Helen of Troy (NASDAQ:HELE) Shares Gap Down – Here’s Why

Helen of Troy Limited (NASDAQ:HELE)’s stock price gapped down before the market opened on Friday . The stock had previously closed at $28.19, but opened at $27.00. Helen of Troy shares last traded at $26.7650, with a volume of 7,595 shares traded.

Helen of Troy News Summary

Here are the key news stories impacting Helen of Troy this week:

• Positive Sentiment: A recent valuation-focused article highlighted Helen of Troy as potentially still undervalued even after a sharp rally, suggesting some investors may see room for further upside. Is It Too Late to Buy Helen Of Troy Ltd (HELE) After 3.3% Rally? GF Value Says Undervalued
• Neutral Sentiment: Several entertainment-related articles mention “Helen of Troy” in connection with Lupita Nyong’o and Christopher Nolan’s The Odyssey, but these are unrelated to the company and should not affect fundamentals. Teacher schools white people who have a problem with Lupita Nyong’o as Helen of Troy
• Neutral Sentiment: Additional media references to “Helen of Troy” in entertainment coverage are likewise not business updates for the consumer-products company. I’m a Black Greek Woman. What Lupita Nyong’o’s Casting as Helen of Troy in ‘The Odyssey’ Meant to Me
• Negative Sentiment: Multiple law firms announced or reminded investors about a class-action lawsuit against Helen of Troy Limited, alleging securities-law violations and investor harm for purchases made between April 24, 2024 and October 8, 2025. This legal overhang can weigh on sentiment as investors assess potential costs and reputational damage. Bronstein, Gewirtz & Grossman LLC Urges Helen of Troy Limited Investors to Act: Class Action Filed Alleging Investor Harm
• Negative Sentiment: Another investor alert repeated the same class-action claims and deadline reminders, reinforcing concerns about litigation risk for HELE. HELE Investors are Reminded of the Pending Lead Plaintiff Deadline on August 3, 2026; Contact Robbins LLP for Information About Recovering Your Losses
• Negative Sentiment: A third legal notice from Pomerantz LLP also flagged the lawsuit and upcoming deadlines, adding to the steady stream of negative headline risk around the stock. INVESTOR ALERT: Pomerantz Law Firm Reminds Investors with Losses on their Investment in Helen of Troy Limited of Class Action Lawsuit and Upcoming Deadlines – HELE

Analyst Ratings Changes

Several brokerages have commented on HELE. Wall Street Zen upgraded Helen of Troy from a “hold” rating to a “strong-buy” rating in a research note on Sunday, July 12th. UBS Group raised their price objective on shares of Helen of Troy from $25.00 to $28.00 and gave the company a “neutral” rating in a research report on Thursday, July 9th. Zacks Research lowered shares of Helen of Troy from a “strong-buy” rating to a “hold” rating in a report on Monday, July 6th. Weiss Ratings cut shares of Helen of Troy from a “sell (d)” rating to a “sell (d-)” rating in a research note on Tuesday. Finally, Canaccord Genuity Group raised their price target on shares of Helen of Troy from $23.00 to $25.00 and gave the company a “hold” rating in a report on Thursday, July 9th. One equities research analyst has rated the stock with a Strong Buy rating, three have given a Hold rating and one has assigned a Sell rating to the stock. According to data from MarketBeat.com, Helen of Troy currently has an average rating of “Hold” and a consensus price target of $26.50.

Helen of Troy Trading Up 6.1%

The stock has a market cap of $663.07 million, a PE ratio of -1.58 and a beta of 1.31. The company has a current ratio of 1.78, a quick ratio of 0.81 and a debt-to-equity ratio of 0.82. The firm has a fifty day simple moving average of $27.05 and a two-hundred day simple moving average of $21.45.

Helen of Troy (NASDAQ:HELE) last issued its quarterly earnings data on Wednesday, July 8th. The company reported $0.17 EPS for the quarter, topping the consensus estimate of $0.02 by $0.15. The company had revenue of $402.12 million during the quarter, compared to analyst estimates of $374.55 million. Helen of Troy had a positive return on equity of 6.46% and a negative net margin of 22.70%.Helen of Troy’s revenue was up 8.2% on a year-over-year basis. During the same quarter in the previous year, the firm earned $0.41 earnings per share. Helen of Troy has set its FY 2027 guidance at 3.250-3.750 EPS. As a group, equities analysts expect that Helen of Troy Limited will post 2.85 earnings per share for the current fiscal year.

Hedge Funds Weigh In On Helen of Troy

A number of institutional investors have recently made changes to their positions in the stock. RWWM Inc. lifted its holdings in shares of Helen of Troy by 85.7% during the 1st quarter. RWWM Inc. now owns 1,173,829 shares of the company’s stock worth $16,927,000 after acquiring an additional 541,689 shares during the last quarter. Millennium Management LLC increased its position in shares of Helen of Troy by 164.9% during the 4th quarter. Millennium Management LLC now owns 1,049,381 shares of the company’s stock valued at $22,299,000 after purchasing an additional 653,300 shares during the last quarter. Paradigm Capital Management Inc. NY lifted its position in Helen of Troy by 64.3% in the 1st quarter. Paradigm Capital Management Inc. NY now owns 927,100 shares of the company’s stock worth $13,369,000 after buying an additional 362,900 shares during the last quarter. Charles Schwab Investment Management Inc. boosted its stake in Helen of Troy by 24.9% in the fourth quarter. Charles Schwab Investment Management Inc. now owns 881,344 shares of the company’s stock worth $18,729,000 after buying an additional 175,696 shares in the last quarter. Finally, Wellington Management Group LLP grew its position in Helen of Troy by 159.2% during the third quarter. Wellington Management Group LLP now owns 747,220 shares of the company’s stock valued at $18,830,000 after acquiring an additional 458,979 shares during the last quarter.

Helen of Troy Company Profile

Helen of Troy Limited is a global consumer products company that designs, sources and markets a diversified portfolio of household, health and beauty brands. Headquartered in El Paso, Texas, the company operates through three principal segments—Health & Home, Housewares and Beauty—offering products under well-known names including OXO, Vicks, Braun, Honeywell Home, PUR and Hot Tools. Helen of Troy distributes its products through a combination of mass, specialty and e-commerce channels to consumers, retailers and distributors worldwide.

The Housewares segment features kitchen tools, gadgets and organizational solutions marketed primarily under the OXO brand, recognized for its ergonomic “Good Grips” design.