Head to Head Review: E.W. Scripps (NASDAQ:SSP) vs. WhereverTV Broadcasting (OTCMKTS:TVTV)

E.W. Scripps (NASDAQ:SSP) and WhereverTV Broadcasting (OTCMKTS:TVTV) are both consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their analyst recommendations, earnings, profitability, risk, dividends, institutional ownership and valuation.

Risk & Volatility

E.W. Scripps has a beta of 1.05, suggesting that its share price is 5% more volatile than the S&P 500. Comparatively, WhereverTV Broadcasting has a beta of 5.93, suggesting that its share price is 493% more volatile than the S&P 500.

Profitability

This table compares E.W. Scripps and WhereverTV Broadcasting’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
E.W. Scripps	4.25%	17.68%	2.98%
WhereverTV Broadcasting	N/A	N/A	-26.61%

Institutional and Insider Ownership

67.8% of E.W. Scripps shares are held by institutional investors. 3.6% of E.W. Scripps shares are held by insiders. Comparatively, 54.6% of WhereverTV Broadcasting shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Earnings and Valuation

This table compares E.W. Scripps and WhereverTV Broadcasting”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
E.W. Scripps	$2.51 billion	0.08	$87.60 million	$0.48	4.52
WhereverTV Broadcasting	N/A	N/A	-$60,000.00	N/A	N/A

E.W. Scripps has higher revenue and earnings than WhereverTV Broadcasting.

Analyst Recommendations

This is a breakdown of recent ratings for E.W. Scripps and WhereverTV Broadcasting, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
E.W. Scripps	1	1	1	0	2.00
WhereverTV Broadcasting	0	0	0	0	0.00

E.W. Scripps presently has a consensus target price of $5.50, indicating a potential upside of 153.46%. Given E.W. Scripps’ stronger consensus rating and higher possible upside, analysts plainly believe E.W. Scripps is more favorable than WhereverTV Broadcasting.

Summary

E.W. Scripps beats WhereverTV Broadcasting on 9 of the 11 factors compared between the two stocks.

About E.W. Scripps

The E.W. Scripps Company, together with its subsidiaries, operates as a media enterprise through a portfolio of local television stations, national news, and entertainment networks in the United States. It operates through Local Media, Scripps Networks, and Other segments. The Local Media segment operates broadcast television stations, which produce news, information, sports, and entertainment content, as well as its related digital operations; runs network, syndicated, and original programming, and local sporting events; and provides core and political advertising services. The Scripps Networks segment offers national television networks through free over-the-air broadcast, cable/satellite, connected TV, and digital distribution. This segment also provides Scripp News, a national news network, which provides politics, entertainment, science, and technology news; Court TV, which showcases live trials; entertainment brands, such as Bounce, Defy TV, Grit, ION Mystery, and Laff; and ION, a national network of broadcast stations and broadcast television spectrum, which distributes programming through Federal Communications Commission-licensed television stations, as well as affiliated TV stations through over-the-air broadcast and pay TV platforms. In addition, it provides content and services through digital platforms, including the Internet, smartphones, and tablets; Nuvyyo, which offers consumers DVR product solutions to watch and record free over-the-air HDTV on connected devices; and Scripps National Spelling Bee, which shows educational programs. The company serves audiences and businesses through cable and satellite service providers. The E.W. Scripps Company was founded in 1878 and is headquartered in Cincinnati, Ohio.

About WhereverTV Broadcasting

WhereverTV Broadcasting Corporation provides subscription television service worldwide. Its platform enables subscribers to access licensed and free-to-air channels across multiple devices via its patented interactive program guide technology. The company's platform manages broadcast rights across geographies and provides individual customer viewing experiences based on customer locations (geo-targeting) and content-rights management (subscriptions). Its in-language subscription offerings include Spanish, Arabic, and Greek; and genre specific subscriptions include various content, such as news, faith, dramas, sports, movies, reality, kid's, and others. WhereverTV Broadcasting Corporation was incorporated in 2006 and is based in Fort Myers, Florida.