Traders Buy Large Volume of Zeta Global Call Options (NYSE:ZETA)

Zeta Global Holdings Corp. (NYSE:ZETA) was the target of unusually large options trading on Friday. Investors purchased 15,810 call options on the stock. This represents an increase of approximately 67% compared to the typical daily volume of 9,477 call options.

Institutional Inflows and Outflows

A number of institutional investors and hedge funds have recently added to or reduced their stakes in ZETA. Optiver Holding B.V. increased its stake in shares of Zeta Global by 60.9% during the fourth quarter. Optiver Holding B.V. now owns 1,406 shares of the company’s stock worth $25,000 after purchasing an additional 532 shares in the last quarter. Rakuten Securities Inc. purchased a new stake in shares of Zeta Global in the 4th quarter valued at approximately $27,000. Bartlett & CO. Wealth Management LLC acquired a new stake in Zeta Global during the 1st quarter worth $27,000. Quarry LP increased its stake in shares of Zeta Global by 963.9% during the first quarter. Quarry LP now owns 2,181 shares of the company’s stock worth $30,000 after acquiring an additional 1,976 shares during the period. Finally, Coppell Advisory Solutions LLC boosted its holdings in Zeta Global by 244.1% during the fourth quarter. Coppell Advisory Solutions LLC now owns 1,693 shares of the company’s stock worth $31,000 after buying an additional 1,201 shares in the last quarter. 87.75% of the stock is currently owned by institutional investors and hedge funds.

Wall Street Analysts Forecast Growth

ZETA has been the subject of several analyst reports. The Goldman Sachs Group lowered their price objective on Zeta Global from $27.00 to $16.00 and set a “neutral” rating for the company in a research note on Monday, May 5th. Barclays dropped their price target on Zeta Global from $32.00 to $18.00 and set an “equal weight” rating for the company in a research note on Thursday, February 27th. Canaccord Genuity Group reduced their price target on Zeta Global from $28.00 to $26.00 and set a “buy” rating on the stock in a report on Friday, May 2nd. Royal Bank Of Canada dropped their price target on Zeta Global from $40.00 to $30.00 and set an “outperform” rating on the stock in a research report on Monday, April 28th. Finally, Truist Financial decreased their target price on shares of Zeta Global from $42.00 to $34.00 and set a “buy” rating for the company in a research note on Wednesday, April 16th. Four analysts have rated the stock with a hold rating and eleven have assigned a buy rating to the stock. According to MarketBeat, the company has an average rating of “Moderate Buy” and an average price target of $30.36.

Zeta Global Stock Performance

Shares of ZETA stock opened at $14.21 on Friday. The firm has a market cap of $3.35 billion, a price-to-earnings ratio of -48.98, a PEG ratio of 27.71 and a beta of 1.25. Zeta Global has a 52-week low of $10.69 and a 52-week high of $38.20. The company has a quick ratio of 3.33, a current ratio of 3.33 and a debt-to-equity ratio of 0.29. The company’s 50 day moving average is $13.06 and its 200 day moving average is $16.26.

About Zeta Global

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company’s Zeta Marketing Platform analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry’s opted-in data set for omnichannel marketing; and Consumer Data platform ingests, analyzes, and distills disparate data points to generate a single view of a consumer, encompassing identity, profile characteristics, behaviors, and purchase intent.