Taboola.com (NASDAQ:TBLA – Get Free Report) and Accenture (NYSE:ACN – Get Free Report) are both computer and technology companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, institutional ownership, earnings, risk, valuation, dividends and analyst recommendations.
Volatility & Risk
Taboola.com has a beta of 1.29, indicating that its stock price is 29% more volatile than the S&P 500. Comparatively, Accenture has a beta of 1.24, indicating that its stock price is 24% more volatile than the S&P 500.
Earnings & Valuation
This table compares Taboola.com and Accenture”s top-line revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Taboola.com | $1.77 billion | 0.55 | -$3.76 million | $0.08 | 42.00 |
| Accenture | $69.67 billion | 1.98 | $7.68 billion | $12.10 | 18.51 |
Accenture has higher revenue and earnings than Taboola.com. Accenture is trading at a lower price-to-earnings ratio than Taboola.com, indicating that it is currently the more affordable of the two stocks.
Analyst Recommendations
This is a breakdown of current recommendations and price targets for Taboola.com and Accenture, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Taboola.com | 0 | 4 | 4 | 0 | 2.50 |
| Accenture | 0 | 11 | 16 | 0 | 2.59 |
Taboola.com currently has a consensus price target of $4.75, indicating a potential upside of 41.37%. Accenture has a consensus price target of $298.38, indicating a potential upside of 33.19%. Given Taboola.com’s higher possible upside, equities research analysts plainly believe Taboola.com is more favorable than Accenture.
Profitability
This table compares Taboola.com and Accenture’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Taboola.com | 1.34% | 8.12% | 4.92% |
| Accenture | 10.76% | 26.65% | 13.25% |
Institutional & Insider Ownership
42.9% of Taboola.com shares are held by institutional investors. Comparatively, 75.1% of Accenture shares are held by institutional investors. 24.7% of Taboola.com shares are held by company insiders. Comparatively, 0.0% of Accenture shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.
Summary
Accenture beats Taboola.com on 10 of the 14 factors compared between the two stocks.
About Taboola.com
Taboola.com Ltd., together with its subsidiaries, operates an artificial intelligence-based algorithmic engine platform in Israel, the United States, the United Kingdom, Germany, and internationally. It offers Taboola, a platform that partners with websites, devices, and mobile apps to recommend editorial content and advertisements on the open web to users. The company was incorporated in 2006 and is headquartered in New York, New York.
About Accenture
Accenture plc, a professional services company, provides strategy and consulting, industry X, song, and technology and operation services worldwide. The company offers application services, including agile transformation, DevOps, application modernization, enterprise architecture, software and quality engineering, data management; intelligent automation comprising robotic process automation, natural language processing, and virtual agents; and application management services, as well as software engineering services; strategy and consulting services; data and analytics strategy, data discovery and augmentation, data management and beyond, data democratization, and industrialized solutions comprising turnkey analytics and artificial intelligence (AI) solutions; metaverse; and sustainability services. It also provides change management, HR transformation and delivery, organization strategy and design, talent strategy and development, and leadership and culture services; digital commerce; infrastructure services, including cloud infrastructure managed, cloud and data center, network, digital workplace, database platforms, service management, and cloud and infrastructure security services; data-enabled operating models; technology consulting and AI services; and technology consulting services. In addition, the company offers engineering and R&D digitization, smart connected products, product as-a-service enablement, capital projects, intelligent asset management, digital industrial workforce, and autonomous robotic systems; business process outsourcing; and services related to technology innovation. Further, it provides cloud, ecosystem, marketing, security, supply chain management, zero-based transformation, customer experience, finance consulting, mergers and acquisitions, and sustainability services. The company has a collaboration with Salesforce, Inc. to develop Salesforce Life Sciences Cloud. The company was founded in 1951 and is based in Dublin, Ireland.
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