USA Today (NYSE:TDAY) Stock Passes Above 50-Day Moving Average – Here’s Why

USA Today Co. (NYSE:TDAY) crossed above its 50-day moving average during trading on Friday . The stock has a 50-day moving average of $6.10 and traded as high as $6.60. USA Today shares last traded at $6.45, with a volume of 2,489,747 shares traded.

USA Today News Roundup

Here are the key news stories impacting USA Today this week:

• Positive Sentiment: High-volume sports coverage (March Madness) — USA Today published multiple first‑round previews, expert bracket picks and live score guides that typically generate large, ad‑supported traffic during March Madness, which can boost short‑term digital ad revenue and engagement. Read More.
• Neutral Sentiment: Layoff tracker / employment coverage — MSN’s mass‑layoff tracker (syndicated/aggregated news) can attract steady readership to business/employment pages; useful for traffic but the monetization impact is less direct and depends on ad rates. Read More.
• Neutral Sentiment: Other sports updates (NBA standings) — Additional sports content like updated NBA playoff scenarios adds incremental pageviews during the season but is seasonal in value. Read More.
• Negative Sentiment: Government shutdown and legislative uncertainty — USA Today ran multiple live updates on Senate votes, the SAVE Act and shutdown risk. A real or prolonged federal shutdown tends to pressure ad demand and advertiser budgets, which could weigh on near‑term digital ad revenue for publishers. Read More. and Read More.

Analysts Set New Price Targets

A number of equities research analysts recently issued reports on the company. Citigroup reissued a “neutral” rating on shares of USA Today in a research note on Monday, February 2nd. Wall Street Zen raised shares of USA Today from a “sell” rating to a “hold” rating in a research report on Saturday, February 7th. Weiss Ratings raised shares of USA Today from a “sell (d+)” rating to a “hold (c-)” rating in a research note on Thursday, January 8th. Rosenblatt Securities began coverage on USA Today in a research note on Thursday, February 12th. They issued a “buy” rating and a $10.00 price objective on the stock. Finally, Citizens Jmp lifted their target price on USA Today from $6.00 to $8.00 and gave the company a “market outperform” rating in a research report on Friday, February 27th. Two research analysts have rated the stock with a Buy rating and two have issued a Hold rating to the company. According to MarketBeat.com, USA Today has a consensus rating of “Moderate Buy” and an average target price of $7.70.

USA Today Stock Performance

The company has a current ratio of 0.75, a quick ratio of 0.73 and a debt-to-equity ratio of 5.72. The company has a market cap of $948.86 million, a PE ratio of -58.63 and a beta of 1.58. The firm’s fifty day moving average is $6.10 and its 200 day moving average is $4.98.

USA Today (NYSE:TDAY) last posted its quarterly earnings data on Thursday, February 26th. The company reported ($0.21) EPS for the quarter. The firm had revenue of $585.00 million during the quarter. USA Today had a net margin of 0.08% and a return on equity of 5.68%.

Institutional Trading of USA Today

A number of hedge funds and other institutional investors have recently made changes to their positions in the company. Public Employees Retirement System of Ohio acquired a new stake in shares of USA Today during the 4th quarter worth about $45,000. Public Employees Retirement Association of Colorado purchased a new stake in shares of USA Today during the fourth quarter worth $53,000. Kapitalo Investimentos Ltda purchased a new position in USA Today in the third quarter valued at $44,000. Principal Financial Group Inc. purchased a new stake in USA Today during the 3rd quarter worth about $45,000. Finally, Nisa Investment Advisors LLC purchased a new position in shares of USA Today in the 4th quarter valued at about $57,000. Institutional investors and hedge funds own 76.71% of the company’s stock.

About USA Today

Gannett Co, Inc (NYSE: GCI) is a media and marketing solutions company headquartered in McLean, Virginia. As the largest U.S. newspaper publisher by circulation, Gannett publishes USA Today alongside more than 260 local news brands. The company’s multimedia platforms include daily and weekly newspapers, websites, mobile apps and a network of subscription-based digital products.

In addition to journalism and content production, Gannett offers a suite of digital marketing services designed to help small and medium-sized businesses grow online.