Ethos Capital Management Inc. Purchases Shares of 19,610 Netflix, Inc. $NFLX

Ethos Capital Management Inc. purchased a new stake in Netflix, Inc. (NASDAQ:NFLX) during the 4th quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The fund purchased 19,610 shares of the Internet television network’s stock, valued at approximately $1,839,000. Netflix accounts for about 1.7% of Ethos Capital Management Inc.’s holdings, making the stock its 12th biggest position.

Several other institutional investors and hedge funds have also recently bought and sold shares of the business. Vanguard Group Inc. increased its holdings in Netflix by 0.4% in the 3rd quarter. Vanguard Group Inc. now owns 38,521,322 shares of the Internet television network’s stock valued at $46,183,983,000 after buying an additional 142,238 shares during the period. State Street Corp grew its holdings in shares of Netflix by 2.1% in the 2nd quarter. State Street Corp now owns 17,444,013 shares of the Internet television network’s stock worth $23,359,801,000 after purchasing an additional 360,604 shares during the last quarter. Nordea Investment Management AB grew its holdings in shares of Netflix by 886.6% in the 4th quarter. Nordea Investment Management AB now owns 9,667,997 shares of the Internet television network’s stock worth $902,798,000 after purchasing an additional 8,688,113 shares during the last quarter. Assenagon Asset Management S.A. grew its holdings in shares of Netflix by 983.1% in the 4th quarter. Assenagon Asset Management S.A. now owns 6,234,314 shares of the Internet television network’s stock worth $584,529,000 after purchasing an additional 5,658,740 shares during the last quarter. Finally, Invesco Ltd. grew its holdings in shares of Netflix by 7.2% in the 3rd quarter. Invesco Ltd. now owns 4,643,749 shares of the Internet television network’s stock worth $5,567,483,000 after purchasing an additional 313,014 shares during the last quarter. Institutional investors own 80.93% of the company’s stock.

Netflix Stock Down 0.1%

Shares of NASDAQ NFLX opened at $98.82 on Wednesday. The firm’s 50-day simple moving average is $88.81 and its 200 day simple moving average is $99.40. The company has a market cap of $417.23 billion, a price-to-earnings ratio of 39.11, a price-to-earnings-growth ratio of 1.50 and a beta of 1.67. The company has a quick ratio of 1.19, a current ratio of 1.19 and a debt-to-equity ratio of 0.51. Netflix, Inc. has a 12-month low of $75.01 and a 12-month high of $134.12.

Netflix (NASDAQ:NFLX) last issued its quarterly earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.55 by $0.01. The business had revenue of $12.05 billion for the quarter, compared to the consensus estimate of $11.97 billion. Netflix had a net margin of 24.30% and a return on equity of 43.26%. The firm’s quarterly revenue was up 17.6% on a year-over-year basis. During the same quarter in the prior year, the company earned $0.43 EPS. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. On average, research analysts expect that Netflix, Inc. will post 24.58 earnings per share for the current fiscal year.

Insider Activity at Netflix

In other Netflix news, Director Reed Hastings sold 420,550 shares of the company’s stock in a transaction dated Wednesday, April 1st. The shares were sold at an average price of $95.49, for a total transaction of $40,158,319.50. Following the transaction, the director directly owned 3,940 shares in the company, valued at approximately $376,230.60. This represents a 99.07% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Gregory K. Peters sold 105,781 shares of the company’s stock in a transaction dated Thursday, January 29th. The shares were sold at an average price of $82.94, for a total transaction of $8,773,476.14. Following the transaction, the chief executive officer owned 122,140 shares in the company, valued at approximately $10,130,291.60. The trade was a 46.41% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last quarter, insiders sold 1,543,023 shares of company stock worth $141,145,842. Insiders own 1.37% of the company’s stock.

Analyst Upgrades and Downgrades

Several equities research analysts have recently weighed in on the stock. Morgan Stanley set a $110.00 target price on shares of Netflix and gave the stock an “overweight” rating in a report on Wednesday, January 21st. JPMorgan Chase & Co. assumed coverage on shares of Netflix in a report on Monday, March 2nd. They issued an “overweight” rating and a $120.00 target price on the stock. Benchmark reaffirmed a “hold” rating on shares of Netflix in a report on Tuesday, January 13th. President Capital upped their target price on shares of Netflix from $133.00 to $134.00 and gave the stock a “buy” rating in a report on Tuesday, March 31st. Finally, TD Cowen lowered their target price on shares of Netflix from $115.00 to $112.00 and set a “buy” rating on the stock in a report on Wednesday, January 21st. Two analysts have rated the stock with a Strong Buy rating, thirty-six have assigned a Buy rating and twelve have assigned a Hold rating to the company. Based on data from MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and a consensus target price of $115.10.

Netflix News Summary

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Goldman Sachs upgraded NFLX to Buy and raised its 12‑month price target to $120, citing stronger revenue prospects, margin expansion and potential capital returns — a high‑profile endorsement that lifted sentiment and helped push the stock higher earlier this week. Read More.
• Positive Sentiment: Jefferies expects recent subscription price increases to flow through and lift full‑year guidance; the firm reiterated a Buy and a $134 target, reinforcing the narrative that pricing and ad revenue will materially improve profitability. Read More.
• Positive Sentiment: Netflix launched “Playground,” an ad‑free kids gaming app, expanding its product ecosystem into family gaming and increasing engagement/ARPU potential — a product move investors view as a low‑risk way to deepen subscriber stickiness and monetize IP. Read More.
• Positive Sentiment: Market and trade commentary (MarketBeat/other outlets) are reframing Netflix from a pure growth story to a profitability and cash‑return story (price hikes, ad monetization, gaming, sports), prompting upgrades/price‑target raises and attracting buy interest. Read More.
• Neutral Sentiment: Broader analyst coverage is active — some firms remain cautious (holds) while others raise targets; that mixed tape drives intraday swings as investors position ahead of Netflix’s upcoming earnings. Read More.
• Neutral Sentiment: Minor target tweaks from smaller shops (e.g., Rosenblatt) and numerous commentary pieces keep volatility high but don’t shift the core thesis — investors are parsing execution on pricing/ad revenue vs. subscriber growth. (No single article link.)
• Negative Sentiment: Harding Loevner flagged that recent results fell short of expectations in its investor letter, which feeds concerns about near‑term execution and can pressure the stock ahead of earnings. Read More.
• Negative Sentiment: Insider selling: Netflix’s CFO disclosed a multi‑million dollar stock sale, a datapoint some investors treat as a behavioral red flag (or simply portfolio management), and it can weigh on sentiment when combined with mixed fundamentals. Read More.

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.