Birch Hill Investment Advisors LLC decreased its holdings in shares of Brunswick Corporation (NYSE:BC – Free Report) by 37.2% during the third quarter, according to the company in its most recent disclosure with the Securities & Exchange Commission. The institutional investor owned 12,505 shares of the company’s stock after selling 7,414 shares during the quarter. Birch Hill Investment Advisors LLC’s holdings in Brunswick were worth $791,000 as of its most recent SEC filing.
A number of other institutional investors and hedge funds have also made changes to their positions in BC. Benjamin Edwards Inc. grew its position in Brunswick by 84.1% in the third quarter. Benjamin Edwards Inc. now owns 9,419 shares of the company’s stock worth $596,000 after acquiring an additional 4,304 shares in the last quarter. SG Americas Securities LLC raised its position in Brunswick by 1,694.1% during the third quarter. SG Americas Securities LLC now owns 46,574 shares of the company’s stock valued at $2,945,000 after purchasing an additional 43,978 shares during the period. Park Avenue Securities LLC bought a new stake in shares of Brunswick in the 3rd quarter valued at approximately $221,000. Tectonic Advisors LLC boosted its holdings in shares of Brunswick by 96.2% in the 3rd quarter. Tectonic Advisors LLC now owns 61,607 shares of the company’s stock worth $3,896,000 after purchasing an additional 30,212 shares during the period. Finally, Merit Financial Group LLC increased its position in shares of Brunswick by 7.5% during the 3rd quarter. Merit Financial Group LLC now owns 11,817 shares of the company’s stock valued at $747,000 after purchasing an additional 829 shares during the last quarter. 99.34% of the stock is owned by hedge funds and other institutional investors.
Brunswick Stock Performance
Shares of NYSE:BC opened at $84.67 on Thursday. The company has a debt-to-equity ratio of 1.28, a quick ratio of 0.73 and a current ratio of 1.78. The firm has a market cap of $5.51 billion, a PE ratio of -23.26 and a beta of 1.36. The firm’s 50 day simple moving average is $70.17 and its 200-day simple moving average is $65.04. Brunswick Corporation has a one year low of $41.00 and a one year high of $84.87.
Brunswick Announces Dividend
The company also recently disclosed a quarterly dividend, which was paid on Monday, December 15th. Investors of record on Wednesday, November 26th were issued a $0.43 dividend. This represents a $1.72 annualized dividend and a dividend yield of 2.0%. The ex-dividend date was Wednesday, November 26th. Brunswick’s payout ratio is presently -47.25%.
Analysts Set New Price Targets
Several research analysts have commented on BC shares. BMO Capital Markets lifted their price objective on shares of Brunswick from $65.00 to $75.00 and gave the stock an “outperform” rating in a research note on Friday, October 24th. Loop Capital began coverage on shares of Brunswick in a report on Monday, December 22nd. They issued a “hold” rating and a $74.00 target price for the company. Wall Street Zen downgraded shares of Brunswick from a “buy” rating to a “hold” rating in a report on Sunday, December 7th. Roth Capital set a $79.00 price objective on shares of Brunswick and gave the stock a “buy” rating in a research report on Thursday, October 30th. Finally, Benchmark boosted their target price on Brunswick from $70.00 to $75.00 and gave the company a “buy” rating in a research report on Friday, October 24th. One research analyst has rated the stock with a Strong Buy rating, eight have assigned a Buy rating, eight have assigned a Hold rating and one has issued a Sell rating to the stock. According to MarketBeat, the stock currently has an average rating of “Moderate Buy” and an average price target of $77.14.
Check Out Our Latest Stock Report on BC
Key Headlines Impacting Brunswick
Here are the key news stories impacting Brunswick this week:
- Positive Sentiment: Jefferies upgraded BC from Hold to Buy and raised its price target to $115 (from $65), citing a stronger earnings profile and a 2026 cycle recovery—this upgrade and target lift are the primary drivers of the rally and signal ~35–36% upside from the current level. Jefferies upgrade coverage
- Positive Sentiment: Brunswick showcased its largest-ever display of marine technology and AI-driven boating experiences at CES 2026—this product/technology narrative supports the analyst thesis that Brunswick can expand margins and market share via tech-led differentiation. CES AI showcase
- Positive Sentiment: Media outlets are highlighting the upgrade and technical breakout: coverage notes a ~9–10% intraday jump and that BC hit a 52-week high—this increases retail and momentum investor interest. Investing.com coverage
- Neutral Sentiment: Barron’s flagged Brunswick among stocks re-entering the technical spotlight, which can attract short-term traders but doesn’t guarantee sustained fundamental improvement. Barron’s technical spotlight
- Neutral Sentiment: TipRanks and other outlets reiterate a buy thesis grounded in a cyclical rebound and structural earnings improvement; this supports the upgrade but depends on execution and macro conditions. TipRanks analyst note
- Negative Sentiment: Zacks pointed out that while the stock rallied ~10.6%, the recent trend in earnings-estimate revisions may not support continued gains in the near term—this is a caution that momentum could fade if analyst revisions turn negative. Zacks caution on estimate revisions
About Brunswick
Founded in 1845 by John Moses Brunswick, Brunswick Corporation is a global leader in recreation products. Headquartered in Mettawa, Illinois, the company has evolved from its origins as a billiard table manufacturer into a diversified supplier of leisure equipment, serving both consumer and commercial markets around the world.
Brunswick operates through two primary segments: Marine and Bowling & Billiards. In its Marine segment, the company designs, manufactures and distributes recreational boats, outboard engines and aftermarket parts under recognized brands such as Sea Ray, Bayliner and Mercury Marine.
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