Amazon.com, Inc. $AMZN is Private Advisory Group LLC’s 4th Largest Position

Private Advisory Group LLC increased its holdings in Amazon.com, Inc. (NASDAQ:AMZN) by 3.9% in the 4th quarter, according to its most recent disclosure with the SEC. The firm owned 198,144 shares of the e-commerce giant’s stock after acquiring an additional 7,462 shares during the period. Amazon.com makes up about 3.6% of Private Advisory Group LLC’s holdings, making the stock its 4th largest holding. Private Advisory Group LLC’s holdings in Amazon.com were worth $45,736,000 as of its most recent SEC filing.

Several other hedge funds also recently added to or reduced their stakes in the business. Lifelong Wealth Advisors Inc. grew its position in Amazon.com by 2.4% in the fourth quarter. Lifelong Wealth Advisors Inc. now owns 1,740 shares of the e-commerce giant’s stock worth $402,000 after acquiring an additional 41 shares during the period. IMPACTfolio LLC grew its position in Amazon.com by 3.8% in the third quarter. IMPACTfolio LLC now owns 1,225 shares of the e-commerce giant’s stock worth $269,000 after acquiring an additional 45 shares during the period. Cadence Wealth Management LLC grew its position in Amazon.com by 3.5% in the third quarter. Cadence Wealth Management LLC now owns 1,328 shares of the e-commerce giant’s stock worth $292,000 after acquiring an additional 45 shares during the period. Union Savings Bank lifted its stake in Amazon.com by 0.4% during the second quarter. Union Savings Bank now owns 10,723 shares of the e-commerce giant’s stock worth $2,510,000 after purchasing an additional 45 shares in the last quarter. Finally, Doheny Asset Management CA lifted its stake in Amazon.com by 0.3% during the second quarter. Doheny Asset Management CA now owns 17,821 shares of the e-commerce giant’s stock worth $3,910,000 after purchasing an additional 45 shares in the last quarter. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

More Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Major AI backing and partnerships reinforce Amazon’s cloud & AI positioning — Amazon was a lead investor in a record OpenAI round and is central to the AI funding surge, which supports long-term AWS demand and justifies heavy infrastructure spending. AI Startups Raised $221 Billion in Q1 as Venture Funding Shows No Slowdown
• Positive Sentiment: Analyst bullishness: Moffett Nathanson raised its AMZN price target to $288 and other sell‑side notes argue AI spending will drive cloud growth rather than permanently damage margins — this lifts sentiment and investor upside expectations. Price Target Raised by Moffett Nathanson
• Positive Sentiment: AWS commercial traction: Uber is expanding use of AWS chips and testing Trainium3, validating Amazon’s custom silicon and helping monetize cloud hardware investments. Uber Expands Use of Amazon’s AI Chips
• Neutral Sentiment: Logistics clarity: Amazon and USPS reached a deal keeping ~80% of current USPS package volume, reducing near-term delivery disruption risk — a stabilizing operational development but not a major immediate earnings driver. Amazon Reaches Deal With USPS
• Negative Sentiment: Investor worry over a roughly $200B AI capex plan: headlines noting huge AI commitments are spooking some investors who fear margin pressure and heavy near‑term cash use. That debate is driving intraday volatility. Amazon’s $200B AI Gamble Worries Investors
• Negative Sentiment: Legal and content‑training risk: high‑profile YouTubers sued Amazon alleging it scraped videos to train Nova Reel, exposing potential copyright litigation and reputational risk for AI initiatives. Amazon Sued by YouTubers Over AI Training
• Negative Sentiment: Seller and ESG pressures: reports that brands are pulling products over pricing tactics, a new 3.5% FBA fuel surcharge for sellers, and investor pushback on data‑center water use raise operational/PR risks that could affect margins or expansion plans. Brands Yank Items Over Amazon Pricing Tactics Amazon Imposes 3.5% Fuel Surcharge Investors Press Amazon on Data Center Water Use
• Negative Sentiment: Insider activity: a small disclosed CEO stock sale adds a minor negative sentiment signal for short‑term traders. Insider Selling Report

Analyst Ratings Changes

A number of research analysts have commented on AMZN shares. Wolfe Research decreased their price target on Amazon.com from $255.00 to $250.00 and set an “outperform” rating on the stock in a research note on Thursday, March 19th. Telsey Advisory Group restated an “outperform” rating and set a $300.00 price target on shares of Amazon.com in a research note on Friday, February 6th. Rothschild & Co Redburn set a $230.00 price target on Amazon.com in a research note on Wednesday, January 21st. Barclays restated a “buy” rating on shares of Amazon.com in a research note on Monday, March 23rd. Finally, Wells Fargo & Company upped their price target on Amazon.com from $304.00 to $305.00 and gave the stock an “overweight” rating in a research note on Thursday, April 2nd. One equities research analyst has rated the stock with a Strong Buy rating, fifty-three have given a Buy rating and four have given a Hold rating to the company. Based on data from MarketBeat.com, the stock has an average rating of “Moderate Buy” and an average target price of $287.21.

Insider Buying and Selling

In other Amazon.com news, CEO Douglas J. Herrington sold 1,000 shares of the firm’s stock in a transaction on Wednesday, April 1st. The stock was sold at an average price of $210.50, for a total value of $210,500.00. Following the sale, the chief executive officer directly owned 520,361 shares in the company, valued at $109,535,990.50. This trade represents a 0.19% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew R. Jassy sold 19,872 shares of the firm’s stock in a transaction on Monday, February 23rd. The shares were sold at an average price of $205.18, for a total value of $4,077,336.96. Following the completion of the sale, the chief executive officer owned 2,238,118 shares in the company, valued at approximately $459,217,051.24. This represents a 0.88% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold 72,686 shares of company stock valued at $14,899,239 over the last 90 days. 9.70% of the stock is currently owned by corporate insiders.

Amazon.com Stock Up 0.5%

Shares of NASDAQ AMZN opened at $213.77 on Wednesday. The stock has a market cap of $2.29 trillion, a P/E ratio of 29.81, a PEG ratio of 1.57 and a beta of 1.38. The company has a current ratio of 1.05, a quick ratio of 0.88 and a debt-to-equity ratio of 0.16. Amazon.com, Inc. has a 12-month low of $165.29 and a 12-month high of $258.60. The business’s fifty day simple moving average is $212.57 and its 200-day simple moving average is $224.00.

Amazon.com (NASDAQ:AMZN) last announced its quarterly earnings data on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.97 by ($0.02). The company had revenue of $213.39 billion during the quarter, compared to analyst estimates of $211.02 billion. Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The firm’s revenue was up 13.6% on a year-over-year basis. During the same quarter in the previous year, the business posted $1.86 earnings per share. As a group, equities analysts predict that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

About Amazon.com

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.