ServiceNow (NYSE:NOW) Price Target Cut to $188.00 by Analysts at The Goldman Sachs Group

ServiceNow (NYSE:NOWFree Report) had its price objective decreased by The Goldman Sachs Group from $216.00 to $188.00 in a research note released on Tuesday morning, Marketbeat.com reports. The Goldman Sachs Group currently has a buy rating on the information technology services provider’s stock.

A number of other brokerages have also weighed in on NOW. BTIG Research cut their target price on shares of ServiceNow from $200.00 to $185.00 and set a “buy” rating on the stock in a research note on Tuesday. Sanford C. Bernstein reaffirmed an “outperform” rating on shares of ServiceNow in a research note on Thursday, January 29th. Robert W. Baird set a $175.00 target price on shares of ServiceNow in a research note on Thursday, January 29th. Jefferies Financial Group cut their target price on shares of ServiceNow from $230.00 to $175.00 and set a “buy” rating on the stock in a research note on Friday, January 23rd. Finally, Mizuho cut their target price on shares of ServiceNow from $210.00 to $190.00 and set an “outperform” rating on the stock in a research note on Wednesday, January 21st. Three research analysts have rated the stock with a Strong Buy rating, thirty-four have given a Buy rating, five have assigned a Hold rating and one has issued a Sell rating to the company’s stock. Based on data from MarketBeat, the company has a consensus rating of “Moderate Buy” and an average price target of $187.46.

View Our Latest Stock Analysis on ServiceNow

ServiceNow Price Performance

Shares of ServiceNow stock opened at $100.36 on Tuesday. The firm has a market cap of $104.97 billion, a PE ratio of 60.17, a price-to-earnings-growth ratio of 1.71 and a beta of 1.01. ServiceNow has a 12-month low of $98.00 and a 12-month high of $211.48. The company has a quick ratio of 1.00, a current ratio of 1.00 and a debt-to-equity ratio of 0.12. The company’s fifty day simple moving average is $109.13 and its two-hundred day simple moving average is $145.54.

ServiceNow (NYSE:NOWGet Free Report) last announced its quarterly earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.89 by $0.03. The business had revenue of $3.57 billion for the quarter, compared to analyst estimates of $3.53 billion. ServiceNow had a net margin of 13.16% and a return on equity of 18.54%. The company’s revenue was up 20.7% on a year-over-year basis. During the same quarter last year, the firm earned $0.73 EPS. As a group, equities analysts expect that ServiceNow will post 8.93 EPS for the current year.

Insider Buying and Selling

In related news, insider Paul Fipps sold 3,696 shares of the business’s stock in a transaction dated Monday, February 23rd. The shares were sold at an average price of $101.77, for a total transaction of $376,141.92. Following the sale, the insider owned 8,061 shares of the company’s stock, valued at $820,367.97. The trade was a 31.44% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is available at this link. Also, insider Kevin Thomas Mcbride sold 1,400 shares of the business’s stock in a transaction dated Friday, February 13th. The stock was sold at an average price of $105.71, for a total transaction of $147,994.00. Following the sale, the insider directly owned 26,314 shares in the company, valued at $2,781,652.94. The trade was a 5.05% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold 16,237 shares of company stock valued at $1,697,162 over the last quarter. Corporate insiders own 0.34% of the company’s stock.

Institutional Investors Weigh In On ServiceNow

Several hedge funds have recently bought and sold shares of NOW. Brighton Jones LLC boosted its stake in ServiceNow by 1.1% during the fourth quarter. Brighton Jones LLC now owns 2,753 shares of the information technology services provider’s stock worth $2,919,000 after acquiring an additional 30 shares in the last quarter. Sivia Capital Partners LLC raised its holdings in ServiceNow by 4.2% in the second quarter. Sivia Capital Partners LLC now owns 837 shares of the information technology services provider’s stock worth $861,000 after buying an additional 34 shares during the last quarter. United Bank raised its holdings in ServiceNow by 15.5% in the second quarter. United Bank now owns 1,519 shares of the information technology services provider’s stock worth $1,562,000 after buying an additional 204 shares during the last quarter. Riggs Asset Managment Co. Inc. raised its holdings in ServiceNow by 2.2% in the second quarter. Riggs Asset Managment Co. Inc. now owns 1,922 shares of the information technology services provider’s stock worth $1,976,000 after buying an additional 42 shares during the last quarter. Finally, Gamco Investors INC. ET AL raised its holdings in ServiceNow by 0.4% in the second quarter. Gamco Investors INC. ET AL now owns 4,787 shares of the information technology services provider’s stock worth $4,921,000 after buying an additional 21 shares during the last quarter. Institutional investors own 87.18% of the company’s stock.

Key ServiceNow News

Here are the key news stories impacting ServiceNow this week:

  • Positive Sentiment: Large enterprise partnership — DXC Technology announced a multiyear agreement to use the ServiceNow AI Platform to modernize core operations, a tangible enterprise-level win that supports future revenue and AI adoption. DXC Partners with ServiceNow
  • Positive Sentiment: Partner ecosystem expansion — Naitiv launched as an AI-native consultancy built around ServiceNow, led by former ServiceNow executives; this deepens the partner network and targets industry-specific AI deployments (Property & Casualty insurance). Naitiv Launches
  • Positive Sentiment: Institutional/investor buying signal — On CNBC’s Trade Tracker, portfolio manager Stephanie Link was reported buying more ServiceNow, which may provide short‑term buying support and signal conviction among some active managers. Stephanie Link Buys ServiceNow
  • Neutral Sentiment: Value investors still holding — BNP notes value-oriented investors are maintaining positions in names including ServiceNow despite AI debate, indicating some long-term conviction but not immediate catalysts. Value Investors Holding
  • Negative Sentiment: Analyst price-target cuts — Goldman Sachs trimmed its target from $216 to $188 (maintained Buy) and BTIG cut its target to $185 from $200; these headline changes increase downside risk and feed short-term selling pressure. Goldman Sachs Adjusts Price Target
  • Negative Sentiment: Analyst caution on growth outlook — BTIG and other brokers cite scrutiny of FY26 revenue-growth guidance and Stifel has moved more cautious (while still Buy), highlighting investor concern about near‑term execution and growth deceleration. BTIG Price Target Cut
  • Negative Sentiment: Governance headline — Reporting that the CEO’s compensation rose significantly in 2025 can be a near-term reputational drag for investors focused on cost discipline and stewardship. CEO Compensation Increase

About ServiceNow

(Get Free Report)

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.

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