Brighton Jones LLC boosted its stake in shares of Adobe Inc. (NASDAQ:ADBE – Free Report) by 40.4% during the 3rd quarter, according to its most recent Form 13F filing with the SEC. The institutional investor owned 15,094 shares of the software company’s stock after purchasing an additional 4,344 shares during the period. Brighton Jones LLC’s holdings in Adobe were worth $5,324,000 at the end of the most recent quarter.
Other hedge funds have also bought and sold shares of the company. 1248 Management LLC bought a new position in shares of Adobe in the first quarter worth about $25,000. LSV Asset Management increased its holdings in Adobe by 350.0% in the 2nd quarter. LSV Asset Management now owns 72 shares of the software company’s stock worth $28,000 after acquiring an additional 56 shares in the last quarter. Flaharty Asset Management LLC bought a new stake in Adobe during the 1st quarter worth approximately $29,000. Nexus Investment Management ULC bought a new stake in Adobe during the 2nd quarter worth approximately $31,000. Finally, Horizon Financial Services LLC lifted its holdings in Adobe by 4,000.0% during the second quarter. Horizon Financial Services LLC now owns 82 shares of the software company’s stock valued at $32,000 after purchasing an additional 80 shares in the last quarter. Institutional investors own 81.79% of the company’s stock.
Adobe Price Performance
NASDAQ:ADBE opened at $355.86 on Monday. The business’s 50-day moving average is $336.73 and its 200 day moving average is $355.04. Adobe Inc. has a 12 month low of $311.58 and a 12 month high of $465.70. The company has a market capitalization of $148.96 billion, a P/E ratio of 21.30, a P/E/G ratio of 1.40 and a beta of 1.54. The company has a current ratio of 1.00, a quick ratio of 1.02 and a debt-to-equity ratio of 0.53.
Insiders Place Their Bets
In related news, CAO Jillian Forusz sold 149 shares of the company’s stock in a transaction on Friday, October 31st. The shares were sold at an average price of $337.88, for a total transaction of $50,344.12. Following the sale, the chief accounting officer owned 3,426 shares of the company’s stock, valued at $1,157,576.88. This represents a 4.17% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available through this link. Corporate insiders own 0.16% of the company’s stock.
Key Stores Impacting Adobe
Here are the key news stories impacting Adobe this week:
- Positive Sentiment: Adobe announced a multi‑year strategic partnership with Runway to integrate Runway’s generative video technology into Adobe’s creative stack and make Runway the preferred API partner — a move that accelerates Firefly’s video capabilities and strengthens Adobe’s positioning in pro video workflows. Adobe and Runway Partner to Deliver the Next Generation of AI Video for Creators, Studios and Brands
- Positive Sentiment: Adobe is adding Runway’s new video AI tool into Firefly under an exclusive partnership, expanding creative features that can drive higher engagement and subscription value for Adobe’s Creative Cloud customers. Adobe Adds Runway’s New Video AI Tool To Firefly In Exclusive Partnership
- Positive Sentiment: Qualified Digital launched an AI‑assisted accelerator to speed migrations to Adobe Experience Platform Web SDK, which could reduce deployment friction for enterprise customers and support faster platform adoption. 85% Faster – Qualified Digital Announces AI-assisted Accelerator
- Neutral Sentiment: Phillip Securities reiterated a Buy rating on ADBE but trimmed its price target (from $560 to $487), signaling continued conviction in long‑term growth while acknowledging valuation pressure after recent gains. Phillip Maintains Buy on Adobe (ADBE), Sees Steady Growth Into FY26
- Neutral Sentiment: Adobe Digital Insights reports holiday e‑commerce returns down ~2.5% year‑over‑year — a positive signal for merchants and the broader digital commerce metrics Adobe monitors, though it is a modest, indirect benefit to Adobe’s business. E-Commerce Returns Of Holiday Purchases Down 2.5%, Adobe Reports
- Negative Sentiment: A proposed class‑action alleges Adobe misused authors’ works to train its AI models; multiple outlets report the suit — a reputational and legal risk that could lead to costly litigation, regulatory scrutiny, or changes to training practices. Adobe sued for allegedly misusing authors’ work in AI training
- Negative Sentiment: KeyBanc downgraded ADBE to Underweight with a $310 price target, arguing limited near‑term upside after strong results — analyst downgrades can pressure sentiment and trigger short‑term selling. KeyBanc Turns Bearish on Adobe (ADBE) Despite Strong Q4 Results
- Negative Sentiment: Coverage on free Acrobat alternatives highlights competitive pressure in document tools; this is a longer‑term product/commercial risk but not an immediate earnings threat. Free Adobe Acrobat Alternatives for Every Need in 2026
Wall Street Analysts Forecast Growth
A number of analysts have recently issued reports on ADBE shares. TD Cowen reduced their price objective on shares of Adobe from $420.00 to $400.00 and set a “hold” rating for the company in a research note on Thursday, December 11th. Wells Fargo & Company cut their price target on Adobe from $470.00 to $420.00 and set an “overweight” rating for the company in a research note on Thursday, November 20th. Jefferies Financial Group decreased their price target on Adobe from $590.00 to $500.00 and set a “buy” rating on the stock in a report on Thursday, December 11th. Morgan Stanley dropped their price objective on Adobe from $450.00 to $425.00 and set an “equal weight” rating for the company in a research note on Thursday, December 11th. Finally, BMO Capital Markets cut their target price on Adobe from $405.00 to $400.00 and set an “outperform” rating for the company in a research report on Monday, December 15th. One investment analyst has rated the stock with a Strong Buy rating, fourteen have assigned a Buy rating, eleven have assigned a Hold rating and three have given a Sell rating to the company. According to data from MarketBeat.com, the company has an average rating of “Hold” and an average target price of $417.93.
View Our Latest Stock Analysis on ADBE
About Adobe
Adobe Inc, founded in 1982 by John Warnock and Charles Geschke and headquartered in San Jose, California, is a global software company that develops tools and services for creative professionals, marketers and enterprises. Under the leadership of CEO Shantanu Narayen, who has led the company since 2007, Adobe has evolved from a provider of desktop publishing tools into a cloud-centric provider of digital media and digital experience solutions.
The company’s core offerings are organized around digital media and digital experience.
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