Jones Soda (OTCMKTS:JSDA) vs. Coca Cola Femsa (NYSE:KOF) Head to Head Analysis

Jones Soda (OTCMKTS:JSDA) and Coca Cola Femsa (NYSE:KOF) are both consumer staples companies, but which is the superior stock? We will compare the two businesses based on the strength of their profitability, institutional ownership, earnings, risk, dividends, valuation and analyst recommendations.

Volatility & Risk

Jones Soda has a beta of 1.42, suggesting that its stock price is 42% more volatile than the S&P 500. Comparatively, Coca Cola Femsa has a beta of 0.6, suggesting that its stock price is 40% less volatile than the S&P 500.

Analyst Recommendations

This is a summary of recent recommendations for Jones Soda and Coca Cola Femsa, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Jones Soda	0	0	0	0	0.00
Coca Cola Femsa	0	0	6	0	3.00

Coca Cola Femsa has a consensus price target of $106.50, indicating a potential upside of 9.52%. Given Coca Cola Femsa’s stronger consensus rating and higher probable upside, analysts plainly believe Coca Cola Femsa is more favorable than Jones Soda.

Valuation and Earnings

This table compares Jones Soda and Coca Cola Femsa”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Jones Soda	$19.16 million	1.11	-$9.90 million	($0.09)	-2.03
Coca Cola Femsa	$15.35 billion	10.65	$1.14 billion	$5.96	16.32

Coca Cola Femsa has higher revenue and earnings than Jones Soda. Jones Soda is trading at a lower price-to-earnings ratio than Coca Cola Femsa, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares Jones Soda and Coca Cola Femsa’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Jones Soda	-51.13%	-209.02%	-77.37%
Coca Cola Femsa	8.38%	16.29%	7.93%

Summary

Coca Cola Femsa beats Jones Soda on 11 of the 12 factors compared between the two stocks.

About Jones Soda

Jones Soda Co., together with its subsidiaries, engages in development, production, marketing, and distribution of beverages primarily in the United States, Canada, and internationally. The company provides craft sodas under the Jones Soda and Lemoncocco brands; and tetrahydrocannabinol infused cannabis products under the Mary Jones brand name. It also offers co-brand and private label products; fountain products, including cane sugar cola and sugar free cola, cane sugar sweetened ginger ale, orange and cream, root beer, and lemon lime; food products; and other products comprising teas, lemonade, vitamin enhanced waters, hydration beverages, and naturally flavored sparkling waters. The company sells and distributes its products through a network of independent distributors, and directly to national and regional retail accounts, as well as in grocery stores, convenience and gas stores, restaurants, delicatessens, sandwich shops, and burger restaurants; sells various products online, including soda with customized labels, wearables, candy, and other items; and licenses its trademarks for use on products sold by other manufacturers. Jones Soda Co. was founded in 1986 and is based in Seattle, Washington.

About Coca Cola Femsa

Coca-Cola FEMSA, S.A.B. de C.V., a franchise bottler, produces, markets, sells, and distributes Coca-Cola trademark beverages in Mexico, Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Brazil, Argentina, and Uruguay. The company offers sparkling beverages, including colas and flavored sparkling beverages; waters; other non-carbonated beverages comprising juice drinks, coffee, teas, milk, value-added dairy products, sports and energy drinks, and plant-based drinks; and alcoholic beverages, such as hard seltzer under the Topo Chico brand name. It also distributes and sells Heineken, Estrella Galicia, Therezópolis, and Campari beer products, as well as Perfetti confectionary and chewing gum in its Brazilian territories; and Monster products. The company sells its products to distributors, retail outlets, wholesale supermarkets, discount and convenience stores, retailers, points-of-sale outlets, restaurants, bars, stadiums, auditoriums, theaters, and home deliveries. Coca-Cola FEMSA, S.A.B. de C.V. was founded in 1979 and is headquartered in Mexico City, Mexico.