Connors Investor Services Inc. lessened its holdings in Apple Inc. (NASDAQ:AAPL – Free Report) by 2.7% during the third quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 169,360 shares of the iPhone maker’s stock after selling 4,776 shares during the period. Apple comprises 3.7% of Connors Investor Services Inc.’s investment portfolio, making the stock its 3rd biggest holding. Connors Investor Services Inc.’s holdings in Apple were worth $43,124,000 as of its most recent SEC filing.
Several other large investors have also added to or reduced their stakes in AAPL. First National Bank of Hutchinson raised its stake in shares of Apple by 24.6% in the fourth quarter. First National Bank of Hutchinson now owns 35,319 shares of the iPhone maker’s stock worth $8,845,000 after purchasing an additional 6,982 shares during the last quarter. Eagle Capital Management LLC boosted its position in shares of Apple by 0.5% during the fourth quarter. Eagle Capital Management LLC now owns 54,085 shares of the iPhone maker’s stock valued at $13,544,000 after buying an additional 272 shares during the last quarter. Brighton Jones LLC boosted its position in shares of Apple by 14.8% during the fourth quarter. Brighton Jones LLC now owns 537,314 shares of the iPhone maker’s stock valued at $134,554,000 after buying an additional 69,207 shares during the last quarter. Revolve Wealth Partners LLC grew its holdings in Apple by 4.2% during the fourth quarter. Revolve Wealth Partners LLC now owns 66,857 shares of the iPhone maker’s stock worth $16,742,000 after buying an additional 2,695 shares in the last quarter. Finally, Highview Capital Management LLC DE grew its holdings in Apple by 2.4% during the fourth quarter. Highview Capital Management LLC DE now owns 50,264 shares of the iPhone maker’s stock worth $12,587,000 after buying an additional 1,155 shares in the last quarter. Institutional investors own 67.73% of the company’s stock.
Wall Street Analyst Weigh In
Several equities analysts have weighed in on AAPL shares. Monness Crespi & Hardt raised their price objective on Apple from $300.00 to $315.00 and gave the company a “buy” rating in a research note on Friday, January 30th. DA Davidson reiterated a “neutral” rating and issued a $270.00 target price on shares of Apple in a report on Friday, January 30th. CLSA raised their price target on shares of Apple from $265.00 to $330.00 and gave the company an “outperform” rating in a research report on Friday, December 5th. Scotiabank set a $330.00 price target on shares of Apple in a report on Monday, February 2nd. Finally, TD Cowen reaffirmed a “buy” rating and issued a $325.00 price objective on shares of Apple in a research report on Friday, January 30th. One investment analyst has rated the stock with a Strong Buy rating, twenty-two have assigned a Buy rating, twelve have issued a Hold rating and one has issued a Sell rating to the company’s stock. Based on data from MarketBeat.com, Apple presently has an average rating of “Moderate Buy” and a consensus price target of $297.58.
Key Headlines Impacting Apple
Here are the key news stories impacting Apple this week:
- Positive Sentiment: China iPhone demand is accelerating — iPhone sales in the first nine weeks of 2026 jumped ~23%, outpacing a weak overall market and supporting revenue growth and regional resilience. Apple’s China smartphone sales jump 23% to start 2026, bucking industry trend
- Positive Sentiment: Legal win for Apple Watch — a U.S. trade‑tribunal judge preliminarily ruled Apple’s redesigned watches do not infringe Masimo patents, blocking a fresh import ban and removing a regulatory/legal overhang on watch sales. Apple fends off bid for new Apple Watch import ban at US trade tribunal
- Positive Sentiment: AI & services monetization helping the top line — reports estimate Apple earned roughly $900M from AI-related activity last year with App Store fees a growing recurring revenue stream projected to approach $1B. This underpins the services/AI revenue narrative even as hardware competition intensifies. Apple Made $900M From AI Last Year While Rivals Burned Through Cash
- Positive Sentiment: Product & ecosystem updates — Apple refreshed AirPods Max and closed a MotionVFX deal to deepen creator tools and services, supporting wearables and services revenue opportunities. The Morning After: Apple’s surprise AirPods Max refresh – Engadget Apple’s MotionVFX Deal Deepens Creator Studio And Services Ecosystem
- Neutral Sentiment: App Store fee cut in China — Apple trimmed its mainland China App Store commission to 25%, a regulatory concession that helps local relations and may boost app ecosystem activity but could modestly reduce services take‑rate. Apple (AAPL) Stock Rises as Tim Cook Tours China Amid App Store Fee Reduction to 25%
- Neutral Sentiment: Tim Cook’s China visit raises confidence in market strategy — management’s high‑visibility trip and messaging reduce geopolitical uncertainty in a key market but don’t immediately change fundamentals. Apple Stock (AAPL) Opinions on Tim Cook’s China Visit
- Negative Sentiment: Security alert — Apple urged users to update iOS after discovery of new spyware able to take over older iPhones; heightened security risk can hurt user trust and raise support/cost issues. Apple issues iPhone spyware alert to users
- Negative Sentiment: Insider selling & capex signal concerns — disclosures show sustained insider sales and reports note Apple is the only “Mag 7” firm with declining capex, which some investors view as underinvestment for long‑term AI and hardware initiatives. Apple Stock (AAPL) Opinions on Tim Cook’s China Visit (insider data) Fun Fact: Apple (AAPL) Is the Only Mag 7 Company Whose Capex Is Declining
- Negative Sentiment: Supply‑chain shift risk — TSMC reporting Nvidia as its largest customer highlights industry re‑ranking in AI compute demand; TSMC’s shift toward Nvidia could signal lower relative wafer demand from Apple over time. TSMC: Nvidia Overtakes Apple as Top Customer
- Neutral Sentiment: Short‑interest data shows anomalies — filings today show effectively zero reported short interest (likely a data error), so no clear short‑pressure signal from short positions. Market data (short interest summary)
Apple Trading Down 0.4%
Shares of Apple stock opened at $248.96 on Friday. The stock has a market capitalization of $3.66 trillion, a P/E ratio of 31.47, a P/E/G ratio of 2.23 and a beta of 1.10. Apple Inc. has a 52-week low of $169.21 and a 52-week high of $288.62. The company has a debt-to-equity ratio of 0.87, a quick ratio of 0.94 and a current ratio of 0.97. The stock’s 50-day simple moving average is $261.22 and its 200 day simple moving average is $261.86.
Apple (NASDAQ:AAPL – Get Free Report) last issued its earnings results on Thursday, January 29th. The iPhone maker reported $2.84 earnings per share for the quarter, topping analysts’ consensus estimates of $2.67 by $0.17. The firm had revenue of $143.76 billion during the quarter, compared to analyst estimates of $138.25 billion. Apple had a net margin of 27.04% and a return on equity of 159.94%. The company’s quarterly revenue was up 15.7% on a year-over-year basis. During the same quarter last year, the business earned $2.40 earnings per share. As a group, research analysts anticipate that Apple Inc. will post 7.28 EPS for the current year.
Apple Dividend Announcement
The firm also recently disclosed a quarterly dividend, which was paid on Thursday, February 12th. Investors of record on Monday, February 9th were issued a $0.26 dividend. The ex-dividend date of this dividend was Monday, February 9th. This represents a $1.04 annualized dividend and a yield of 0.4%. Apple’s dividend payout ratio (DPR) is 13.15%.
Apple Profile
Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.
Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.
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