Representative Julia Letlow (Republican-Louisiana) recently sold shares of Salesforce Inc. (NYSE:CRM). In a filing disclosed on March 12th, the Representative disclosed that they had sold between $1,001 and $15,000 in Salesforce stock on February 2nd. The trade occurred in the Representative’s “MERRILL LYNCH INVESTMENT ACCOUNT #025” account.
Representative Julia Letlow also recently made the following trade(s):
- Sold $1,001 – $15,000 in shares of HF Sinclair (NYSE:DINO) on 2/20/2026.
- Sold $1,001 – $15,000 in shares of BXP (NYSE:BXP) on 2/20/2026.
- Purchased $1,001 – $15,000 in shares of Travelers Companies (NYSE:TRV) on 2/20/2026.
- Sold $1,001 – $15,000 in shares of Expand Energy (NASDAQ:EXE) on 2/17/2026.
- Sold $1,001 – $15,000 in shares of Public Service Enterprise Group (NYSE:PEG) on 2/17/2026.
- Purchased $1,001 – $15,000 in shares of Vistra (NYSE:VST) on 2/17/2026.
- Sold $1,001 – $15,000 in shares of AT&T (NYSE:T) on 2/12/2026.
- Purchased $1,001 – $15,000 in shares of Extra Space Storage (NYSE:EXR) on 2/12/2026.
- Sold $1,001 – $15,000 in shares of Icon (NASDAQ:ICLR) on 2/12/2026.
- Purchased $1,001 – $15,000 in shares of Regeneron Pharmaceuticals (NASDAQ:REGN) on 2/12/2026.
Salesforce Trading Down 3.5%
Salesforce stock opened at $179.14 on Friday. The stock has a 50-day simple moving average of $198.40 and a 200 day simple moving average of $230.73. The stock has a market capitalization of $165.35 billion, a P/E ratio of 22.94, a PEG ratio of 1.30 and a beta of 1.29. The company has a debt-to-equity ratio of 0.18, a quick ratio of 0.76 and a current ratio of 0.76. Salesforce Inc. has a 52 week low of $174.57 and a 52 week high of $296.05.
Salesforce announced that its Board of Directors has initiated a stock buyback plan on Monday, March 16th that permits the company to repurchase $25.00 billion in shares. This repurchase authorization permits the CRM provider to purchase up to 14.1% of its stock through open market purchases. Stock repurchase plans are often a sign that the company’s board believes its stock is undervalued.
Salesforce Increases Dividend
The company also recently announced a quarterly dividend, which will be paid on Thursday, April 23rd. Investors of record on Thursday, April 9th will be paid a $0.44 dividend. This is an increase from Salesforce’s previous quarterly dividend of $0.42. The ex-dividend date is Thursday, April 9th. This represents a $1.76 annualized dividend and a yield of 1.0%. Salesforce’s dividend payout ratio (DPR) is 21.25%.
Hedge Funds Weigh In On Salesforce
Institutional investors and hedge funds have recently modified their holdings of the business. Rockland Trust Co. boosted its holdings in shares of Salesforce by 1,145.6% in the 3rd quarter. Rockland Trust Co. now owns 13,066 shares of the CRM provider’s stock valued at $3,097,000 after purchasing an additional 12,017 shares in the last quarter. Alps Advisors Inc. increased its stake in shares of Salesforce by 98.3% in the 3rd quarter. Alps Advisors Inc. now owns 21,455 shares of the CRM provider’s stock valued at $5,085,000 after purchasing an additional 10,633 shares during the last quarter. Midwest Trust Co raised its holdings in shares of Salesforce by 2.3% during the 3rd quarter. Midwest Trust Co now owns 187,071 shares of the CRM provider’s stock worth $44,336,000 after buying an additional 4,233 shares in the last quarter. Jones Financial Companies Lllp lifted its position in shares of Salesforce by 15.1% during the 3rd quarter. Jones Financial Companies Lllp now owns 467,551 shares of the CRM provider’s stock worth $113,420,000 after buying an additional 61,270 shares during the last quarter. Finally, AGF Management Ltd. lifted its position in shares of Salesforce by 42.2% during the 3rd quarter. AGF Management Ltd. now owns 281,054 shares of the CRM provider’s stock worth $66,610,000 after buying an additional 83,403 shares during the last quarter. 80.43% of the stock is currently owned by institutional investors and hedge funds.
