Reviewing LQR House (NASDAQ:YHC) and TNL Mediagene (NASDAQ:TNMG)

LQR House (NASDAQ:YHC) and TNL Mediagene (NASDAQ:TNMG) are both small-cap business services companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, profitability, institutional ownership, risk, dividends, valuation and earnings.

Volatility & Risk

LQR House has a beta of 4.52, meaning that its share price is 352% more volatile than the S&P 500. Comparatively, TNL Mediagene has a beta of 1.12, meaning that its share price is 12% more volatile than the S&P 500.

Earnings and Valuation

This table compares LQR House and TNL Mediagene”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
LQR House	$2.39 million	3.44	-$22.75 million	($114.74)	-0.01
TNL Mediagene	$48.49 million	0.18	-$85.00 million	N/A	N/A

LQR House has higher earnings, but lower revenue than TNL Mediagene.

Analyst Ratings

This is a breakdown of recent ratings and recommmendations for LQR House and TNL Mediagene, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
LQR House	0	0	0	0	0.00
TNL Mediagene	0	0	1	0	3.00

TNL Mediagene has a consensus price target of $3.50, suggesting a potential upside of 971.65%. Given TNL Mediagene’s stronger consensus rating and higher probable upside, analysts plainly believe TNL Mediagene is more favorable than LQR House.

Profitability

This table compares LQR House and TNL Mediagene’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
LQR House	-949.77%	-259.35%	-178.93%
TNL Mediagene	N/A	N/A	N/A

Summary

TNL Mediagene beats LQR House on 7 of the 10 factors compared between the two stocks.

About LQR House

LQR House, Inc. provides digital marketing and brand development for alcoholic beverage space. It intends to integrate the supply, sales, and marketing facets of the alcoholic beverage space into one easy to use platform and become the one-stop-shop for everything related to alcohol. The company was founded on January 11, 2021 and is headquartered in Miami Beach, FL.

About TNL Mediagene

TNL Mediagene engages in digital advertising, integrated marketing, marketing survey, artificial intelligence technology, data analysis, content service platform, and production of audio-visual programs. It operates media, technology, and digital studio businesses primarily in Japan and Taiwan. The company was founded on May 25, 2023 and is headquartered in Taipei, Taiwan.