Adobe Inc. $ADBE Shares Sold by Hantz Financial Services Inc.

Hantz Financial Services Inc. decreased its holdings in Adobe Inc. (NASDAQ:ADBE) by 27.8% during the 3rd quarter, according to the company in its most recent disclosure with the SEC. The institutional investor owned 52,519 shares of the software company’s stock after selling 20,251 shares during the quarter. Hantz Financial Services Inc.’s holdings in Adobe were worth $18,526,000 as of its most recent filing with the SEC.

A number of other institutional investors and hedge funds have also recently bought and sold shares of the business. Ashton Thomas Private Wealth LLC grew its stake in Adobe by 4.0% during the 3rd quarter. Ashton Thomas Private Wealth LLC now owns 11,873 shares of the software company’s stock valued at $4,188,000 after purchasing an additional 454 shares in the last quarter. Premier Path Wealth Partners LLC boosted its stake in shares of Adobe by 5.4% during the 3rd quarter. Premier Path Wealth Partners LLC now owns 4,570 shares of the software company’s stock valued at $1,612,000 after buying an additional 236 shares during the last quarter. Atala Financial Inc grew its position in shares of Adobe by 20.0% during the third quarter. Atala Financial Inc now owns 5,858 shares of the software company’s stock worth $2,066,000 after buying an additional 977 shares in the last quarter. Penserra Capital Management LLC increased its stake in shares of Adobe by 1.1% in the third quarter. Penserra Capital Management LLC now owns 5,281 shares of the software company’s stock worth $1,862,000 after buying an additional 60 shares during the last quarter. Finally, Westside Investment Management Inc. raised its holdings in Adobe by 25.1% in the third quarter. Westside Investment Management Inc. now owns 3,152 shares of the software company’s stock valued at $1,110,000 after acquiring an additional 632 shares in the last quarter. Hedge funds and other institutional investors own 81.79% of the company’s stock.

Insider Activity at Adobe

In related news, CFO Daniel Durn sold 1,646 shares of Adobe stock in a transaction dated Tuesday, January 27th. The shares were sold at an average price of $294.85, for a total transaction of $485,323.10. Following the sale, the chief financial officer directly owned 41,995 shares in the company, valued at $12,382,225.75. The trade was a 3.77% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website. Company insiders own 0.16% of the company’s stock.

Analysts Set New Price Targets

ADBE has been the subject of several recent analyst reports. Barclays reissued an “overweight” rating and set a $415.00 price objective on shares of Adobe in a report on Friday, December 5th. Jefferies Financial Group downgraded Adobe from a “buy” rating to a “hold” rating and decreased their price target for the stock from $500.00 to $400.00 in a research note on Monday, January 5th. Morgan Stanley lowered their price objective on Adobe from $450.00 to $425.00 and set an “equal weight” rating for the company in a report on Thursday, December 11th. DA Davidson reaffirmed a “buy” rating and set a $500.00 target price on shares of Adobe in a report on Thursday, December 11th. Finally, BMO Capital Markets downgraded Adobe from an “outperform” rating to a “market perform” rating and lowered their price target for the company from $400.00 to $375.00 in a report on Friday, January 9th. One equities research analyst has rated the stock with a Strong Buy rating, ten have assigned a Buy rating, eleven have assigned a Hold rating and five have given a Sell rating to the company’s stock. According to MarketBeat, the company has an average rating of “Hold” and a consensus price target of $391.81.

Key Adobe News

Here are the key news stories impacting Adobe this week:

• Positive Sentiment: Semrush shareholders approved the merger agreement with Adobe — the deal (SEO/marketing analytics) is expected to broaden Adobe’s marketing and data capabilities and create cross-sell opportunities for Experience Cloud customers. Semrush Shareholders Approve Merger Agreement with Adobe
• Positive Sentiment: Adobe is offering unlimited generations in its Firefly AI studio through March 16 — a product push that can accelerate user adoption of paid AI workflows and help defend share vs. competitors. Adobe Firefly Unlimited AI Generations
• Positive Sentiment: Some outlets still rate ADBE as a buy with sizable upside in models — this underpins longer-term bullish analyst conviction despite near-term pressure. Adobe Inc. (ADBE) a Moderate Buy, Analysts See 52% Upside
• Neutral Sentiment: Reported short-interest metrics are effectively meaningless/flat in recent tallies (no material change), so short squeezes are not a driver today.
• Neutral Sentiment: Comparisons to new Apple creative tools note competitive dynamics but conclude Apple isn’t yet an Adobe killer — a watch item for market share over time. Apple’s Creator Studio offers value, but is far from an Adobe killer
• Negative Sentiment: Adobe announced it will discontinue Adobe Animate (shutting down March 1), provoking customer backlash — a PR hit and potential churn in niche creator communities that may pressure sentiment. Adobe Animate is shutting down as company focuses on AI
• Negative Sentiment: Multiple firms have cut price targets or downgraded ADBE recently (UBS, Baird, BMO), which weighs on investor sentiment and reduces near-term analyst support. UBS, Baird Lower PT on Adobe (ADBE), BMO Capital Downgrades to Market Perform
• Negative Sentiment: Broader tech weakness and competitive moves (including Apple’s new bundle) have driven ADBE toward technical support/52-week lows as investors await Q1 guidance and execution proof. What’s Going On With Adobe Stock Tuesday?

Adobe Stock Performance

ADBE opened at $271.93 on Wednesday. The company has a current ratio of 1.00, a quick ratio of 1.00 and a debt-to-equity ratio of 0.53. The business’s 50 day moving average is $327.29 and its 200-day moving average is $340.48. The stock has a market cap of $111.63 billion, a PE ratio of 16.27, a price-to-earnings-growth ratio of 1.15 and a beta of 1.51. Adobe Inc. has a twelve month low of $271.02 and a twelve month high of $465.70.

Adobe (NASDAQ:ADBE) last posted its earnings results on Wednesday, December 10th. The software company reported $5.50 EPS for the quarter, beating the consensus estimate of $5.40 by $0.10. The firm had revenue of $6.19 billion for the quarter, compared to analysts’ expectations of $6.11 billion. Adobe had a return on equity of 61.28% and a net margin of 30.00%.The firm’s revenue was up 10.5% compared to the same quarter last year. During the same period last year, the firm earned $4.81 EPS. Adobe has set its Q1 2026 guidance at 5.850-5.900 EPS and its FY 2026 guidance at 23.300-23.500 EPS. On average, analysts predict that Adobe Inc. will post 16.65 earnings per share for the current year.

Adobe Company Profile

Adobe Inc, founded in 1982 by John Warnock and Charles Geschke and headquartered in San Jose, California, is a global software company that develops tools and services for creative professionals, marketers and enterprises. Under the leadership of CEO Shantanu Narayen, who has led the company since 2007, Adobe has evolved from a provider of desktop publishing tools into a cloud-centric provider of digital media and digital experience solutions.

The company’s core offerings are organized around digital media and digital experience.