Head to Head Review: VS MEDIA (NASDAQ:VSME) vs. Yelp (NYSE:YELP)

Yelp (NYSE:YELP) and VS MEDIA (NASDAQ:VSME) are both computer and technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, earnings, analyst recommendations, risk, dividends, institutional ownership and profitability.

Analyst Ratings

This is a summary of current ratings and price targets for Yelp and VS MEDIA, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Yelp	2	4	0	0	1.67
VS MEDIA	0	0	0	0	0.00

Yelp currently has a consensus price target of $34.00, suggesting a potential downside of 2.58%. Given Yelp’s stronger consensus rating and higher probable upside, analysts plainly believe Yelp is more favorable than VS MEDIA.

Valuation and Earnings

This table compares Yelp and VS MEDIA”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Yelp	$1.41 billion	1.58	$132.85 million	$2.08	16.78
VS MEDIA	$8.25 million	1.32	-$7.29 million	N/A	N/A

Yelp has higher revenue and earnings than VS MEDIA.

Volatility and Risk

Yelp has a beta of 0.98, indicating that its stock price is 2% less volatile than the S&P 500. Comparatively, VS MEDIA has a beta of 0.03, indicating that its stock price is 97% less volatile than the S&P 500.

Institutional and Insider Ownership

90.1% of Yelp shares are held by institutional investors. Comparatively, 9.2% of VS MEDIA shares are held by institutional investors. 8.0% of Yelp shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Profitability

This table compares Yelp and VS MEDIA’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Yelp	9.95%	19.42%	14.62%
VS MEDIA	N/A	N/A	N/A

Summary

Yelp beats VS MEDIA on 11 of the 11 factors compared between the two stocks.

About Yelp

Yelp Inc. operates a platform that connects consumers with local businesses in the United States and internationally. The company's platform covers various categories, including restaurants, shopping, beauty and fitness, health, and other categories, as well as home, local, auto, professional, pets, events, real estate, and financial services. It provides free and paid advertising products to businesses, which include cost-per-click advertising and multi-location Ad products, as well as enables businesses to deliver targeted advertising to large and high-intent audience; and business listing page products. The company also offers other services comprising Yelp Guest Manager, a subscription-based suite of front-of-house management tools for restaurants, nightlife and certain other venues, which include online reservations, a waitlist management solution that allows consumers to check wait times and join waitlists remotely, as well as through hostless kiosks, and seating and server rotation management tools; Yelp Knowledge program that offers business owners local analytics and insights through access to its historical data and other proprietary content; and Yelp Fusion, which offers free access to various basic information through publicly available APIs, and paid access to content and data for consumer-facing enterprise use. In addition, it provides content licensing, as well as allows third-party data providers to update and manage business listing information on behalf of businesses. Further, the company offers its products directly through its sales force; indirectly through partners; and online through its website and business app, as well as non-advertising partner arrangements. It has partnership with Grubhub for providing consumers with a service to place food orders for pickup and delivery. The company was incorporated in 2004 and is based in San Francisco, California.

About VS MEDIA

VS MEDIA Holdings Limited, an investment holding company, operates a network of digital creators who create and upload content to social media platforms, such as Facebook, YouTube, Instagram, and TikTok. The company was founded in 2013 and is based in Kwun Tong, Hong Kong.