Reviewing Beachbody (NYSE:BODI) & Cimpress (NASDAQ:CMPR)

Beachbody (NYSE:BODI) and Cimpress (NASDAQ:CMPR) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their dividends, valuation, earnings, analyst recommendations, institutional ownership, profitability and risk.

Volatility & Risk

Beachbody has a beta of 1.22, meaning that its stock price is 22% more volatile than the S&P 500. Comparatively, Cimpress has a beta of 1.79, meaning that its stock price is 79% more volatile than the S&P 500.

Institutional & Insider Ownership

74.5% of Beachbody shares are held by institutional investors. Comparatively, 77.6% of Cimpress shares are held by institutional investors. 41.8% of Beachbody shares are held by company insiders. Comparatively, 17.8% of Cimpress shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Analyst Recommendations

This is a breakdown of current ratings and price targets for Beachbody and Cimpress, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Beachbody	0	2	1	0	2.33
Cimpress	0	0	2	0	3.00

Beachbody currently has a consensus price target of $10.00, suggesting a potential upside of 73.31%. Cimpress has a consensus price target of $72.00, suggesting a potential upside of 14.63%. Given Beachbody’s higher probable upside, research analysts clearly believe Beachbody is more favorable than Cimpress.

Profitability

This table compares Beachbody and Cimpress’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Beachbody	-17.92%	-106.08%	-19.86%
Cimpress	0.44%	-2.64%	0.78%

Valuation & Earnings

This table compares Beachbody and Cimpress”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Beachbody	$324.87 million	0.13	-$71.64 million	($8.48)	-0.68
Cimpress	$3.40 billion	0.45	$14.95 million	$0.51	123.16

Cimpress has higher revenue and earnings than Beachbody. Beachbody is trading at a lower price-to-earnings ratio than Cimpress, indicating that it is currently the more affordable of the two stocks.

Summary

Cimpress beats Beachbody on 12 of the 14 factors compared between the two stocks.

About Beachbody

The Beachbody Company, Inc. operates as a subscription health and wellness company that provides fitness, nutrition, and stress-reducing programs in the United States and internationally. The company operates Beachbody on Demand, a digital subscription platform that provides access to a library of live and on-demand fitness and nutrition content; and Beachbody on Demand Interactive (BODi) for live fitness and nutrition programs. It also offers nutritional products, such as Shakeology, a nutrition shake; Beachbody Performance supplements comprising pre-workout energize, hydrate, post-workout recover, and protein supplement recharge products; BEACHBAR, a low-sugar snack bar; supplements under the LADDER brand; connected fitness products; and BODi Bike Studio, a package subscription to BODi with a bike and accessories. The Beachbody Company, Inc. was founded in 1998 and is headquartered in El Segundo, California.

About Cimpress

Cimpress plc provides various mass customization of printing and related products in North America, Europe, and internationally. The company operates through five segments: Vista, PrintBrothers, The Print Group, National Pen, and All Other Businesses. It offers printed and digital marketing products; internet-based canvas-print wall décor, business signage, and other printed products; business cards; and marketing materials, such as flyers and postcards, digital and marketing services, writing instruments, decorated apparel, promotional products and gifts, packaging, design services, textiles, and magazines and catalogs. The company also manufactures and markets custom writing instruments and promotional products, apparels, and gifts; and provides professional desktop publishing skill sets for local printers, print resellers, graphic artists, advertising agencies, and other customers. In addition, it offers graphic design services, do-it-yourself (DIY) design services, website services, and corporate solutions under the VistaPrint, VistaCreate, 99designs by Vista, Vista Corporate Solutions, and Vista x Wix brand names; and online printing solutions. Further, the company provides promotional and packaging products, logo apparel, books and magazines, wall decors, photo merchandise, invitations and announcements, and other categories; website design and hosting, and email marketing services, as well as order referral and other third-party offerings. The company serves various businesses, graphic designers, resellers, and printers, as well as teams, associations, groups, consumers, and families. Cimpress plc was founded in 1994 and is based in Dundalk, Ireland.