CCM Investment Advisers LLC increased its stake in Netflix, Inc. (NASDAQ:NFLX – Free Report) by 970.8% in the 4th quarter, according to its most recent disclosure with the SEC. The institutional investor owned 217,007 shares of the Internet television network’s stock after acquiring an additional 196,741 shares during the period. Netflix comprises approximately 1.9% of CCM Investment Advisers LLC’s portfolio, making the stock its 17th largest position. CCM Investment Advisers LLC’s holdings in Netflix were worth $20,347,000 as of its most recent filing with the SEC.
A number of other institutional investors have also added to or reduced their stakes in NFLX. Natural Investments LLC lifted its stake in Netflix by 0.5% during the third quarter. Natural Investments LLC now owns 1,668 shares of the Internet television network’s stock worth $1,999,000 after purchasing an additional 9 shares during the last quarter. Hengehold Capital Management LLC increased its position in shares of Netflix by 3.3% during the 3rd quarter. Hengehold Capital Management LLC now owns 282 shares of the Internet television network’s stock valued at $338,000 after purchasing an additional 9 shares during the last quarter. Financial Partners Group Inc increased its position in shares of Netflix by 0.9% during the 3rd quarter. Financial Partners Group Inc now owns 969 shares of the Internet television network’s stock valued at $1,162,000 after purchasing an additional 9 shares during the last quarter. Seascape Capital Management raised its holdings in shares of Netflix by 1.6% during the 3rd quarter. Seascape Capital Management now owns 568 shares of the Internet television network’s stock valued at $681,000 after buying an additional 9 shares in the last quarter. Finally, Crews Bank & Trust raised its holdings in shares of Netflix by 5.8% during the 3rd quarter. Crews Bank & Trust now owns 164 shares of the Internet television network’s stock valued at $197,000 after buying an additional 9 shares in the last quarter. Institutional investors own 80.93% of the company’s stock.
Netflix Price Performance
NFLX opened at $92.28 on Thursday. The company has a debt-to-equity ratio of 0.51, a current ratio of 1.19 and a quick ratio of 1.19. The stock’s 50 day simple moving average is $87.04 and its 200 day simple moving average is $101.04. The firm has a market cap of $389.62 billion, a price-to-earnings ratio of 36.52, a PEG ratio of 1.39 and a beta of 1.68. Netflix, Inc. has a 1 year low of $75.01 and a 1 year high of $134.12.
Analyst Upgrades and Downgrades
Several brokerages have issued reports on NFLX. Loop Capital set a $104.00 target price on Netflix in a research note on Tuesday, January 27th. Needham & Company LLC decreased their price target on shares of Netflix from $150.00 to $120.00 and set a “buy” rating on the stock in a research note on Wednesday, January 21st. JPMorgan Chase & Co. began coverage on shares of Netflix in a report on Monday, March 2nd. They issued an “overweight” rating and a $120.00 price objective for the company. KeyCorp set a $110.00 price objective on shares of Netflix and gave the company an “overweight” rating in a research note on Friday, January 16th. Finally, Bank of America reduced their target price on shares of Netflix from $149.00 to $125.00 and set a “buy” rating on the stock in a report on Friday, March 6th. Two research analysts have rated the stock with a Strong Buy rating, thirty-six have given a Buy rating and twelve have given a Hold rating to the company. According to MarketBeat, Netflix has a consensus rating of “Moderate Buy” and an average price target of $114.35.
Check Out Our Latest Report on Netflix
Insider Buying and Selling
In related news, CEO Gregory K. Peters sold 105,781 shares of the company’s stock in a transaction on Thursday, January 29th. The shares were sold at an average price of $82.94, for a total transaction of $8,773,476.14. Following the completion of the sale, the chief executive officer directly owned 122,140 shares in the company, valued at $10,130,291.60. This represents a 46.41% decrease in their position. The transaction was disclosed in a filing with the SEC, which is available through this link. Also, Director Bradford L. Smith sold 31,790 shares of the stock in a transaction on Thursday, January 15th. The shares were sold at an average price of $88.86, for a total transaction of $2,824,859.40. Following the sale, the director directly owned 79,690 shares of the company’s stock, valued at $7,081,253.40. The trade was a 28.52% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold 1,520,133 shares of company stock valued at $137,259,786 over the last quarter. Company insiders own 1.37% of the company’s stock.
Netflix News Summary
Here are the key news stories impacting Netflix this week:
- Positive Sentiment: Ad business accelerating — reports show Netflix’s advertising revenue jumped roughly 2.5x to about $1.5B, driven by AI targeting and global scale, supporting the company’s monetization thesis and near-term revenue upside. Netflix Rides on Strong Advertising Revenues: More Upside Ahead?
- Positive Sentiment: Huge live-audience engagement — Netflix said the BTS Seoul concert livestream drew 18.4 million global viewers, signaling strong reach for live and event-based programming that can boost subscriptions and ad inventory value. BTS Seoul concert livestream draws 18.4 million global viewers, Netflix says
- Positive Sentiment: Ad product expansion — Joey Ai announced premium advertising opportunities on Netflix Canada, indicating continued third‑party interest in Netflix’s ad platform and potential to expand ad revenue internationally. Joey Ai Expands Netflix Advertising Opportunities in Canada
- Positive Sentiment: Analyst backing — recent upgrades and reiterated Outperform ratings (including Erste Group and Bernstein coverage) provide short-term buy-side support and may underpin today’s upward move. Sentiment Shifts on These Beaten Down Stocks: NFLX, ORCL
- Neutral Sentiment: Marketing tie-ins widen reach — a McDonald’s tie-in with the Netflix film “KPop Demon Hunters” is expected to drive mass awareness (analyst suggests big sales for McDonald’s), offering promotional upside for Netflix but limited direct revenue impact. Gonna be golden: These ‘KPop Demon Hunters’ meals could make McDonald’s $100 million
- Neutral Sentiment: Strategic content moves — partnerships like the Warner Music first‑look deal and Netflix walking away from a Warner Bros. acquisition both reshape content strategy; they affect medium‑term growth mix but are mixed for near-term stock direction. Is Netflix’s (NFLX) Warner Music Deal a Clue to Its Next Advertising Growth Lever?
- Negative Sentiment: Valuation concerns — analysts note Netflix trades at ~7.3x price/sales and caution that slowing core growth plus heavy early‑2026 content spending could make the multiple look stretched, leaving the stock vulnerable if ad or subscriber momentum softens. Is Netflix Stock’s 7.3X PS Still Worth it? Buy, Sell, or Hold?
- Negative Sentiment: Investor sentiment and Q4 concerns — investor letters and coverage flag lingering sentiment pressure from recent quarters and strategic uncertainty, which can weigh on multiples despite operational progress. Investors’ Concerns Hurt Netflix (NFLX) in Q4
Netflix Profile
Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
Featured Stories
Want to see what other hedge funds are holding NFLX? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Netflix, Inc. (NASDAQ:NFLX – Free Report).
Receive News & Ratings for Netflix Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Netflix and related companies with MarketBeat.com's FREE daily email newsletter.
