FORA Capital LLC Has $11.13 Million Holdings in Salesforce Inc. $CRM

FORA Capital LLC raised its stake in Salesforce Inc. (NYSE:CRM) by 83.2% during the 2nd quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission. The firm owned 40,828 shares of the CRM provider’s stock after buying an additional 18,537 shares during the quarter. Salesforce accounts for about 1.2% of FORA Capital LLC’s portfolio, making the stock its 14th largest position. FORA Capital LLC’s holdings in Salesforce were worth $11,133,000 as of its most recent filing with the Securities and Exchange Commission.

Other hedge funds and other institutional investors have also recently added to or reduced their stakes in the company. Painted Porch Advisors LLC raised its position in shares of Salesforce by 260.0% in the 2nd quarter. Painted Porch Advisors LLC now owns 90 shares of the CRM provider’s stock valued at $25,000 after acquiring an additional 65 shares during the period. CBIZ Investment Advisory Services LLC increased its stake in Salesforce by 314.8% in the first quarter. CBIZ Investment Advisory Services LLC now owns 112 shares of the CRM provider’s stock valued at $30,000 after purchasing an additional 85 shares in the last quarter. Christopher J. Hasenberg Inc raised its holdings in Salesforce by 383.3% in the second quarter. Christopher J. Hasenberg Inc now owns 116 shares of the CRM provider’s stock worth $32,000 after purchasing an additional 92 shares during the period. Maseco LLP bought a new position in shares of Salesforce during the second quarter worth $34,000. Finally, Quaker Wealth Management LLC grew its holdings in shares of Salesforce by 208.6% in the 2nd quarter. Quaker Wealth Management LLC now owns 126 shares of the CRM provider’s stock valued at $34,000 after buying an additional 242 shares during the period. Institutional investors own 80.43% of the company’s stock.

Analysts Set New Price Targets

Several brokerages recently commented on CRM. Bank of America dropped their price objective on Salesforce from $325.00 to $305.00 and set a “buy” rating on the stock in a research note on Monday, November 17th. Royal Bank Of Canada reaffirmed a “sector perform” rating and set a $250.00 price target on shares of Salesforce in a research report on Thursday, December 4th. Macquarie lifted their price objective on Salesforce from $250.00 to $265.00 and gave the company a “neutral” rating in a report on Thursday, December 4th. Needham & Company LLC reissued a “buy” rating and set a $400.00 target price on shares of Salesforce in a research note on Thursday, December 4th. Finally, Wedbush reaffirmed an “outperform” rating and issued a $375.00 price target on shares of Salesforce in a research note on Thursday, December 4th. One investment analyst has rated the stock with a Strong Buy rating, twenty-eight have issued a Buy rating, thirteen have given a Hold rating and one has assigned a Sell rating to the stock. Based on data from MarketBeat.com, Salesforce presently has an average rating of “Moderate Buy” and an average price target of $326.46.

Insider Activity

In related news, CEO Marc Benioff sold 2,250 shares of Salesforce stock in a transaction dated Friday, October 10th. The stock was sold at an average price of $243.60, for a total value of $548,100.00. Following the sale, the chief executive officer owned 11,911,571 shares of the company’s stock, valued at approximately $2,901,658,695.60. The trade was a 0.02% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director G Mason Morfit purchased 96,000 shares of Salesforce stock in a transaction that occurred on Friday, December 5th. The shares were bought at an average cost of $260.58 per share, with a total value of $25,015,680.00. Following the completion of the transaction, the director directly owned 2,994,509 shares of the company’s stock, valued at approximately $780,309,155.22. The trade was a 3.31% increase in their position. The SEC filing for this purchase provides additional information. Insiders sold 177,534 shares of company stock worth $42,194,197 in the last quarter. Corporate insiders own 3.00% of the company’s stock.

Salesforce Trading Down 0.0%

NYSE CRM opened at $262.34 on Friday. Salesforce Inc. has a 52 week low of $221.96 and a 52 week high of $367.09. The company has a debt-to-equity ratio of 0.14, a quick ratio of 0.98 and a current ratio of 0.98. The stock’s 50 day moving average price is $245.50 and its two-hundred day moving average price is $252.08. The stock has a market capitalization of $245.81 billion, a price-to-earnings ratio of 35.03, a PEG ratio of 1.95 and a beta of 1.25.

Salesforce (NYSE:CRM) last posted its quarterly earnings data on Wednesday, December 3rd. The CRM provider reported $3.25 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $2.86 by $0.39. Salesforce had a net margin of 17.91% and a return on equity of 14.41%. The company had revenue of $10.26 billion for the quarter, compared to the consensus estimate of $10.27 billion. During the same period last year, the company earned $2.41 earnings per share. The firm’s revenue was up 9.1% compared to the same quarter last year. Salesforce has set its Q4 2026 guidance at 3.020-3.040 EPS. As a group, analysts anticipate that Salesforce Inc. will post 7.46 earnings per share for the current fiscal year.

Salesforce Dividend Announcement

The firm also recently disclosed a quarterly dividend, which will be paid on Thursday, January 8th. Stockholders of record on Thursday, December 18th will be paid a dividend of $0.416 per share. This represents a $1.66 dividend on an annualized basis and a dividend yield of 0.6%. The ex-dividend date is Thursday, December 18th. Salesforce’s dividend payout ratio is currently 22.16%.

Salesforce Company Profile

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.