Shares of DraftKings Inc. (NASDAQ:DKNG – Get Free Report) have been given an average recommendation of “Moderate Buy” by the thirty-two research firms that are covering the firm, Marketbeat Ratings reports. Two equities research analysts have rated the stock with a sell recommendation, five have issued a hold recommendation and twenty-five have assigned a buy recommendation to the company. The average 12 month price target among analysts that have issued ratings on the stock in the last year is $36.2286.
Several research analysts recently commented on the company. Argus lowered DraftKings from a “buy” rating to a “hold” rating in a research report on Tuesday, March 17th. The Goldman Sachs Group dropped their price target on DraftKings from $54.00 to $31.00 and set a “buy” rating for the company in a research report on Tuesday, February 17th. Benchmark restated a “buy” rating on shares of DraftKings in a research report on Tuesday, March 3rd. Susquehanna dropped their target price on DraftKings from $33.00 to $32.00 and set a “positive” rating for the company in a research report on Tuesday, March 31st. Finally, BMO Capital Markets boosted their target price on DraftKings from $42.00 to $50.00 and gave the company an “outperform” rating in a research report on Tuesday, March 3rd.
Get Our Latest Analysis on DKNG
DraftKings Trading Down 7.1%
Key DraftKings News
Here are the key news stories impacting DraftKings this week:
- Positive Sentiment: Morgan Stanley highlights DraftKings as having the “greatest upside” to Q1 consensus in the gaming group, suggesting room for positive earnings surprises that could support a bounce if execution meets expectations. DraftKings Shows ‘Greatest Upside’ to Q1 Consensus
- Positive Sentiment: A Wells Fargo analyst note (reported) projects upside for the stock, providing a constructive counterweight to short-term selling and giving investors a bullish analyst voice to watch for follow-through. Wells Fargo Analyst Says Stock Price Expected to Rise
- Neutral Sentiment: 24/7 Wall St.’s model pegs a roughly flat-to-modest upside price target (~$24.13) and a “hold” recommendation, indicating the stock is near fair value under their assumptions — not a clear buy catalyst but a valuation reference for investors. DraftKings Price Prediction: Where The Stock Is Going This Year
- Negative Sentiment: Multiple reports note DraftKings is investing “tens of millions” into its new Predictions vertical with no 2026 revenue assumed for that product, stoking concerns that upfront costs will weigh on near‑term profitability and cash flow. DKNG’s Predictions Bet: Are Upfront Costs Clouding Near-Term Outlook?
- Negative Sentiment: Coverage from Zacks echoes that the Predictions strategy remains in investment mode and that upfront spending is clouding the near-term outlook — reinforcing investor worry and contributing to selling pressure. Zacks: DKNG’s Predictions Bet Are Upfront Costs Clouding Near-Term Outlook?
- Negative Sentiment: Headline coverage calling out a ~6% intraday drop highlights investor sensitivity: the market is penalizing DraftKings for continued heavy investment in new products amid an environment that demands clearer near-term returns. DraftKings Craters 6% as Predictions Product Costs Spook Investors
Insider Buying and Selling at DraftKings
In other DraftKings news, insider Paul Liberman sold 484,417 shares of the business’s stock in a transaction that occurred on Wednesday, March 11th. The stock was sold at an average price of $25.16, for a total transaction of $12,187,931.72. Following the completion of the transaction, the insider owned 213,597 shares in the company, valued at $5,374,100.52. The trade was a 69.40% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this link. Also, insider R Stanton Dodge sold 52,777 shares of DraftKings stock in a transaction on Tuesday, January 20th. The stock was sold at an average price of $32.01, for a total value of $1,689,391.77. Following the sale, the insider owned 500,000 shares of the company’s stock, valued at approximately $16,005,000. This trade represents a 9.55% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last ninety days, insiders have sold 549,495 shares of company stock valued at $14,166,700. 47.18% of the stock is owned by company insiders.
Institutional Trading of DraftKings
Large investors have recently modified their holdings of the company. Vanguard Group Inc. raised its stake in DraftKings by 3.1% in the fourth quarter. Vanguard Group Inc. now owns 44,758,204 shares of the company’s stock worth $1,542,368,000 after buying an additional 1,354,457 shares in the last quarter. Janus Henderson Group PLC increased its position in shares of DraftKings by 50.8% during the fourth quarter. Janus Henderson Group PLC now owns 25,313,909 shares of the company’s stock worth $858,893,000 after purchasing an additional 8,524,923 shares in the last quarter. Viking Global Investors LP increased its position in shares of DraftKings by 27.4% during the fourth quarter. Viking Global Investors LP now owns 19,119,912 shares of the company’s stock worth $658,872,000 after purchasing an additional 4,116,561 shares in the last quarter. Capital World Investors increased its position in shares of DraftKings by 181.4% during the fourth quarter. Capital World Investors now owns 18,626,429 shares of the company’s stock worth $641,867,000 after purchasing an additional 12,008,357 shares in the last quarter. Finally, AQR Capital Management LLC increased its position in shares of DraftKings by 41.0% during the fourth quarter. AQR Capital Management LLC now owns 16,474,009 shares of the company’s stock worth $567,694,000 after purchasing an additional 4,788,337 shares in the last quarter. Hedge funds and other institutional investors own 37.70% of the company’s stock.
DraftKings Company Profile
DraftKings Inc is a leading digital sports entertainment and gaming company specializing in daily fantasy sports, sports betting and iGaming products. The company provides an integrated platform where users can participate in daily fantasy contests, place wagers on professional sports events, and enjoy a range of online casino-style games. DraftKings’ proprietary technology supports real-time odds, live scoring and advanced analytics to enhance the user experience across mobile and desktop applications.
Founded in 2012 by co-founders Jason Robins, Matthew Kalish and Paul Liberman, DraftKings began as a daily fantasy sports provider and rapidly expanded into regulated sports betting following legislative changes in the United States.
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