Analyzing E.W. Scripps (NASDAQ:SSP) and Radioio (OTCMKTS:RAIO)

E.W. Scripps (NASDAQ:SSP) and Radioio (OTCMKTS:RAIO) are both consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their earnings, valuation, dividends, profitability, institutional ownership, risk and analyst recommendations.

Volatility & Risk

E.W. Scripps has a beta of 1.05, suggesting that its stock price is 5% more volatile than the S&P 500. Comparatively, Radioio has a beta of 0.42, suggesting that its stock price is 58% less volatile than the S&P 500.

Insider & Institutional Ownership

67.8% of E.W. Scripps shares are held by institutional investors. 4.1% of E.W. Scripps shares are held by company insiders. Comparatively, 40.4% of Radioio shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Analyst Recommendations

This is a summary of recent ratings and recommmendations for E.W. Scripps and Radioio, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
E.W. Scripps	0	1	1	0	2.50
Radioio	0	0	0	0	0.00

E.W. Scripps currently has a consensus price target of $5.50, indicating a potential upside of 95.73%. Given E.W. Scripps’ stronger consensus rating and higher probable upside, analysts clearly believe E.W. Scripps is more favorable than Radioio.

Profitability

This table compares E.W. Scripps and Radioio’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
E.W. Scripps	4.25%	17.68%	2.98%
Radioio	N/A	N/A	N/A

Earnings & Valuation

This table compares E.W. Scripps and Radioio”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
E.W. Scripps	$2.51 billion	0.10	$87.60 million	$0.48	5.85
Radioio	N/A	N/A	N/A	N/A	N/A

E.W. Scripps has higher revenue and earnings than Radioio.

Summary

E.W. Scripps beats Radioio on 9 of the 10 factors compared between the two stocks.

About E.W. Scripps

The E.W. Scripps Company, together with its subsidiaries, operates as a media enterprise through a portfolio of local television stations, national news, and entertainment networks in the United States. It operates through Local Media, Scripps Networks, and Other segments. The Local Media segment operates broadcast television stations, which produce news, information, sports, and entertainment content, as well as its related digital operations; runs network, syndicated, and original programming, and local sporting events; and provides core and political advertising services. The Scripps Networks segment offers national television networks through free over-the-air broadcast, cable/satellite, connected TV, and digital distribution. This segment also provides Scripp News, a national news network, which provides politics, entertainment, science, and technology news; Court TV, which showcases live trials; entertainment brands, such as Bounce, Defy TV, Grit, ION Mystery, and Laff; and ION, a national network of broadcast stations and broadcast television spectrum, which distributes programming through Federal Communications Commission-licensed television stations, as well as affiliated TV stations through over-the-air broadcast and pay TV platforms. In addition, it provides content and services through digital platforms, including the Internet, smartphones, and tablets; Nuvyyo, which offers consumers DVR product solutions to watch and record free over-the-air HDTV on connected devices; and Scripps National Spelling Bee, which shows educational programs. The company serves audiences and businesses through cable and satellite service providers. The E.W. Scripps Company was founded in 1878 and is headquartered in Cincinnati, Ohio.

About Radioio

Radioio, Inc. operates an Internet media platform that provides streamed music to targeted audiences. Radioio broadcasts 140 streaming channels, and offers Internet radio services, including customized channels with various genres of music ranging from high-brow classical to acid rock. The company also provides a background music and messaging ecosystem for large franchise businesses and other vertical markets, such as retail, hospitality, and health and wellness. In addition, it offers Radioio live channels that stream live and pre-recorded talk radio content over the Internet to individual customers via advertising. The company was formerly known as ioWorldMedia, Incorporated and changed its name to Radioio, Inc. December 2013. Radioio, Inc. was incorporated in 1995 and is based in New York, New York.