Brooklyn FI LLC Increases Stock Position in Alphabet Inc. $GOOG

Brooklyn FI LLC boosted its stake in Alphabet Inc. (NASDAQ:GOOG) by 12.5% in the fourth quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission (SEC). The fund owned 14,764 shares of the information services provider’s stock after acquiring an additional 1,637 shares during the period. Alphabet comprises approximately 1.0% of Brooklyn FI LLC’s portfolio, making the stock its 28th largest position. Brooklyn FI LLC’s holdings in Alphabet were worth $4,633,000 at the end of the most recent reporting period.

A number of other institutional investors and hedge funds have also recently bought and sold shares of the stock. Avaii Wealth Management LLC lifted its position in Alphabet by 2.3% in the fourth quarter. Avaii Wealth Management LLC now owns 1,437 shares of the information services provider’s stock valued at $451,000 after acquiring an additional 32 shares during the last quarter. Accel Wealth Management lifted its position in Alphabet by 0.8% in the fourth quarter. Accel Wealth Management now owns 4,068 shares of the information services provider’s stock valued at $1,276,000 after acquiring an additional 33 shares during the last quarter. Accelerate Investment Advisors LLC lifted its position in Alphabet by 1.1% in the fourth quarter. Accelerate Investment Advisors LLC now owns 3,166 shares of the information services provider’s stock valued at $993,000 after acquiring an additional 34 shares during the last quarter. Aspire Capital Advisors LLC lifted its position in Alphabet by 2.2% in the fourth quarter. Aspire Capital Advisors LLC now owns 1,609 shares of the information services provider’s stock valued at $505,000 after acquiring an additional 35 shares during the last quarter. Finally, Morse Asset Management Inc lifted its position in Alphabet by 3.3% in the third quarter. Morse Asset Management Inc now owns 1,093 shares of the information services provider’s stock valued at $266,000 after acquiring an additional 35 shares during the last quarter. 27.26% of the stock is owned by hedge funds and other institutional investors.

Alphabet Price Performance

Shares of NASDAQ:GOOG opened at $319.21 on Tuesday. The company has a 50-day simple moving average of $305.81 and a 200-day simple moving average of $299.79. Alphabet Inc. has a one year low of $148.40 and a one year high of $350.15. The company has a debt-to-equity ratio of 0.11, a quick ratio of 2.01 and a current ratio of 2.01. The stock has a market capitalization of $3.86 trillion, a price-to-earnings ratio of 29.53, a PEG ratio of 1.95 and a beta of 1.13.

Alphabet (NASDAQ:GOOG) last announced its earnings results on Thursday, February 5th. The information services provider reported $2.82 EPS for the quarter, beating analysts’ consensus estimates of $2.59 by $0.23. The business had revenue of $113.83 billion during the quarter, compared to analysts’ expectations of $111.24 billion. Alphabet had a net margin of 32.81% and a return on equity of 35.01%. The business’s revenue was up 18.0% compared to the same quarter last year. During the same period in the prior year, the company earned $2.15 earnings per share. On average, analysts predict that Alphabet Inc. will post 8.89 EPS for the current year.

Alphabet Dividend Announcement

The company also recently declared a quarterly dividend, which was paid on Monday, March 16th. Investors of record on Monday, March 9th were issued a dividend of $0.21 per share. This represents a $0.84 annualized dividend and a yield of 0.3%. The ex-dividend date of this dividend was Monday, March 9th. Alphabet’s dividend payout ratio is currently 7.77%.

Alphabet News Summary

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Long-term Broadcom TPU deal reduces execution risk on Google’s AI hardware plans and reassures investors about supply for future TPU generations; UBS said the agreement eases a core investor concern. Broadcom deal with Google signals stronger AI demand but long-term risks remain: UBS
• Positive Sentiment: Alphabet’s expanding AI infrastructure strategy (TPUs + Anthropic collaboration) positions it as a potential AI-infrastructure vendor and differentiator versus GPU incumbents, a catalyst for multiple revenue streams beyond search. Catalyst Alert: Anthropic Deal Makes Alphabet Stock a Must-Buy
• Positive Sentiment: Product-side momentum: Google rolled out an AI-powered Google Finance globally, demonstrating faster product monetization of AI features that can strengthen ad and services engagement. Alphabet: AI-Powered Google Finance Is A Masterstroke
• Positive Sentiment: Institutional buying: prominent investor Stanley Druckenmiller meaningfully increased his Alphabet position, signaling conviction from big-money managers. That can support short-term price strength. Stanley Druckenmiller Made 1 Huge Bet That Still Looks Attractive Today and Cut 2 Top Positions
• Neutral Sentiment: Analyst views mixed: Zacks upgraded Alphabet to a buy (Zacks Rank #2) reflecting improved earnings optimism, while some sell-side firms maintain cautious/hold views — keeps sentiment balanced. What Makes Alphabet (GOOGL) a New Buy Stock
• Neutral Sentiment: Corporate social/skills investments: Google is funding AI training programs for manufacturing workers — positive for public policy and workforce adoption, but limited immediate revenue impact. Google partners on AI training for thousands of American manufacturing workers
• Negative Sentiment: Ad market threat: Multiple reports (eMarketer/WSJ/Reuters) project Meta to surpass Google in net digital-ad revenue in 2026, creating investor concern about Google’s ad-growth leadership and margin trajectory. Meta poised to surpass Google in digital ad revenue for first time, report says
• Negative Sentiment: Waymo’s commercial launches may pressure near-term margins and require more investment before material revenue follows; analysts flag a short-term negative catalyst despite long-term upside. As Waymo Launches in Nashville, Should You Buy, Sell, or Hold GOOGL Stock?

Insider Activity

In related news, CAO Amie Thuener O’toole sold 955 shares of the stock in a transaction dated Tuesday, March 3rd. The shares were sold at an average price of $298.00, for a total transaction of $284,590.00. Following the completion of the transaction, the chief accounting officer directly owned 9,918 shares of the company’s stock, valued at $2,955,564. This represents a 8.78% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available at this link. Also, major shareholder 2017 Gp L.L.C. Gv sold 1,845,308 shares of the stock in a transaction dated Friday, January 30th. The stock was sold at an average price of $19.00, for a total transaction of $35,060,852.00. The disclosure for this sale is available in the SEC filing. Insiders sold a total of 2,068,744 shares of company stock valued at $104,505,914 over the last ninety days. 12.99% of the stock is currently owned by company insiders.

Wall Street Analyst Weigh In

A number of equities research analysts recently weighed in on the stock. UBS Group reissued a “neutral” rating and issued a $348.00 price target (up from $345.00) on shares of Alphabet in a research report on Thursday, February 12th. JPMorgan Chase & Co. boosted their price target on shares of Alphabet from $385.00 to $395.00 and gave the company an “overweight” rating in a research report on Thursday, February 5th. Pivotal Research reissued a “buy” rating and issued a $420.00 price target (up from $400.00) on shares of Alphabet in a research report on Thursday, February 5th. Wedbush reissued an “outperform” rating and issued a $370.00 price target on shares of Alphabet in a research report on Thursday, February 5th. Finally, Deutsche Bank Aktiengesellschaft reaffirmed a “buy” rating and issued a $370.00 target price on shares of Alphabet in a report on Tuesday, January 20th. Nine research analysts have rated the stock with a Strong Buy rating, twenty-nine have given a Buy rating and three have assigned a Hold rating to the company. Based on data from MarketBeat, the company presently has a consensus rating of “Buy” and a consensus target price of $345.71.

About Alphabet

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.