Fairfield Financial Advisors LTD Cuts Stake in Alphabet Inc. $GOOGL

Fairfield Financial Advisors LTD cut its holdings in Alphabet Inc. (NASDAQ:GOOGL) by 9.5% in the third quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission. The institutional investor owned 52,051 shares of the information services provider’s stock after selling 5,437 shares during the period. Alphabet makes up 4.3% of Fairfield Financial Advisors LTD’s investment portfolio, making the stock its 7th biggest holding. Fairfield Financial Advisors LTD’s holdings in Alphabet were worth $12,654,000 as of its most recent SEC filing.

Several other hedge funds have also recently bought and sold shares of GOOGL. Financial Gravity Companies Inc. bought a new position in shares of Alphabet in the 2nd quarter valued at approximately $31,000. Corsicana & Co. bought a new stake in Alphabet during the third quarter worth approximately $54,000. CarsonAllaria Wealth Management Ltd. grew its holdings in Alphabet by 36.4% during the second quarter. CarsonAllaria Wealth Management Ltd. now owns 251 shares of the information services provider’s stock valued at $44,000 after purchasing an additional 67 shares during the last quarter. Vermillion & White Wealth Management Group LLC grew its holdings in Alphabet by 37.9% during the second quarter. Vermillion & White Wealth Management Group LLC now owns 324 shares of the information services provider’s stock valued at $57,000 after purchasing an additional 89 shares during the last quarter. Finally, S&T Bank PA raised its position in shares of Alphabet by 40.2% in the second quarter. S&T Bank PA now owns 345 shares of the information services provider’s stock valued at $61,000 after purchasing an additional 99 shares during the period. 40.03% of the stock is owned by institutional investors and hedge funds.

Wall Street Analysts Forecast Growth

GOOGL has been the subject of several recent analyst reports. Guggenheim reaffirmed a “buy” rating and set a $375.00 price objective (up from $330.00) on shares of Alphabet in a report on Monday, December 1st. Wedbush boosted their target price on shares of Alphabet from $350.00 to $360.00 and gave the stock an “outperform” rating in a research report on Wednesday. Barclays restated an “overweight” rating and set a $315.00 price target (up from $250.00) on shares of Alphabet in a report on Thursday, October 30th. BNP Paribas Exane initiated coverage on Alphabet in a research report on Monday, November 24th. They issued an “outperform” rating and a $355.00 price target on the stock. Finally, China Renaissance lifted their price objective on Alphabet from $207.00 to $330.00 and gave the stock a “buy” rating in a research note on Friday, October 31st. Three analysts have rated the stock with a Strong Buy rating, forty-two have assigned a Buy rating and five have given a Hold rating to the company. According to data from MarketBeat, the company presently has a consensus rating of “Moderate Buy” and a consensus target price of $330.94.

Alphabet Stock Up 2.0%

NASDAQ GOOGL opened at $328.38 on Thursday. Alphabet Inc. has a twelve month low of $140.53 and a twelve month high of $340.49. The stock has a market cap of $3.96 trillion, a PE ratio of 32.38, a PEG ratio of 1.78 and a beta of 1.08. The firm has a 50-day simple moving average of $313.58 and a 200 day simple moving average of $257.95. The company has a debt-to-equity ratio of 0.06, a quick ratio of 1.75 and a current ratio of 1.75.

Alphabet (NASDAQ:GOOGL) last posted its quarterly earnings results on Wednesday, October 29th. The information services provider reported $2.87 EPS for the quarter, beating the consensus estimate of $2.29 by $0.58. Alphabet had a return on equity of 35.00% and a net margin of 32.23%.The firm had revenue of $102.35 billion during the quarter, compared to analysts’ expectations of $99.90 billion. On average, research analysts forecast that Alphabet Inc. will post 8.9 EPS for the current year.

Insider Activity at Alphabet

In related news, CAO Amie Thuener O’toole sold 2,778 shares of the firm’s stock in a transaction on Monday, December 15th. The stock was sold at an average price of $312.30, for a total value of $867,569.40. Following the completion of the transaction, the chief accounting officer directly owned 8,962 shares of the company’s stock, valued at $2,798,832.60. This trade represents a 23.66% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this hyperlink. Also, insider John Kent Walker sold 17,829 shares of Alphabet stock in a transaction on Tuesday, December 30th. The stock was sold at an average price of $314.89, for a total transaction of $5,614,173.81. Following the sale, the insider owned 42,972 shares in the company, valued at $13,531,453.08. This represents a 29.32% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last ninety days, insiders sold 189,909 shares of company stock worth $57,927,282. 11.64% of the stock is owned by corporate insiders.

Key Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Multiple analyst price-target raises signal renewed buy-side conviction (Deutsche Bank to $370, Robert W. Baird to $350, Wedbush to $360), implying visible upside expectations for revenue and AI-driven growth. Read More. Read More. Read More.
• Positive Sentiment: Commercial traction for Gemini: reports of a surge in sales of Google’s Gemini AI models point to stronger monetization of AI products and Google Cloud demand. Read More.
• Positive Sentiment: Positive press narratives reinforce the AI leadership story — coverage highlights 60%+ YTD gains, margin improvement, large shareholder payouts, and Alphabet as a long-term AI winner. These narratives support investor appetite for the stock. Read More. Read More.
• Neutral Sentiment: YouTube management flags content quality risks from AI-generated video and says ‘managing AI slop’ is a 2026 priority — this is operationally important but shows management is addressing the issue rather than leaving it untracked. Read More.
• Neutral Sentiment: Google-backed Isomorphic Labs delayed first clinical trials into late 2026 — a setback for a non-core, long-horizon biotech bet; limited near-term impact on Alphabet’s core ad/cloud earnings. Read More.
• Negative Sentiment: Cantor Fitzgerald downgraded Alphabet from ‘strong-buy’ to ‘hold’, signaling some analyst caution on valuation or near-term momentum. Read More.
• Negative Sentiment: Macro/headline risk pushed tech lower yesterday (Greenland/tariff rhetoric); Alphabet saw a sharper intraday dip than the broader market, highlighting sensitivity to risk-off moves. Read More. Read More.

About Alphabet

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.