AK Global Asset Management LLC Takes $1.03 Million Position in ServiceNow, Inc. $NOW

AK Global Asset Management LLC acquired a new stake in shares of ServiceNow, Inc. (NYSE:NOW) during the 4th quarter, according to its most recent 13F filing with the SEC. The firm acquired 6,710 shares of the information technology services provider’s stock, valued at approximately $1,028,000. ServiceNow accounts for about 0.9% of AK Global Asset Management LLC’s investment portfolio, making the stock its 20th largest position.

Other institutional investors and hedge funds have also recently modified their holdings of the company. IAG Wealth Partners LLC raised its position in shares of ServiceNow by 200.0% during the 3rd quarter. IAG Wealth Partners LLC now owns 27 shares of the information technology services provider’s stock valued at $25,000 after purchasing an additional 18 shares during the period. Total Investment Management Inc. bought a new stake in ServiceNow in the 2nd quarter valued at $31,000. Bogart Wealth LLC increased its holdings in ServiceNow by 93.8% in the 3rd quarter. Bogart Wealth LLC now owns 31 shares of the information technology services provider’s stock valued at $29,000 after acquiring an additional 15 shares during the last quarter. Wealth Watch Advisors INC bought a new stake in ServiceNow in the 3rd quarter valued at $29,000. Finally, Albion Financial Group UT increased its holdings in ServiceNow by 78.9% in the 3rd quarter. Albion Financial Group UT now owns 34 shares of the information technology services provider’s stock valued at $31,000 after acquiring an additional 15 shares during the last quarter. 87.18% of the stock is currently owned by institutional investors.

Insider Buying and Selling

In related news, insider Paul Fipps sold 9,641 shares of ServiceNow stock in a transaction dated Wednesday, February 18th. The shares were sold at an average price of $105.93, for a total transaction of $1,021,271.13. Following the completion of the transaction, the insider directly owned 11,757 shares of the company’s stock, valued at approximately $1,245,419.01. The trade was a 45.06% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Also, Director Paul Edward Chamberlain sold 1,500 shares of ServiceNow stock in a transaction dated Thursday, February 12th. The stock was sold at an average price of $101.17, for a total transaction of $151,755.00. Following the transaction, the director directly owned 46,430 shares of the company’s stock, valued at approximately $4,697,323.10. This represents a 3.13% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last ninety days, insiders sold 16,237 shares of company stock valued at $1,697,162. Company insiders own 0.34% of the company’s stock.

ServiceNow Stock Performance

ServiceNow stock opened at $100.36 on Wednesday. The company’s 50-day moving average price is $109.13 and its 200-day moving average price is $145.54. ServiceNow, Inc. has a twelve month low of $98.00 and a twelve month high of $211.48. The company has a quick ratio of 1.00, a current ratio of 1.00 and a debt-to-equity ratio of 0.12. The company has a market cap of $104.97 billion, a PE ratio of 60.17, a price-to-earnings-growth ratio of 1.71 and a beta of 1.01.

ServiceNow (NYSE:NOW) last released its quarterly earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 EPS for the quarter, topping analysts’ consensus estimates of $0.89 by $0.03. ServiceNow had a net margin of 13.16% and a return on equity of 18.54%. The firm had revenue of $3.57 billion during the quarter, compared to analysts’ expectations of $3.53 billion. During the same period in the previous year, the company earned $0.73 EPS. The firm’s revenue for the quarter was up 20.7% compared to the same quarter last year. On average, equities research analysts forecast that ServiceNow, Inc. will post 8.93 EPS for the current fiscal year.

Key Stories Impacting ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Large enterprise partnership — DXC Technology announced a multiyear agreement to use the ServiceNow AI Platform to modernize core operations, a tangible enterprise-level win that supports future revenue and AI adoption. DXC Partners with ServiceNow
• Positive Sentiment: Partner ecosystem expansion — Naitiv launched as an AI-native consultancy built around ServiceNow, led by former ServiceNow executives; this deepens the partner network and targets industry-specific AI deployments (Property & Casualty insurance). Naitiv Launches
• Positive Sentiment: Institutional/investor buying signal — On CNBC’s Trade Tracker, portfolio manager Stephanie Link was reported buying more ServiceNow, which may provide short‑term buying support and signal conviction among some active managers. Stephanie Link Buys ServiceNow
• Neutral Sentiment: Value investors still holding — BNP notes value-oriented investors are maintaining positions in names including ServiceNow despite AI debate, indicating some long-term conviction but not immediate catalysts. Value Investors Holding
• Negative Sentiment: Analyst price-target cuts — Goldman Sachs trimmed its target from $216 to $188 (maintained Buy) and BTIG cut its target to $185 from $200; these headline changes increase downside risk and feed short-term selling pressure. Goldman Sachs Adjusts Price Target
• Negative Sentiment: Analyst caution on growth outlook — BTIG and other brokers cite scrutiny of FY26 revenue-growth guidance and Stifel has moved more cautious (while still Buy), highlighting investor concern about near‑term execution and growth deceleration. BTIG Price Target Cut
• Negative Sentiment: Governance headline — Reporting that the CEO’s compensation rose significantly in 2025 can be a near-term reputational drag for investors focused on cost discipline and stewardship. CEO Compensation Increase

Wall Street Analyst Weigh In

A number of brokerages have issued reports on NOW. Truist Financial set a $175.00 price target on shares of ServiceNow in a report on Thursday, February 5th. Arete Research set a $200.00 price target on shares of ServiceNow in a report on Tuesday, January 6th. Capital One Financial reduced their price target on shares of ServiceNow from $188.00 to $161.00 and set an “overweight” rating on the stock in a report on Friday, January 16th. Piper Sandler reiterated an “overweight” rating on shares of ServiceNow in a report on Thursday, January 29th. Finally, Jefferies Financial Group reduced their price target on shares of ServiceNow from $230.00 to $175.00 and set a “buy” rating on the stock in a report on Friday, January 23rd. Three research analysts have rated the stock with a Strong Buy rating, thirty-four have assigned a Buy rating, five have issued a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat, the company currently has a consensus rating of “Moderate Buy” and a consensus price target of $187.46.

ServiceNow Company Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.