Buffalo Business & Estate Services Ltd. Makes New Investment in Netflix, Inc. $NFLX

Buffalo Business & Estate Services Ltd. purchased a new stake in Netflix, Inc. (NASDAQ:NFLX) during the 4th quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The firm purchased 150,333 shares of the Internet television network’s stock, valued at approximately $14,095,000. Netflix makes up about 2.0% of Buffalo Business & Estate Services Ltd.’s portfolio, making the stock its 10th largest holding.

Several other hedge funds and other institutional investors also recently added to or reduced their stakes in the stock. Mezzasalma Advisors LLC grew its position in Netflix by 967.9% in the fourth quarter. Mezzasalma Advisors LLC now owns 79,322 shares of the Internet television network’s stock worth $7,218,000 after acquiring an additional 71,894 shares in the last quarter. Cidel Asset Management Inc. grew its position in Netflix by 1,031.4% in the fourth quarter. Cidel Asset Management Inc. now owns 8,169 shares of the Internet television network’s stock worth $766,000 after acquiring an additional 7,447 shares in the last quarter. Leo Wealth LLC grew its position in Netflix by 3,214.6% in the fourth quarter. Leo Wealth LLC now owns 27,080 shares of the Internet television network’s stock worth $2,539,000 after acquiring an additional 26,263 shares in the last quarter. Figure 8 Investment Strategies LLC grew its position in Netflix by 874.9% in the fourth quarter. Figure 8 Investment Strategies LLC now owns 24,615 shares of the Internet television network’s stock worth $2,308,000 after acquiring an additional 22,090 shares in the last quarter. Finally, Walkner Condon Financial Advisors LLC grew its position in Netflix by 999.4% in the fourth quarter. Walkner Condon Financial Advisors LLC now owns 9,180 shares of the Internet television network’s stock worth $861,000 after acquiring an additional 8,345 shares in the last quarter. 80.93% of the stock is currently owned by hedge funds and other institutional investors.

Key Headlines Impacting Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Goldman Sachs upgraded NFLX to Buy and raised its 12‑month price target to $120, citing improving revenue durability, operating leverage and shareholder returns — a major catalyst for the stock rally this morning. Goldman Sachs resets Netflix stock price target for rest of 2026
• Positive Sentiment: Analysts and press point to Netflix’s recent price hikes, faster ad-revenue growth and selective live‑sports strategy as margin drivers that support higher profitability and valuation upside. Netflix Rises as Price Hikes, Ad Revenue Growth, and Live Sports Signal a New Phase of Profitability
• Positive Sentiment: Product expansion: Netflix launched “Netflix Playground,” an ad‑free kids gaming app built on its IP — a user‑engagement play that supports stickiness, potential ARPU lift for families, and cross‑sell opportunities. Netflix debuts new ‘Playground’ gaming app for kids
• Neutral Sentiment: Upcoming catalyst: Q1 2026 earnings are due April 16. Market expectations are mixed but some analysts and note‑writers argue Netflix has multiple levers (price, ads, breakup fee) that could produce an earnings beat — the report will likely swing sentiment sharply. Will Netflix Inc (NFLX) beat quarterly earnings?
• Neutral Sentiment: Strategic relief: analysts note Netflix may benefit after losing the Warner Bros. auction (avoids massive acquisition cost and may receive breakup fee), a development reframed as financially constructive by some commentators. Why Netflix stands to get richer after losing Warner Bros. bidding war
• Negative Sentiment: Insider activity: Netflix’s CFO sold roughly $2.8M of stock recently — a small red flag for some traders that can add near‑term pressure or be used by bears as a talking point. Insider Selling: Netflix (NASDAQ:NFLX) CFO Sells $2,805,740.00 in Stock

Insiders Place Their Bets

In other Netflix news, CEO Gregory K. Peters sold 105,781 shares of Netflix stock in a transaction that occurred on Thursday, January 29th. The stock was sold at an average price of $82.94, for a total value of $8,773,476.14. Following the transaction, the chief executive officer directly owned 122,140 shares of the company’s stock, valued at $10,130,291.60. The trade was a 46.41% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, insider David A. Hyman sold 23,439 shares of Netflix stock in a transaction that occurred on Friday, January 16th. The stock was sold at an average price of $88.11, for a total value of $2,065,210.29. Following the completion of the transaction, the insider directly owned 316,100 shares in the company, valued at $27,851,571. This trade represents a 6.90% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Over the last ninety days, insiders sold 1,543,023 shares of company stock worth $141,145,842. 1.37% of the stock is currently owned by corporate insiders.

Wall Street Analysts Forecast Growth

A number of equities analysts recently weighed in on the company. Bank of America decreased their price objective on Netflix from $149.00 to $125.00 and set a “buy” rating on the stock in a report on Friday, March 6th. Piper Sandler reissued a “positive” rating and set a $103.00 price objective (down from $140.00) on shares of Netflix in a report on Wednesday, January 21st. Weiss Ratings cut Netflix from a “buy (b-)” rating to a “hold (c+)” rating in a report on Thursday, January 22nd. Benchmark reissued a “hold” rating on shares of Netflix in a report on Tuesday, January 13th. Finally, Rosenblatt Securities raised their price objective on Netflix from $95.00 to $96.00 and gave the company a “neutral” rating in a report on Monday. Two investment analysts have rated the stock with a Strong Buy rating, thirty-six have issued a Buy rating and twelve have given a Hold rating to the stock. According to data from MarketBeat, Netflix presently has an average rating of “Moderate Buy” and an average price target of $115.10.

Netflix Price Performance

Shares of NASDAQ:NFLX opened at $98.93 on Tuesday. The company has a quick ratio of 1.19, a current ratio of 1.19 and a debt-to-equity ratio of 0.51. The company’s fifty day moving average is $88.55 and its 200 day moving average is $99.57. The stock has a market cap of $417.70 billion, a PE ratio of 39.15, a PEG ratio of 1.50 and a beta of 1.67. Netflix, Inc. has a 52 week low of $75.01 and a 52 week high of $134.12.

Netflix (NASDAQ:NFLX) last announced its quarterly earnings results on Tuesday, January 20th. The Internet television network reported $0.56 EPS for the quarter, topping analysts’ consensus estimates of $0.55 by $0.01. The business had revenue of $12.05 billion for the quarter, compared to analysts’ expectations of $11.97 billion. Netflix had a return on equity of 43.26% and a net margin of 24.30%.The business’s quarterly revenue was up 17.6% on a year-over-year basis. During the same period in the previous year, the firm earned $0.43 EPS. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. Research analysts anticipate that Netflix, Inc. will post 24.58 earnings per share for the current year.

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.