Analyzing Auto Trader Group (OTCMKTS:ATDRY) & D-MARKET Electronic Services & Trading (NASDAQ:HEPS)

Auto Trader Group (OTCMKTS:ATDRY) and D-MARKET Electronic Services & Trading (NASDAQ:HEPS) are both retail/wholesale companies, but which is the superior stock? We will contrast the two businesses based on the strength of their profitability, analyst recommendations, institutional ownership, risk, valuation, earnings and dividends.

Volatility & Risk

Auto Trader Group has a beta of 1.22, meaning that its stock price is 22% more volatile than the S&P 500. Comparatively, D-MARKET Electronic Services & Trading has a beta of 2.24, meaning that its stock price is 124% more volatile than the S&P 500.

Analyst Recommendations

This is a summary of current ratings and price targets for Auto Trader Group and D-MARKET Electronic Services & Trading, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Auto Trader Group	1	2	0	0	1.67
D-MARKET Electronic Services & Trading	1	2	0	0	1.67

D-MARKET Electronic Services & Trading has a consensus price target of $3.07, indicating a potential upside of 10.04%. Given D-MARKET Electronic Services & Trading’s higher possible upside, analysts clearly believe D-MARKET Electronic Services & Trading is more favorable than Auto Trader Group.

Profitability

This table compares Auto Trader Group and D-MARKET Electronic Services & Trading’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Auto Trader Group	N/A	N/A	N/A
D-MARKET Electronic Services & Trading	-8.46%	-225.04%	-16.61%

Insider & Institutional Ownership

0.0% of Auto Trader Group shares are held by institutional investors. Comparatively, 40.5% of D-MARKET Electronic Services & Trading shares are held by institutional investors. 36.3% of D-MARKET Electronic Services & Trading shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Earnings & Valuation

This table compares Auto Trader Group and D-MARKET Electronic Services & Trading”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Auto Trader Group	$766.77 million	7.17	$360.57 million	N/A	N/A
D-MARKET Electronic Services & Trading	$84.65 billion	0.01	-$144.76 million	($0.43)	-6.49

Auto Trader Group has higher earnings, but lower revenue than D-MARKET Electronic Services & Trading.

About Auto Trader Group

Auto Trader Group plc operates in the digital automotive marketplace in the United Kingdom and Ireland. The company provides vehicle advertisement on its websites for private sellers, as well as insurance and loan financing products to consumers; and display advertising on its websites for manufacturers and their advertising agencies. The company offers its products to retailers, home traders, and logistics firms. Auto Trader Group plc was founded in 1977 and is headquartered in Manchester, the United Kingdom.

About D-MARKET Electronic Services & Trading

D-Market Elektronik Hizmetler ve Ticaret A.S. operates e-commerce platforms in Turkey. The company operates www.hepsiburada.com, a retail website that provides its retail customers a range of merchandise, including electronics and non-electronics products, such as books, sports, toys, kids and baby products, cosmetics, furniture, etc. It also offers Hepsiburada Market, an app-in-app initiative and on-demand delivery service that delivers groceries and water; HepsiJet that provides last-mile delivery services; HepsiLojistik, which offers storage and fulfillment services; HepsiMat, an offline network of pick-up and drop-off point; HepsiAd that provides advertising service; HepsiGlobal for discovering and purchasing products from international merchants online; Hepsipay, which offers an e-money and payment services; and Hepsiburada Seyahat for buying airline tickets online. The company was incorporated in 2000 and is headquartered in Istanbul, Turkey.