First Bancorp (NASDAQ:FBNC – Get Free Report) and Synovus Financial (NYSE:SNV – Get Free Report) are both mid-cap finance companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, valuation, earnings, analyst recommendations, profitability, risk and dividends.
Risk & Volatility
First Bancorp has a beta of 1.01, indicating that its stock price is 1% more volatile than the S&P 500. Comparatively, Synovus Financial has a beta of 1.21, indicating that its stock price is 21% more volatile than the S&P 500.
Profitability
This table compares First Bancorp and Synovus Financial’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| First Bancorp | 17.50% | 9.77% | 1.19% |
| Synovus Financial | 21.97% | 16.13% | 1.33% |
Dividends
Valuation & Earnings
This table compares First Bancorp and Synovus Financial”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| First Bancorp | $537.14 million | 3.68 | $76.21 million | $2.34 | 20.37 |
| Synovus Financial | $3.43 billion | 1.84 | $482.46 million | $5.36 | 8.47 |
Synovus Financial has higher revenue and earnings than First Bancorp. Synovus Financial is trading at a lower price-to-earnings ratio than First Bancorp, indicating that it is currently the more affordable of the two stocks.
Insider and Institutional Ownership
68.4% of First Bancorp shares are owned by institutional investors. Comparatively, 83.9% of Synovus Financial shares are owned by institutional investors. 3.7% of First Bancorp shares are owned by insiders. Comparatively, 1.0% of Synovus Financial shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
Analyst Recommendations
This is a summary of current ratings and recommmendations for First Bancorp and Synovus Financial, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| First Bancorp | 0 | 4 | 2 | 0 | 2.33 |
| Synovus Financial | 0 | 10 | 8 | 0 | 2.44 |
First Bancorp presently has a consensus target price of $56.67, indicating a potential upside of 18.90%. Synovus Financial has a consensus target price of $58.71, indicating a potential upside of 29.29%. Given Synovus Financial’s stronger consensus rating and higher probable upside, analysts clearly believe Synovus Financial is more favorable than First Bancorp.
Summary
Synovus Financial beats First Bancorp on 14 of the 17 factors compared between the two stocks.
About First Bancorp
First Bancorp operates as the bank holding company for First Bank that provides banking products and services for individuals and small to medium-sized businesses. The company accepts deposit products, such as checking, savings, and money market accounts, as well as time deposits, including certificate of deposits and individual retirement accounts. It also offers loans for a range of consumer and commercial purposes comprising loans for business, real estate, personal, home improvement, and automobiles, as well as residential mortgages and small business administration loans; and accounts receivable financing and factoring, inventory financing, and purchase order financing services. In addition, the company provides credit and debit cards, letter of credits, and safe deposit box rental services, as well as electronic funds transfer services consisting of wire transfers; and internet and mobile banking, cash management, bank-by-phone services, and remote deposit capture services. Further, it offers investment and insurance products, such as mutual funds, annuities, long-term care insurance, life insurance, and company retirement plans, as well as property and casualty insurance products; and financial planning services. The company was founded in 1934 and is headquartered in Southern Pines, North Carolina.
About Synovus Financial
Synovus Financial Corp. operates as the bank holding company for Synovus Bank that provides commercial and consumer banking products and services. It operates through four segments: Community Banking, Wholesale Banking, Consumer Banking, and Financial Management Services. The company's commercial banking services include treasury and asset management, capital market, and institutional trust services, as well as commercial, financial, and real estate lending services. Its consumer banking services comprise accepting customary types of demand and savings deposits accounts; mortgage, installment, and other consumer loans; investment and brokerage services; safe deposit services; automated banking services; automated fund transfers; internet-based banking services; and bank credit and debit card services, including Visa and MasterCard services. The company also offers various other financial services, including portfolio management for fixed-income securities, investment banking, execution of securities transactions as a broker/dealer, trust management, and financial planning services, as well as provides individual investment advice on equity and other securities. The company was founded in 1888 and is headquartered in Columbus, Georgia.
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