 and traded as low as GBX 89.60. AO World shares last traded at GBX 90.70, with a volume of 642,587 shares trading hands.

Analyst Ratings Changes

Separately, Peel Hunt reissued a “buy” rating and issued a GBX 137 target price on shares of AO World in a research report on Tuesday, November 25th. One equities research analyst has rated the stock with a Buy rating and one has given a Hold rating to the company’s stock. According to MarketBeat, AO World has a consensus rating of “Moderate Buy” and an average price target of GBX 121.

AO World Stock Performance

The stock’s 50-day moving average price is GBX 104.30 and its 200 day moving average price is GBX 101.91. The company has a quick ratio of 0.48, a current ratio of 1.02 and a debt-to-equity ratio of 41.38. The company has a market cap of £543.15 million, a P/E ratio of 21.30, a price-to-earnings-growth ratio of -2.13 and a beta of 1.24.

Insider Buying and Selling at AO World

In other AO World news, insider Chris Hopkinson sold 700,000 shares of the company’s stock in a transaction dated Friday, January 23rd. The shares were sold at an average price of GBX 107, for a total transaction of £749,000. Also, insider John Roberts sold 2,500,000 shares of the firm’s stock in a transaction dated Thursday, January 15th. The shares were sold at an average price of GBX 105, for a total value of £2,625,000. Insiders sold a total of 4,200,000 shares of company stock worth $444,400,000 in the last quarter. Insiders own 47.09% of the company’s stock.

AO World Company Profile

AO World plc, together with its subsidiaries, engages in the online retailing of domestic appliances the United Kingdom and Germany. It retails fridge and freezers; laundry products; dishwashers; and audiovisual equipment, as well as computing, mobile, gaming, and smart home technology products. The company provides logistics and transport services. In addition, it engages in the investment activities; and waste electrical and electronic equipment (WEEE) recycling activities. The company sells its products through its websites, marketplaces, and third-party websites.