Amazon.com, Inc. $AMZN Holdings Lowered by Bell Bank

Bell Bank reduced its stake in Amazon.com, Inc. (NASDAQ:AMZN) by 4.0% in the fourth quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The firm owned 63,828 shares of the e-commerce giant’s stock after selling 2,678 shares during the period. Amazon.com accounts for approximately 0.6% of Bell Bank’s holdings, making the stock its 18th biggest position. Bell Bank’s holdings in Amazon.com were worth $14,733,000 at the end of the most recent reporting period.

Several other institutional investors and hedge funds have also made changes to their positions in the stock. Norges Bank bought a new position in Amazon.com during the 2nd quarter valued at $27,438,011,000. Nuveen LLC bought a new stake in shares of Amazon.com in the 1st quarter worth $11,674,091,000. Vanguard Group Inc. raised its stake in shares of Amazon.com by 2.1% in the 2nd quarter. Vanguard Group Inc. now owns 849,721,601 shares of the e-commerce giant’s stock worth $186,420,422,000 after buying an additional 17,447,045 shares in the last quarter. Laurel Wealth Advisors LLC lifted its holdings in shares of Amazon.com by 22,085.8% in the second quarter. Laurel Wealth Advisors LLC now owns 12,177,557 shares of the e-commerce giant’s stock valued at $2,671,634,000 after buying an additional 12,122,668 shares during the period. Finally, Goldman Sachs Group Inc. lifted its holdings in shares of Amazon.com by 21.3% in the first quarter. Goldman Sachs Group Inc. now owns 57,908,424 shares of the e-commerce giant’s stock valued at $11,017,657,000 after buying an additional 10,176,835 shares during the period. 72.20% of the stock is currently owned by institutional investors.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Reports say Amazon is in advanced talks to acquire satellite operator Globalstar to accelerate Project Kuiper and better compete with SpaceX’s Starlink — a strategic, long‑term growth move into connectivity that investors view as expansionary for AWS/IoT opportunities. Amazon in talks to buy $9bn Globalstar (Reuters)
• Positive Sentiment: Wells Fargo reiterated Overweight and nudged its price target higher, naming Amazon a top internet pick on improving AWS momentum and free‑cash‑flow inflection — supportive for sentiment and analyst‑driven buying. Wells Fargo names Amazon top internet pick (247WallSt)
• Positive Sentiment: Billionaire Steve Cohen/Point72 has been a long‑time holder and recent coverage highlights continued institutional interest — a bullish signal for conviction among large investors. Steve Cohen buying AMZN (InsiderMonkey)
• Neutral Sentiment: Amazon and AWS continue to show ecosystem momentum (partner certifications, new standards work such as the Linux‑backed x402 Foundation for agentic AI payments), which underpins long‑term cloud/AI positioning but has limited immediate EPS impact. x402 Foundation founding members include AWS (Cointelegraph)
• Negative Sentiment: Amazon will charge a temporary 3.5% fuel & logistics surcharge to third‑party sellers in the U.S. and Canada effective April 17 to offset rising transport costs — helps Amazon cover costs but risks seller pushback and could pressure marketplace GMV and growth metrics. Amazon adds 3.5% surcharge (CNBC)
• Negative Sentiment: NLRB ruled Amazon must bargain with a Staten Island warehouse union representing ~5,000 workers — an operational and cost risk that raises labor and reputational uncertainty for investors. NLRB orders Amazon to negotiate (Reuters)
• Negative Sentiment: Geopolitical fallout from the Iran conflict remains a live headwind — higher oil drove the seller surcharge and reports of an Iranian strike on an AWS Bahrain data center increase perceived geopolitical/operational risk. These macro forces can pressure valuation multiples and consumer demand. AWS Bahrain data center hit (Blockonomi)
• Negative Sentiment: Amazon’s new chatbot ad tests reportedly show weak early results — a potential near‑term headwind for advertising upside if the format doesn’t scale. Chatbot ad tests weak (TipRanks)
• Negative Sentiment: Heavy insider selling has been flagged in recent data — not proof of trouble but a signaling factor some investors watch for near‑term sentiment pressure. Insider selling and discussion (QuiverQuant)

Amazon.com Price Performance

NASDAQ AMZN opened at $209.77 on Friday. The company has a current ratio of 1.05, a quick ratio of 0.88 and a debt-to-equity ratio of 0.16. Amazon.com, Inc. has a 1 year low of $161.38 and a 1 year high of $258.60. The company has a market cap of $2.25 trillion, a PE ratio of 29.26, a PEG ratio of 1.57 and a beta of 1.38. The stock’s 50-day moving average price is $213.70 and its two-hundred day moving average price is $224.31.

Amazon.com (NASDAQ:AMZN) last released its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share for the quarter, missing the consensus estimate of $1.97 by ($0.02). The firm had revenue of $213.39 billion during the quarter, compared to analysts’ expectations of $211.02 billion. Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The business’s revenue was up 13.6% on a year-over-year basis. During the same period last year, the business earned $1.86 earnings per share. On average, analysts predict that Amazon.com, Inc. will post 6.31 EPS for the current year.

Analyst Ratings Changes

A number of research analysts recently issued reports on AMZN shares. Jefferies Financial Group reaffirmed a “buy” rating on shares of Amazon.com in a report on Monday, March 23rd. Wolfe Research cut their price target on shares of Amazon.com from $255.00 to $250.00 and set an “outperform” rating for the company in a report on Thursday, March 19th. Telsey Advisory Group restated an “outperform” rating and set a $300.00 price objective on shares of Amazon.com in a research report on Friday, February 6th. JPMorgan Chase & Co. lifted their price objective on shares of Amazon.com from $265.00 to $280.00 and gave the stock an “overweight” rating in a research note on Wednesday, March 25th. Finally, DZ Bank upgraded shares of Amazon.com to a “strong-buy” rating in a report on Friday, February 6th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-three have assigned a Buy rating and four have issued a Hold rating to the company. According to MarketBeat.com, the company has a consensus rating of “Moderate Buy” and a consensus target price of $286.59.

Insider Buying and Selling

In other news, CEO Andrew R. Jassy sold 19,872 shares of the firm’s stock in a transaction on Monday, February 23rd. The stock was sold at an average price of $205.18, for a total value of $4,077,336.96. Following the completion of the sale, the chief executive officer owned 2,238,118 shares of the company’s stock, valued at $459,217,051.24. This trade represents a 0.88% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available at this link. Also, CEO Matthew S. Garman sold 17,751 shares of Amazon.com stock in a transaction on Monday, February 23rd. The shares were sold at an average price of $205.22, for a total value of $3,642,860.22. Following the transaction, the chief executive officer owned 9,405 shares in the company, valued at $1,930,094.10. This represents a 65.37% decrease in their position. The SEC filing for this sale provides additional information. Over the last three months, insiders have sold 72,686 shares of company stock valued at $14,899,239. 9.70% of the stock is currently owned by company insiders.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.