Oriental Harbor Investment Master Fund trimmed its position in Amazon.com, Inc. (NASDAQ:AMZN – Free Report) by 83.4% in the third quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The firm owned 179,355 shares of the e-commerce giant’s stock after selling 898,392 shares during the period. Amazon.com makes up about 3.1% of Oriental Harbor Investment Master Fund’s portfolio, making the stock its 11th largest holding. Oriental Harbor Investment Master Fund’s holdings in Amazon.com were worth $39,381,000 at the end of the most recent reporting period.
Other institutional investors and hedge funds have also recently added to or reduced their stakes in the company. Wilson Asset Management International PTY Ltd. bought a new position in shares of Amazon.com in the second quarter valued at $11,102,000. ARK Investment Management LLC grew its holdings in shares of Amazon.com by 8.3% in the 2nd quarter. ARK Investment Management LLC now owns 1,140,494 shares of the e-commerce giant’s stock worth $250,213,000 after acquiring an additional 86,978 shares during the last quarter. Buckhead Capital Management LLC raised its position in shares of Amazon.com by 16.1% during the second quarter. Buckhead Capital Management LLC now owns 28,407 shares of the e-commerce giant’s stock worth $6,232,000 after purchasing an additional 3,948 shares during the period. Flaharty Asset Management LLC lifted its holdings in shares of Amazon.com by 87.7% during the first quarter. Flaharty Asset Management LLC now owns 5,088 shares of the e-commerce giant’s stock valued at $968,000 after purchasing an additional 2,377 shares during the last quarter. Finally, Border to Coast Pensions Partnership Ltd boosted its position in shares of Amazon.com by 6.0% in the 2nd quarter. Border to Coast Pensions Partnership Ltd now owns 1,136,311 shares of the e-commerce giant’s stock valued at $249,295,000 after purchasing an additional 63,924 shares during the period. 72.20% of the stock is owned by institutional investors.
Analyst Ratings Changes
Several research firms have issued reports on AMZN. Desjardins boosted their price objective on Amazon.com to $218.00 in a report on Monday, December 8th. Morgan Stanley reissued an “overweight” rating and issued a $315.00 target price (up from $300.00) on shares of Amazon.com in a research report on Friday, October 31st. Evercore ISI upped their price target on shares of Amazon.com from $280.00 to $335.00 and gave the company an “outperform” rating in a research report on Friday, October 31st. Maxim Group raised their price objective on shares of Amazon.com from $272.00 to $280.00 and gave the stock a “buy” rating in a research note on Friday, October 31st. Finally, Cantor Fitzgerald reissued an “overweight” rating on shares of Amazon.com in a research note on Wednesday, December 3rd. Two equities research analysts have rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and three have given a Hold rating to the company. Based on data from MarketBeat, the company currently has an average rating of “Moderate Buy” and a consensus price target of $295.50.
Insider Buying and Selling at Amazon.com
In related news, Director Keith Brian Alexander sold 900 shares of the business’s stock in a transaction that occurred on Monday, November 17th. The stock was sold at an average price of $233.00, for a total value of $209,700.00. Following the completion of the sale, the director owned 7,170 shares of the company’s stock, valued at approximately $1,670,610. The trade was a 11.15% decrease in their position. The sale was disclosed in a filing with the SEC, which can be accessed through this link. Also, CEO Matthew S. Garman sold 17,768 shares of the stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.90, for a total value of $3,853,879.20. Following the completion of the transaction, the chief executive officer owned 6,273 shares in the company, valued at $1,360,613.70. This represents a 73.91% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold 82,234 shares of company stock worth $19,076,767 over the last quarter. Insiders own 10.80% of the company’s stock.
Trending Headlines about Amazon.com
Here are the key news stories impacting Amazon.com this week:
- Positive Sentiment: Analysts and retail outlets are pitching Amazon as a buy heading into 2026 on expected cloud demand and AI-driven data center spending; this supportive narrative is helping sentiment. Is Amazon Stock a Buy Ahead of 2026?
- Positive Sentiment: Long-term bulls list AMZN among top “buy and hold” or top Magnificent Seven picks for 2026 because of AWS scale and retail cash generation — a reason investors accumulate on weakness. If I Could Buy Only 1 “Magnificent Seven” Stock in 2026, This Would Be It
- Positive Sentiment: Sector‑wide rebound in tech and easing AI fears helped AMZN get a lift in a thin holiday market, per analysts noting improving sentiment for large cloud names. The Zacks Analyst Blog Analog Devices, Amazon.com and Fortive
- Neutral Sentiment: Pieces comparing Amazon to Microsoft frame AMZN as a core cloud/AI play but stress tradeoffs (retail exposure, capex) — useful for positioning but not a clear near‑term price catalyst. Amazon vs. Microsoft: Which Stock Is a Better Buy for 2026 and Beyond?
- Neutral Sentiment: Market commentary notes AMZN’s unique mix (retail + AWS) and underperformance vs. peers; that creates both upside if cloud execution accelerates and vulnerability if it lags. Tech Corner: AMZN Underperformance & Unique Outlook
- Negative Sentiment: NVIDIA’s $20B Groq deal tightens competition for low‑latency inference hardware — a development that could raise AWS infrastructure costs or force Amazon to accelerate capex to stay competitive. This is a material industry risk for AMZN’s cloud franchise. NVIDIA’s $20B Groq Deal Is a Warning Shot to AI Rivals (AMZN)
- Negative Sentiment: Operational risk resurfaced after an AWS outage on Dec. 24, reigniting concerns about cloud reliability and monopoly risks — outages can spur customer migrations or pricing pressure. Amazon Web Service’s Christmas Eve Outage Reignites Concerns Over Cloud Monopoly Risks
- Negative Sentiment: Critical takes and warnings highlight valuation/operational flags and note some institutional selling — items that could pressure near‑term price action if they gather momentum. Amazon Stock Faces Dangers – Here Are Some Warning Signs
Amazon.com Trading Up 0.1%
Amazon.com stock opened at $232.52 on Monday. Amazon.com, Inc. has a 12 month low of $161.38 and a 12 month high of $258.60. The company has a quick ratio of 0.80, a current ratio of 1.01 and a debt-to-equity ratio of 0.14. The stock has a market cap of $2.49 trillion, a P/E ratio of 32.84, a P/E/G ratio of 1.60 and a beta of 1.37. The company’s fifty day simple moving average is $231.09 and its 200-day simple moving average is $226.27.
Amazon.com (NASDAQ:AMZN – Get Free Report) last released its quarterly earnings data on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.57 by $0.38. Amazon.com had a return on equity of 23.62% and a net margin of 11.06%.The firm had revenue of $180.17 billion during the quarter, compared to analysts’ expectations of $177.53 billion. During the same quarter last year, the firm earned $1.43 earnings per share. The business’s revenue for the quarter was up 13.4% on a year-over-year basis. As a group, sell-side analysts forecast that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.
About Amazon.com
Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.
Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.
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