McElhenny Sheffield Capital Management LLC Sells 18,774 Shares of Amazon.com, Inc. $AMZN

McElhenny Sheffield Capital Management LLC cut its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 88.4% in the 3rd quarter, according to its most recent Form 13F filing with the SEC. The fund owned 2,459 shares of the e-commerce giant’s stock after selling 18,774 shares during the period. McElhenny Sheffield Capital Management LLC’s holdings in Amazon.com were worth $540,000 as of its most recent filing with the SEC.

A number of other hedge funds have also recently bought and sold shares of AMZN. Carderock Capital Management Inc. acquired a new position in Amazon.com during the second quarter worth $27,000. Maryland Capital Advisors Inc. grew its position in shares of Amazon.com by 81.9% in the 2nd quarter. Maryland Capital Advisors Inc. now owns 211 shares of the e-commerce giant’s stock valued at $46,000 after acquiring an additional 95 shares during the period. Ryan Investment Management Inc. acquired a new position in shares of Amazon.com during the 2nd quarter worth about $48,000. Cooksen Wealth LLC raised its holdings in shares of Amazon.com by 23.5% in the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock valued at $54,000 after purchasing an additional 47 shares during the period. Finally, Access Investment Management LLC acquired a new stake in Amazon.com in the 2nd quarter valued at about $74,000. 72.20% of the stock is currently owned by institutional investors.

Insider Activity at Amazon.com

In other news, Director Daniel P. Huttenlocher sold 1,237 shares of Amazon.com stock in a transaction that occurred on Thursday, November 20th. The shares were sold at an average price of $226.61, for a total value of $280,316.57. Following the completion of the sale, the director directly owned 26,148 shares in the company, valued at approximately $5,925,398.28. The trade was a 4.52% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this link. Also, CEO Douglas J. Herrington sold 22,000 shares of the business’s stock in a transaction that occurred on Friday, October 31st. The shares were sold at an average price of $250.03, for a total value of $5,500,660.00. Following the completion of the sale, the chief executive officer owned 493,507 shares of the company’s stock, valued at approximately $123,391,555.21. This trade represents a 4.27% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last three months, insiders sold 79,734 shares of company stock valued at $18,534,017. 10.80% of the stock is currently owned by company insiders.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon is preparing a Walmart‑style, 225,000 sq. ft. “big‑box” store near Chicago that would combine in‑person retail with e‑commerce fulfillment—an execution play that could broaden margins and omnichannel reach. Amazon’s latest store concept is a Walmart-style supercenter
• Positive Sentiment: Amazon Pharmacy added Novo Nordisk’s oral Wegovy pill (insurance and cash options), expanding pharmacy revenue and recurring prescription flows—a near‑term revenue and margin catalyst for the pharmacy business. Amazon Pharmacy starts offering Novo Nordisk’s Wegovy weight-loss pill
• Positive Sentiment: AWS momentum is reviving the AI narrative—analysts point to accelerating AWS revenue, a large backlog and stronger AI demand that could drive margin expansion and re‑rate the stock. Will Accelerating AWS Revenue Growth Drive AMZN Stock’s 2026 Rally?
• Positive Sentiment: Broad analyst support and higher price targets (multiple firms reiterating Outperform/Buy and lifting targets) are underpinning investor sentiment ahead of earnings. Amazon Starts 2026 Strong—What It Could Mean for the Year
• Neutral Sentiment: Television and media bullishness: high‑profile investors/commentators (e.g., Jim Cramer) are publicly optimistic about AMZN’s upside in 2026—supports momentum but is sentiment‑driven. Jim Cramer Says He Is “Looking for Amazon to Put Up Much Bigger Gains in 2026”
• Neutral Sentiment: Regulatory tail risk eased somewhat after reports the EU digital rule overhaul will not impose the strictest new measures on big tech—reduces a headline regulatory overhang. Big Tech spared strict rules in EU digital rule overhaul
• Negative Sentiment: Market noise from reports that Amazon may announce layoffs has pressured the stock at times; a formal announcement would be a near‑term negative catalyst despite potential cost savings. Amazon Stock (AMZN) Slips on Layoff Expectations
• Negative Sentiment: Significant insider selling headlines and scrutiny of employee productivity/RTO initiatives may create perception issues; heavy insider sales can be viewed unfavorably by some investors. Amazon Stock (AMZN) Opinions on AWS Growth and AI Investments (insider selling summary)
• Negative Sentiment: Merchant complaints about an Amazon AI tool creating orders without sellers’ knowledge surfaced—possible reputational/operational risk if not addressed. Amazon AI tool blindsides merchants by offering products without their knowledge

Amazon.com Trading Up 0.4%

Shares of Amazon.com stock opened at $247.38 on Monday. The firm has a 50-day moving average of $233.22 and a 200-day moving average of $227.95. The stock has a market cap of $2.64 trillion, a PE ratio of 34.94, a PEG ratio of 1.55 and a beta of 1.37. Amazon.com, Inc. has a 52-week low of $161.38 and a 52-week high of $258.60. The company has a debt-to-equity ratio of 0.14, a quick ratio of 0.80 and a current ratio of 1.01.

Amazon.com (NASDAQ:AMZN) last released its quarterly earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 EPS for the quarter, topping analysts’ consensus estimates of $1.57 by $0.38. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The business had revenue of $180.17 billion for the quarter, compared to analyst estimates of $177.53 billion. During the same period last year, the firm earned $1.43 earnings per share. Amazon.com’s revenue for the quarter was up 13.4% compared to the same quarter last year. As a group, sell-side analysts forecast that Amazon.com, Inc. will post 6.31 EPS for the current year.

Analyst Ratings Changes

A number of brokerages have weighed in on AMZN. Bank of America boosted their price target on Amazon.com from $272.00 to $303.00 and gave the stock a “buy” rating in a research report on Wednesday, December 3rd. Susquehanna set a $300.00 price target on Amazon.com and gave the company a “positive” rating in a research note on Friday, October 31st. Desjardins raised their price target on Amazon.com to $218.00 in a report on Monday, December 8th. Benchmark lifted their price objective on shares of Amazon.com from $260.00 to $295.00 and gave the stock a “buy” rating in a research report on Friday, October 31st. Finally, Cowen reissued a “buy” rating on shares of Amazon.com in a research report on Tuesday, November 25th. One analyst has rated the stock with a Strong Buy rating, fifty-six have issued a Buy rating and four have issued a Hold rating to the company’s stock. According to MarketBeat, the stock has an average rating of “Moderate Buy” and an average target price of $295.23.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.