Comparing AON (NYSE:AON) and Detwiler Fenton Group (OTCMKTS:DMCD)

AON (NYSE:AON) and Detwiler Fenton Group (OTCMKTS:DMCD) are both finance companies, but which is the better investment? We will contrast the two companies based on the strength of their profitability, institutional ownership, analyst recommendations, risk, valuation, earnings and dividends.

Profitability

This table compares AON and Detwiler Fenton Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
AON	15.54%	50.91%	7.00%
Detwiler Fenton Group	N/A	N/A	N/A

Valuation and Earnings

This table compares AON and Detwiler Fenton Group”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
AON	$15.70 billion	4.94	$2.65 billion	$11.94	30.14
Detwiler Fenton Group	N/A	N/A	N/A	N/A	N/A

AON has higher revenue and earnings than Detwiler Fenton Group.

Insider & Institutional Ownership

86.1% of AON shares are owned by institutional investors. 1.1% of AON shares are owned by insiders. Comparatively, 40.5% of Detwiler Fenton Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for AON and Detwiler Fenton Group, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
AON	0	5	11	1	2.76
Detwiler Fenton Group	0	0	0	0	0.00

AON presently has a consensus target price of $420.00, indicating a potential upside of 16.73%. Given AON’s stronger consensus rating and higher probable upside, analysts clearly believe AON is more favorable than Detwiler Fenton Group.

Summary

AON beats Detwiler Fenton Group on 9 of the 10 factors compared between the two stocks.

About AON

Aon Plc engages in the provision of risk, health, and wealth solutions. It focuses on risk capital including claim management, reinsurance, risk analysis, management, retention, and transfer; and human capital involving analytics, health and benefits, investments, pensions and retirement, talent and rewards, and workplace wellbeing. The company was founded in 1982 and is headquartered in Dublin, Ireland.

About Detwiler Fenton Group

Detwiler Fenton Group, Inc., through its subsidiaries, provides financial services to institutional and individual investors primarily in the United States. The company offers institutional channel research and wealth management/investment brokerage services to high net worth and other individuals. It also markets annuities and life insurance, health insurance, and long term care products, as well as mutual funds. The company, formerly known as Detwiler, Mitchell & Co., was founded in 1983 and is based in Boston, Massachusetts.