Head to Head Analysis: Omnicom Group (NYSE:OMC) & Pop Culture Group (NASDAQ:CPOP)

Omnicom Group (NYSE:OMC) and Pop Culture Group (NASDAQ:CPOP) are both business services companies, but which is the better business? We will contrast the two companies based on the strength of their profitability, dividends, institutional ownership, valuation, earnings, analyst recommendations and risk.

Insider and Institutional Ownership

92.0% of Omnicom Group shares are owned by institutional investors. 1.0% of Omnicom Group shares are owned by company insiders. Comparatively, 24.9% of Pop Culture Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Analyst Recommendations

This is a summary of recent ratings and recommmendations for Omnicom Group and Pop Culture Group, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Omnicom Group	0	4	5	0	2.56
Pop Culture Group	1	0	0	0	1.00

Omnicom Group presently has a consensus target price of $96.29, indicating a potential upside of 24.10%. Given Omnicom Group’s stronger consensus rating and higher possible upside, analysts clearly believe Omnicom Group is more favorable than Pop Culture Group.

Risk & Volatility

Omnicom Group has a beta of 0.96, meaning that its share price is 4% less volatile than the S&P 500. Comparatively, Pop Culture Group has a beta of 1.75, meaning that its share price is 75% more volatile than the S&P 500.

Valuation and Earnings

This table compares Omnicom Group and Pop Culture Group”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Omnicom Group	$15.69 billion	0.96	$1.48 billion	$6.97	11.13
Pop Culture Group	$47.38 million	0.07	-$12.41 million	N/A	N/A

Omnicom Group has higher revenue and earnings than Pop Culture Group.

Profitability

This table compares Omnicom Group and Pop Culture Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Omnicom Group	8.67%	33.62%	5.61%
Pop Culture Group	N/A	N/A	N/A

Summary

Omnicom Group beats Pop Culture Group on 10 of the 12 factors compared between the two stocks.

About Omnicom Group

Omnicom Group Inc., together with its subsidiaries, offers advertising, marketing, and corporate communications services. It provides a range of services in the areas of advertising and media, precision marketing, commerce and branding, experiential, execution and support, public relations, and healthcare. The company's services include advertising, branding, content marketing, corporate social responsibility consulting, crisis communications, custom publishing, data analytics, database management, digital/direct marketing and post-production, digital transformation consulting, entertainment marketing, experiential marketing, field marketing, sales support, financial/corporate business-to-business advertising, graphic arts/digital imaging, healthcare marketing and communications, and instore design services. Its services also comprise interactive marketing, investor relations, marketing research, media planning and buying, retail media planning and buying, merchandising and point of sale, mobile marketing, multi-cultural marketing, non-profit marketing, organizational communications, package design, product placement, promotional marketing, public affairs, public relations, retail marketing, retail media and e-commerce, search engine marketing, shopper marketing, social media marketing, and sports and event marketing services. It operates in the North and Latin America, Europe, the Middle East and Africa (EMEA), and the Asia Pacific. The company was incorporated in 1944 and is based in New York, New York.

About Pop Culture Group

Pop Culture Group Co., Ltd hosts entertainment events to corporate clients in China. The company hosts concerts and hip-hop related events, including stage plays, dance competitions, cultural and musical festivals, and promotional parties, as well as creates hip-hop related online programs; and provides event planning and execution services comprising communication, planning, design, production, reception, execution, and analysis services to advertising and media service providers, industry associations, and companies in a range of industries, such as consumer goods, real estate, tourism, entertainment, technology, e-commerce, education, and sports. It also offers marketing services, including brand promotion, such as trademark and logo design, visual identity system design, brand positioning and personality design, and digital solutions; and other services, including digital collection sales, music recording services, Software-as-a-Service (SaaS) software services, and advertisement distribution services to corporate clients. The company was incorporated in 2020 and is headquartered in Xiamen, China. Pop Culture Group Co., Ltd is a subsidiary of Joya Enterprises Limited.