Olaplex (NASDAQ:OLPX – Get Free Report) and Chanson International (NASDAQ:CHSN – Get Free Report) are both small-cap consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their profitability, institutional ownership, valuation, risk, analyst recommendations, earnings and dividends.
Valuation & Earnings
This table compares Olaplex and Chanson International”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Olaplex | $422.96 million | 3.21 | -$9.25 million | ($0.01) | -203.00 |
| Chanson International | $18.23 million | 5.16 | $760,000.00 | N/A | N/A |
Profitability
This table compares Olaplex and Chanson International’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Olaplex | -2.19% | 1.07% | 0.60% |
| Chanson International | N/A | N/A | N/A |
Analyst Recommendations
This is a breakdown of recent recommendations for Olaplex and Chanson International, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Olaplex | 1 | 5 | 1 | 0 | 2.00 |
| Chanson International | 1 | 0 | 0 | 0 | 1.00 |
Olaplex presently has a consensus target price of $1.92, suggesting a potential downside of 5.28%. Given Olaplex’s stronger consensus rating and higher possible upside, equities research analysts plainly believe Olaplex is more favorable than Chanson International.
Insider & Institutional Ownership
87.4% of Olaplex shares are held by institutional investors. Comparatively, 2.8% of Chanson International shares are held by institutional investors. 4.3% of Olaplex shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.
Risk & Volatility
Olaplex has a beta of 2.01, meaning that its share price is 101% more volatile than the S&P 500. Comparatively, Chanson International has a beta of -2.75, meaning that its share price is 375% less volatile than the S&P 500.
Summary
Olaplex beats Chanson International on 9 of the 12 factors compared between the two stocks.
About Olaplex
Olaplex Holdings, Inc. develops, manufactures, and sells hair care products in the United States and internationally. The company offers hair care shampoos and conditioners for use in treatment, maintenance, and protection of hair, as well as oil, moisture mask, and nourishing hair serum. It provides hair care products to professional hair salons, retailers, and everyday consumers. The company distributes its products through professional distributors in salons, directly to retailers for sale in their physical stores, e-commerce sites, and its website, Olaplex.com, as well as third party e-commerce platforms. The company was founded in 2014 and is based in Santa Barbara, California.
About Chanson International
Chanson International Holding manufactures and sells a range of bakery products, seasonal products, and beverage products for individual and corporate customers. It offers packaged bakery products, such as cakes, bread, sweets, and snacks; birthday cakes; made-in-store pastries; mooncakes and zongzi products; and other products, including sandwiches, salads, toasts, croissants, soups, and desserts, as well as beverages and juice products. The company sells its products through a chain of bakeries, as well as digital platforms and third-party online food ordering platforms. It also offers eat-in services in its stores. The company sells its bakery and other products under the George Chanson, Patisserie Chanson, and Chanson brand names. It operates in Xinjiang in the People's Republic of China; and New York City, the United States. The company was formerly known as formerly known as RON Holding Limited and changed its name to Chanson International Holding in December 2020. The company was incorporated in 2019 and is headquartered in Urumqi, China. Chanson International Holding operates as a subsidiary of Danton Global Limited.
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