Kraft Heinz (NASDAQ:KHC – Get Free Report) and Hf Foods Group (NASDAQ:HFFG – Get Free Report) are both consumer staples companies, but which is the better business? We will compare the two companies based on the strength of their profitability, earnings, valuation, institutional ownership, dividends, analyst recommendations and risk.
Institutional and Insider Ownership
78.2% of Kraft Heinz shares are held by institutional investors. Comparatively, 24.0% of Hf Foods Group shares are held by institutional investors. 0.4% of Kraft Heinz shares are held by company insiders. Comparatively, 7.0% of Hf Foods Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
Profitability
This table compares Kraft Heinz and Hf Foods Group’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Kraft Heinz | -17.35% | 7.26% | 3.86% |
| Hf Foods Group | -3.71% | 8.01% | 3.33% |
Analyst Recommendations
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Kraft Heinz | 4 | 16 | 0 | 1 | 1.90 |
| Hf Foods Group | 1 | 0 | 1 | 0 | 2.00 |
Kraft Heinz presently has a consensus target price of $26.58, indicating a potential upside of 8.71%. Hf Foods Group has a consensus target price of $7.00, indicating a potential upside of 172.37%. Given Hf Foods Group’s stronger consensus rating and higher possible upside, analysts plainly believe Hf Foods Group is more favorable than Kraft Heinz.
Valuation and Earnings
This table compares Kraft Heinz and Hf Foods Group”s revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Kraft Heinz | $25.85 billion | 1.12 | $2.74 billion | ($3.73) | -6.55 |
| Hf Foods Group | $1.20 billion | 0.11 | -$48.51 million | ($0.86) | -2.99 |
Kraft Heinz has higher revenue and earnings than Hf Foods Group. Kraft Heinz is trading at a lower price-to-earnings ratio than Hf Foods Group, indicating that it is currently the more affordable of the two stocks.
Risk & Volatility
Kraft Heinz has a beta of 0.09, indicating that its stock price is 91% less volatile than the S&P 500. Comparatively, Hf Foods Group has a beta of 0.4, indicating that its stock price is 60% less volatile than the S&P 500.
Summary
Hf Foods Group beats Kraft Heinz on 9 of the 15 factors compared between the two stocks.
About Kraft Heinz
The Kraft Heinz Company, together with its subsidiaries, manufactures and markets food and beverage products in North America and internationally. Its products include condiments and sauces, cheese and dairy products, meals, meats, refreshment beverages, coffee, and other grocery products under the Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Ore-Ida, Maxwell House, Kool-Aid, Jell-O, Heinz, ABC, Master, Quero, Kraft, Golden Circle, Wattie's, Pudliszki, and Plasmon brands. It sells its products through its own sales organizations, as well as through independent brokers, agents, and distributors to chain, wholesale, cooperative, and independent grocery accounts; convenience, value, and club stores; pharmacies and drug stores; mass merchants; foodservice distributors; institutions, including hotels, restaurants, bakeries, hospitals, health care facilities, and government agencies; and online through various e-commerce platforms and retailers. The company was formerly known as H.J. Heinz Holding Corporation and changed its name to The Kraft Heinz Company in July 2015. The Kraft Heinz Company was founded in 1869 and is based in Pittsburgh, Pennsylvania.
About Hf Foods Group
HF Foods Group Inc., through its subsidiaries, markets and distributes Asian specialty food, seafood, fresh produce, frozen and dry food, and non-food products to Asian and Chinese restaurants, and other foodservice customers in the United States. The company offers seafood, including lobsters, shrimp, crabs, scallops, and fish; Asian specialty food items, including noodles, rice, dried mushrooms and beans, sauces and seasonings, and spring rolls, as well as canned products, such as preserved vegetables, bamboo shoots, and water chestnuts; and meat and poultry products, including beef, pork, chicken, and duck. It also provides fresh produce products, such as vegetables and fruits; commodities comprising oil, flour, sugar, and salt; and packaging and other items including take-out accessories. HF Foods Group Inc. is headquartered in Las Vegas, Nevada.
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