Netflix (NASDAQ:NFLX) Director Reed Hastings Sells 426,290 Shares of Stock

Netflix, Inc. (NASDAQ:NFLX) Director Reed Hastings sold 426,290 shares of Netflix stock in a transaction that occurred on Friday, January 2nd. The shares were sold at an average price of $91.67, for a total transaction of $39,078,004.30. Following the sale, the director owned 3,940 shares of the company’s stock, valued at approximately $361,179.80. The trade was a 99.08% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available at the SEC website.

Reed Hastings also recently made the following trade(s):

• On Monday, December 1st, Reed Hastings sold 375,470 shares of Netflix stock. The shares were sold at an average price of $108.43, for a total value of $40,712,212.10.
• On Friday, October 31st, Reed Hastings sold 403,740 shares of Netflix stock. The stock was sold at an average price of $112.15, for a total value of $45,279,844.74.

Netflix Stock Up 0.5%

NFLX opened at $91.45 on Tuesday. The company has a debt-to-equity ratio of 0.56, a quick ratio of 1.33 and a current ratio of 1.33. The company has a market cap of $387.49 billion, a price-to-earnings ratio of 38.20 and a beta of 1.71. Netflix, Inc. has a one year low of $82.11 and a one year high of $134.12. The business’s fifty day moving average is $102.65 and its two-hundred day moving average is $115.15.

Netflix (NASDAQ:NFLX) last released its quarterly earnings results on Tuesday, October 21st. The Internet television network reported $5.87 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.69 by $5.18. The business had revenue of $11.32 billion during the quarter, compared to the consensus estimate of $11.52 billion. Netflix had a return on equity of 41.86% and a net margin of 24.05%.The business’s revenue was up 17.2% on a year-over-year basis. During the same quarter in the previous year, the company posted $0.54 EPS. Netflix has set its Q4 2025 guidance at 5.450-5.450 EPS. Analysts anticipate that Netflix, Inc. will post 24.58 EPS for the current fiscal year.

Analyst Ratings Changes

Several brokerages recently issued reports on NFLX. TD Cowen cut their price objective on Netflix from $145.00 to $142.50 and set a “buy” rating for the company in a research report on Tuesday, October 7th. Piper Sandler reissued an “overweight” rating and issued a $140.00 price target (down from $150.00) on shares of Netflix in a report on Wednesday, October 22nd. Cfra downgraded Netflix from a “strong-buy” rating to a “hold” rating and set a $100.00 price objective on the stock. in a research report on Monday. Evercore ISI reaffirmed an “outperform” rating and set a $138.00 price objective on shares of Netflix in a research note on Friday, December 5th. Finally, Jefferies Financial Group reiterated a “buy” rating on shares of Netflix in a research report on Wednesday, December 17th. Two equities research analysts have rated the stock with a Strong Buy rating, twenty-eight have given a Buy rating, fourteen have assigned a Hold rating and one has issued a Sell rating to the company’s stock. Based on data from MarketBeat, the stock presently has a consensus rating of “Moderate Buy” and a consensus target price of $130.45.

Institutional Investors Weigh In On Netflix

Institutional investors have recently bought and sold shares of the stock. Norges Bank acquired a new stake in shares of Netflix during the 2nd quarter worth $7,929,645,000. Laurel Wealth Advisors LLC grew its position in Netflix by 128,553.9% during the second quarter. Laurel Wealth Advisors LLC now owns 4,881,129 shares of the Internet television network’s stock valued at $6,536,466,000 after acquiring an additional 4,877,335 shares during the period. Kingstone Capital Partners Texas LLC increased its stake in Netflix by 343,058.2% during the second quarter. Kingstone Capital Partners Texas LLC now owns 2,463,876 shares of the Internet television network’s stock worth $3,299,450,000 after acquiring an additional 2,463,158 shares during the last quarter. Union Bancaire Privee UBP SA increased its stake in Netflix by 1,672.4% during the fourth quarter. Union Bancaire Privee UBP SA now owns 943,533 shares of the Internet television network’s stock worth $86,741,000 after acquiring an additional 890,299 shares during the last quarter. Finally, Viking Global Investors LP purchased a new position in shares of Netflix in the 3rd quarter worth about $600,434,000. 80.93% of the stock is currently owned by hedge funds and other institutional investors.

More Netflix News

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: High-volume call buying suggests traders are placing bullish bets or positioning for big post-earnings moves; this can boost short-term demand for the stock. Traders Buy High Volume of Netflix Call Options (NASDAQ:NFLX)
• Positive Sentiment: Multiple analyst and media pieces highlight long-term upside and list NFLX as a buy for patient investors, citing content assets and potential strategic moves (including mentions of the Warner Bros. angle). That supportive narrative can attract value-oriented buyers. 2 Leading Tech Stocks to Buy in 2026
• Neutral Sentiment: Netflix reports Q4 results on Jan. 20; several articles debate whether to buy before results or wait — the event increases volatility but is a neutral catalyst until results are known. Should You Buy Netflix Stock Before Jan. 20?
• Neutral Sentiment: Fresh pieces reassessing valuation after recent weakness provide context for longer-term investors but don’t create an immediate directional trade on their own. Assessing Netflix (NFLX) Valuation After Recent Share Price Weakness And Long Term Gains
• Neutral Sentiment: Editorials and streaming roundups (content calendar) are unlikely to move the stock materially but keep subscriber/revenue narrative visible to investors. Here’s what’s worth streaming in January on Netflix, Hulu, HBO Max and more
• Negative Sentiment: Director Reed Hastings disclosed a large sale of 426,290 shares (~$39.1M at ~$91.67), cutting his stake by ~99% — sizable insider selling can weigh on sentiment. Reed Hastings Insider Sale
• Negative Sentiment: Analyst/commentary pieces describe NFLX entering a “repricing” phase as consensus enthusiasm fades; that narrative can pressure multiple compression and deter momentum buyers. Netflix: From Consensus Long To Repricing Phase
• Negative Sentiment: Coverage noting continued share declines raises questions about whether the stock is a near-term value or still falling—this can keep selling pressure elevated until clearer fundamental signs appear. Netflix Stock Just Keeps Falling. Is It Finally a Buy?

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.