Gulf Resources (NASDAQ:GURE – Get Free Report) and Kronos Worldwide (NYSE:KRO – Get Free Report) are both small-cap basic materials companies, but which is the better stock? We will compare the two businesses based on the strength of their valuation, profitability, dividends, analyst recommendations, risk, earnings and institutional ownership.
Analyst Ratings
This is a breakdown of current ratings for Gulf Resources and Kronos Worldwide, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Gulf Resources | 1 | 0 | 0 | 0 | 1.00 |
| Kronos Worldwide | 4 | 0 | 0 | 0 | 1.00 |
Kronos Worldwide has a consensus price target of $6.00, indicating a potential upside of 11.01%. Given Kronos Worldwide’s higher probable upside, analysts plainly believe Kronos Worldwide is more favorable than Gulf Resources.
Earnings and Valuation
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Gulf Resources | $7.66 million | 0.98 | -$58.94 million | ($48.05) | -0.10 |
| Kronos Worldwide | $1.86 billion | 0.33 | -$110.90 million | ($0.96) | -5.63 |
Gulf Resources has higher earnings, but lower revenue than Kronos Worldwide. Kronos Worldwide is trading at a lower price-to-earnings ratio than Gulf Resources, indicating that it is currently the more affordable of the two stocks.
Volatility & Risk
Gulf Resources has a beta of 0.34, indicating that its share price is 66% less volatile than the S&P 500. Comparatively, Kronos Worldwide has a beta of 1.12, indicating that its share price is 12% more volatile than the S&P 500.
Institutional & Insider Ownership
3.3% of Gulf Resources shares are owned by institutional investors. Comparatively, 15.1% of Kronos Worldwide shares are owned by institutional investors. 3.2% of Gulf Resources shares are owned by company insiders. Comparatively, 0.1% of Kronos Worldwide shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.
Profitability
This table compares Gulf Resources and Kronos Worldwide’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Gulf Resources | -286.77% | -20.62% | -17.50% |
| Kronos Worldwide | -5.96% | -11.72% | -5.00% |
Summary
Kronos Worldwide beats Gulf Resources on 8 of the 12 factors compared between the two stocks.
About Gulf Resources
Gulf Resources, Inc., through its subsidiaries, manufactures and trades bromine and crude salt, chemical products, and natural gas in the People’s Republic of China. The company operates through four segments: Bromine, Crude salt, Chemical products, and Natural gas segments. It also provides bromine for use in bromine compounds, intermediates in organic synthesis, brominated flame retardants, fumigants, water purification compounds, dyes, medicines, and disinfectants. In addition, the company offers crude salt for use as a material in alkali and chlorine alkali production for use in the chemical, food and beverage, and other industries. In addition, it manufactures and sells chemical products for use in oil and gas field exploration, oil and gas distribution, oil field drilling, papermaking chemical agents, and inorganic chemicals, as well as materials that are used for human and animal antibiotics. The company is based in Shouguang, the People’s Republic of China.
About Kronos Worldwide
Kronos Worldwide, Inc. produces and markets titanium dioxide pigments (TiO2) in Europe, North America, the Asia Pacific, and internationally. The company produces TiO2 in two crystalline forms, rutile and anatase to impart whiteness, brightness, opacity, and durability for various products, including paints, coatings, plastics, paper, fibers, and ceramics, as well as for various specialty products, such as inks, foods, and cosmetics. It also produces ilmenite, a raw material used directly as a feedstock by sulfate-process TiO2 plants; iron-based chemicals, which are used as treatment and conditioning agents for industrial effluents and municipal wastewater, as well as in the manufacture of iron pigments, cement, and agricultural products; specialty chemicals for use in the formulation of pearlescent pigments, and production of electroceramic capacitors for cell phones and other electronic devices, as well as for use in natural gas pipe, and other specialty applications. In addition, the company provides technical services for its products. It sells its products under the KRONOS brand through agents and distributors to paint, plastics, decorative laminate, and paper manufacturers. The company was founded in 1916 and is headquartered in Dallas, Texas. Kronos Worldwide, Inc. is a subsidiary of Valhi, Inc.
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