Jefferies Financial Group Downgrades goeasy (TSE:GSY) to Hold

goeasy (TSE:GSY) was downgraded by equities research analysts at Jefferies Financial Group from a “strong-buy” rating to a “hold” rating in a research report issued to clients and investors on Wednesday,Zacks.com reports.

A number of other research firms have also recently commented on GSY. Scotiabank dropped their price target on shares of goeasy from C$225.00 to C$210.00 in a research note on Friday, January 30th. BMO Capital Markets downgraded shares of goeasy from a “strong-buy” rating to a “hold” rating in a research note on Tuesday. ATB Cormark Capital Markets dropped their target price on goeasy from C$200.00 to C$185.00 and set an “outperform” rating for the company in a research report on Friday, February 13th. TD Securities lowered goeasy from a “buy” rating to a “hold” rating and dropped their target price for the company from C$160.00 to C$135.00 in a research report on Monday, January 19th. Finally, Raymond James Financial cut goeasy from a “moderate buy” rating to a “hold” rating and cut their target price for the company from C$208.00 to C$153.00 in a research note on Wednesday, December 3rd. Two research analysts have rated the stock with a Buy rating, five have given a Hold rating and one has given a Sell rating to the company. Based on data from MarketBeat, the company has a consensus rating of “Hold” and an average target price of C$180.33.

goeasy Trading Down 13.9%

GSY stock opened at C$35.02 on Wednesday. goeasy has a twelve month low of C$34.90 and a twelve month high of C$216.50. The stock has a market capitalization of C$561.23 million, a price-to-earnings ratio of 2.55, a price-to-earnings-growth ratio of 0.84 and a beta of 0.16. The company has a quick ratio of 28.46, a current ratio of 42.83 and a debt-to-equity ratio of 383.82. The firm’s fifty day simple moving average is C$119.30 and its two-hundred day simple moving average is C$145.14.

goeasy News Summary

Here are the key news stories impacting goeasy this week:

• Negative Sentiment: Royal Bank of Canada cut goeasy from “hold” to “strong sell”, signaling heightened concern from a major shop; this contributed to selling pressure. Article Title Article Title
• Negative Sentiment: Jefferies cut its rating from “strong-buy” to “hold”, reducing buy-side endorsement and likely removing incremental institutional support. Article Title
• Negative Sentiment: BMO Capital Markets downgraded goeasy from “strong-buy” to “hold”, another notable pullback in sell‑side conviction. Article Title Article Title
• Negative Sentiment: National Bank Financial cut its rating from “strong-buy” to “hold”, adding to the cluster of downgrades and increasing the probability of further negative analyst action. Article Title
• Negative Sentiment: Press report says goeasy extended its slide after forecasting a major charge-off and withdrawing its guidance — this directly raises concerns about asset quality and near-term earnings visibility. Article Title

goeasy Company Profile

goeasy Ltd provides financial services to own furniture, electronics, computers, and appliances. It offers merchandise leasing of household furnishings, appliances, and home electronic products to consumers under weekly or monthly leasing agreements. The company also offers unsecured installment loans to consumers. Its reportable business segments include easyhome and easyfinancial, of which it derives maximum revenue from easyfinancial segment.