Alphabet (NASDAQ:GOOGL – Free Report) had its target price boosted by Wedbush from $350.00 to $360.00 in a report published on Wednesday morning,MarketScreener reports. They currently have an outperform rating on the information services provider’s stock.
Several other research analysts have also weighed in on GOOGL. CICC Research lifted their price objective on Alphabet from $240.00 to $303.00 and gave the stock an “outperform” rating in a research report on Friday, October 31st. Evercore ISI lifted their target price on Alphabet from $300.00 to $325.00 and gave the stock an “outperform” rating in a report on Thursday, October 30th. The Goldman Sachs Group reissued a “buy” rating and issued a $375.00 price target (up from $330.00) on shares of Alphabet in a research note on Tuesday, January 13th. HSBC increased their price target on Alphabet from $335.00 to $370.00 and gave the stock a “buy” rating in a report on Tuesday, December 2nd. Finally, Truist Financial set a $350.00 price objective on shares of Alphabet and gave the company a “buy” rating in a research note on Friday, December 5th. Three equities research analysts have rated the stock with a Strong Buy rating, forty-two have issued a Buy rating and five have given a Hold rating to the company. According to MarketBeat.com, Alphabet presently has a consensus rating of “Moderate Buy” and an average price target of $330.94.
Get Our Latest Analysis on GOOGL
Alphabet Stock Up 2.0%
Alphabet (NASDAQ:GOOGL – Get Free Report) last posted its quarterly earnings data on Wednesday, October 29th. The information services provider reported $2.87 earnings per share for the quarter, topping the consensus estimate of $2.29 by $0.58. Alphabet had a net margin of 32.23% and a return on equity of 35.00%. The company had revenue of $102.35 billion during the quarter, compared to analysts’ expectations of $99.90 billion. Equities analysts forecast that Alphabet will post 8.9 earnings per share for the current year.
Insider Activity at Alphabet
In related news, CAO Amie Thuener O’toole sold 2,778 shares of the company’s stock in a transaction dated Monday, December 15th. The shares were sold at an average price of $312.30, for a total value of $867,569.40. Following the sale, the chief accounting officer owned 8,962 shares in the company, valued at $2,798,832.60. This represents a 23.66% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is available at this link. Also, CEO Sundar Pichai sold 32,500 shares of the firm’s stock in a transaction dated Wednesday, January 7th. The shares were sold at an average price of $321.21, for a total transaction of $10,439,325.00. Following the completion of the transaction, the chief executive officer directly owned 2,244,372 shares in the company, valued at approximately $720,914,730.12. The trade was a 1.43% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold a total of 189,909 shares of company stock valued at $57,927,282 over the last quarter. 11.64% of the stock is currently owned by company insiders.
Institutional Inflows and Outflows
Hedge funds have recently modified their holdings of the stock. Members Trust Co increased its stake in shares of Alphabet by 0.5% in the 4th quarter. Members Trust Co now owns 6,434 shares of the information services provider’s stock worth $2,014,000 after purchasing an additional 31 shares in the last quarter. Lifelong Wealth Advisors Inc. grew its holdings in Alphabet by 1.9% during the fourth quarter. Lifelong Wealth Advisors Inc. now owns 1,728 shares of the information services provider’s stock valued at $541,000 after purchasing an additional 33 shares during the period. White Wing Wealth Management grew its holdings in Alphabet by 2.9% during the fourth quarter. White Wing Wealth Management now owns 1,155 shares of the information services provider’s stock valued at $362,000 after purchasing an additional 33 shares during the period. Quantum Financial Advisors LLC increased its position in Alphabet by 0.3% in the fourth quarter. Quantum Financial Advisors LLC now owns 11,799 shares of the information services provider’s stock worth $3,693,000 after buying an additional 34 shares in the last quarter. Finally, MRA Advisory Group raised its stake in shares of Alphabet by 2.7% in the fourth quarter. MRA Advisory Group now owns 1,310 shares of the information services provider’s stock worth $410,000 after buying an additional 35 shares during the period. Hedge funds and other institutional investors own 40.03% of the company’s stock.
Alphabet News Summary
Here are the key news stories impacting Alphabet this week:
- Positive Sentiment: Multiple analyst price-target raises signal renewed buy-side conviction (Deutsche Bank to $370, Robert W. Baird to $350, Wedbush to $360), implying visible upside expectations for revenue and AI-driven growth. Read More. Read More. Read More.
- Positive Sentiment: Commercial traction for Gemini: reports of a surge in sales of Google’s Gemini AI models point to stronger monetization of AI products and Google Cloud demand. Read More.
- Positive Sentiment: Positive press narratives reinforce the AI leadership story — coverage highlights 60%+ YTD gains, margin improvement, large shareholder payouts, and Alphabet as a long-term AI winner. These narratives support investor appetite for the stock. Read More. Read More.
- Neutral Sentiment: YouTube management flags content quality risks from AI-generated video and says ‘managing AI slop’ is a 2026 priority — this is operationally important but shows management is addressing the issue rather than leaving it untracked. Read More.
- Neutral Sentiment: Google-backed Isomorphic Labs delayed first clinical trials into late 2026 — a setback for a non-core, long-horizon biotech bet; limited near-term impact on Alphabet’s core ad/cloud earnings. Read More.
- Negative Sentiment: Cantor Fitzgerald downgraded Alphabet from ‘strong-buy’ to ‘hold’, signaling some analyst caution on valuation or near-term momentum. Read More.
- Negative Sentiment: Macro/headline risk pushed tech lower yesterday (Greenland/tariff rhetoric); Alphabet saw a sharper intraday dip than the broader market, highlighting sensitivity to risk-off moves. Read More. Read More.
Alphabet Company Profile
Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.
Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.
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