Insider Buying and Selling at Salesforce
In other Salesforce news, Director Neelie Kroes sold 3,893 shares of the business’s stock in a transaction dated Wednesday, January 14th. The stock was sold at an average price of $238.70, for a total transaction of $929,259.10. Following the completion of the transaction, the director owned 7,299 shares of the company’s stock, valued at approximately $1,742,271.30. The trade was a 34.78% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director Laura Alber bought 2,571 shares of the company’s stock in a transaction dated Thursday, March 19th. The stock was bought at an average cost of $194.58 per share, with a total value of $500,265.18. Following the acquisition, the director directly owned 9,530 shares of the company’s stock, valued at approximately $1,854,347.40. The trade was a 36.94% increase in their position. The SEC filing for this purchase provides additional information. Company insiders own 3.00% of the company’s stock.
Analysts Set New Price Targets
A number of equities research analysts recently weighed in on CRM shares. Roth Mkm dropped their price target on Salesforce from $395.00 to $325.00 and set a “buy” rating on the stock in a research note on Thursday, February 26th. Arete Research upgraded shares of Salesforce to a “strong-buy” rating in a report on Thursday, December 11th. Jefferies Financial Group dropped their price objective on shares of Salesforce from $375.00 to $250.00 and set a “buy” rating on the stock in a research report on Monday, February 23rd. Northland Securities reduced their target price on shares of Salesforce from $267.00 to $229.00 and set a “market perform” rating for the company in a report on Tuesday, March 10th. Finally, DA Davidson lowered their price target on shares of Salesforce from $235.00 to $200.00 and set a “neutral” rating on the stock in a report on Friday, February 27th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, eleven have assigned a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat, the stock has a consensus rating of “Moderate Buy” and a consensus price target of $280.21.
Check Out Our Latest Report on CRM
Key Headlines Impacting Salesforce
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment: Major federal win — Salesforce’s Agentforce autonomous AI agents are being rolled out in the U.S. Department of Labor’s National Contact Center, a large public‑sector deployment that validates scale and recurring revenue potential for AI offerings. Salesforce AI Agents Enter US Labor Department As Valuation Lags Targets
- Positive Sentiment: Healthcare scale use case — The Veterans Health Administration deployed a Salesforce‑powered agentic operating system to automate workflows and save frontline staff hours, reinforcing enterprise traction for Agentforce in large, mission‑critical customers. VHA Deploys Salesforce-Powered Agentic Operating System, Saving Thousands of Staff Hours for Front-Line Veteran Care
- Positive Sentiment: Large buyback thesis — Analysts and commentators highlight Salesforce’s aggressive capital return (including a $25B accelerated share repurchase within a $50B program) as a key catalyst to lift EPS and support the share price as buybacks meaningfully reduce float. Salesforce: Billions Of Reasons To Own
- Neutral Sentiment: Cost and leadership moves — Salesforce is reshaping executive pay, cutting fewer than 1,000 jobs and appointing new leaders; these moves can lift margins but also signal ongoing restructuring risk. Salesforce Resets Executive Pay And Leadership As Shares Trade Below Targets
- Neutral Sentiment: Small analyst tweak — Erste Group nudged FY27 EPS estimates slightly higher, a data point that offers modest support but doesn’t alter consensus materially. (research note)
- Negative Sentiment: Analyst/target pressure — Some outlets report notable price‑target cuts (example: a ~10.8% downward revision reported) that weigh on near‑term sentiment and downside expectations. Salesforce (CRM) price target decreased by 10.84% to 278.01
- Negative Sentiment: Sector sell‑off — Commentary that software stocks have entered a bear market and coverage noting CRM is down since its last earnings report are pressuring the stock; broad sector flows can outweigh company‑specific positives in the short term. Software Stocks Have Entered a Bear Market. Is This the End of the AI Trade, or Just the Beginning? Salesforce (CRM) Down 6.9% Since Last Earnings Report: Can It Rebound?
About Representative Letlow
Julia Letlow (Republican Party) is a member of the U.S. House, representing Louisiana’s 5th Congressional District. She assumed office on April 14, 2021. Her current term ends on January 3, 2027.
Letlow (Republican Party) is running for re-election to the U.S. House to represent Louisiana’s 5th Congressional District. She declared candidacy for the primary scheduled on November 3, 2026.
Julia Letlow earned a doctorate. Letlow’s career experience includes working as a senior administrator with the University of Louisiana at Monroe.
Salesforce Company Profile
Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.
Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.
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