Prosperity Advisers LLC acquired a new position in shares of Alphabet Inc. (NASDAQ:GOOG – Free Report) in the 4th quarter, according to its most recent 13F filing with the Securities and Exchange Commission. The institutional investor acquired 2,120 shares of the information services provider’s stock, valued at approximately $665,000. Alphabet comprises approximately 0.5% of Prosperity Advisers LLC’s holdings, making the stock its 19th biggest position.
Other institutional investors and hedge funds have also modified their holdings of the company. Imprint Wealth LLC bought a new stake in shares of Alphabet during the 3rd quarter worth $31,000. Manning & Napier Advisors LLC bought a new stake in shares of Alphabet during the 3rd quarter worth $32,000. Tripletail Wealth Management LLC bought a new stake in shares of Alphabet during the 3rd quarter worth $40,000. Retirement Wealth Solutions LLC lifted its position in shares of Alphabet by 145.0% during the 3rd quarter. Retirement Wealth Solutions LLC now owns 196 shares of the information services provider’s stock worth $48,000 after buying an additional 116 shares during the last quarter. Finally, Bay Harbor Wealth Management LLC lifted its position in shares of Alphabet by 56.8% during the 3rd quarter. Bay Harbor Wealth Management LLC now owns 218 shares of the information services provider’s stock worth $53,000 after buying an additional 79 shares during the last quarter. 27.26% of the stock is currently owned by institutional investors.
Analyst Upgrades and Downgrades
A number of brokerages have issued reports on GOOG. Cantor Fitzgerald reaffirmed a “neutral” rating on shares of Alphabet in a report on Tuesday, January 20th. TD Cowen reaffirmed a “buy” rating and issued a $375.00 target price (up from $365.00) on shares of Alphabet in a report on Thursday. DZ Bank raised Alphabet to a “strong-buy” rating in a report on Monday, February 16th. BMO Capital Markets reaffirmed an “outperform” rating and issued a $400.00 target price on shares of Alphabet in a report on Thursday, February 5th. Finally, Pivotal Research reaffirmed a “buy” rating and issued a $420.00 target price (up from $400.00) on shares of Alphabet in a report on Thursday, February 5th. Eight analysts have rated the stock with a Strong Buy rating, thirty have given a Buy rating and three have issued a Hold rating to the stock. According to MarketBeat.com, the stock has a consensus rating of “Buy” and an average target price of $346.03.
Trending Headlines about Alphabet
Here are the key news stories impacting Alphabet this week:
- Positive Sentiment: Reports say Google is in talks with the U.S. Department of Defense to allow its Gemini models to be used in classified settings — a potential large, high‑visibility contract that would expand Alphabet’s government AI footprint and validate Gemini for sensitive enterprise use. Google, Pentagon discuss classified AI deal, the Information reports
- Positive Sentiment: QuiverQuant flags a large institutional buying update: SG Americas reportedly added ~9.8M GOOGL shares in its 13F — a sign of meaningful institutional demand. Fund Update: SG Americas Securities, LLC Just Disclosed New Holdings
- Positive Sentiment: Alphabet signed a long‑term energy supply deal (NiSource) to power a large Indiana data center — reduces power risk for hyperscale operations and supports cloud/AI capacity growth. NiSource signs long-term power deal with Alphabet, expands Amazon agreement
- Positive Sentiment: Product momentum: Google announced personalized image generation tied to Gemini and new features (Nano Banana) — tangible AI product rollouts that support user engagement and future monetization paths. Google will let users connect their photos to the Gemini chatbot and Nano Banana
- Positive Sentiment: Strategic partnerships (e.g., Thoma Bravo) and analyst/upside coverage highlight enterprise AI/Cyber expansion — supports longer‑term revenue diversification beyond ads. Alphabet Faces Legal Pressures While Pursuing Enterprise AI Growth Potential
- Neutral Sentiment: Several bullish analyst and retail pieces reiterate Alphabet as a top long‑term growth/AI pick — helpful for sentiment but largely opinion‑driven. Why Alphabet (GOOGL) is a Top Growth Stock for the Long-Term
- Neutral Sentiment: Price forecasts from ML models and ranking lists (Finbold, Motley Fool) are circulating — they draw attention but are speculative and not a primary driver of fundamentals. Machine learning algorithm predicts Google stock price on April 30, 2026
- Negative Sentiment: The EU’s Digital Markets Act proposals would force Google to share detailed search/ranking/click data with rivals — a material regulatory risk that could weaken search defensibility and ad targeting advantages. Google should allow third-party search engines access to data, EU says
- Negative Sentiment: Alphabet is guiding toward higher AI capex for 2026 (data center, custom silicon, energy costs) — analysts warn this could compress margins and free cash flow in the near term. Alphabet Shares Rise 7% YTD: Buy, Sell, or Hold the GOOGL Stock?
- Negative Sentiment: Ongoing legal and antitrust pressures (Android/App distribution suits, advertiser arbitration) and some asset managers trimming positions add regulatory/legal downside and selling signals. Alphabet Faces Legal Pressures While Pursuing Enterprise AI Growth Potential
Alphabet Price Performance
Shares of GOOG opened at $339.40 on Friday. Alphabet Inc. has a 12-month low of $148.40 and a 12-month high of $350.15. The business has a 50-day simple moving average of $305.98 and a two-hundred day simple moving average of $301.90. The company has a quick ratio of 2.01, a current ratio of 2.01 and a debt-to-equity ratio of 0.11. The stock has a market cap of $4.11 trillion, a PE ratio of 31.40, a PEG ratio of 2.05 and a beta of 1.13.
Alphabet (NASDAQ:GOOG – Get Free Report) last issued its quarterly earnings results on Thursday, February 5th. The information services provider reported $2.82 earnings per share for the quarter, beating the consensus estimate of $2.59 by $0.23. The company had revenue of $113.83 billion during the quarter, compared to analysts’ expectations of $111.24 billion. Alphabet had a return on equity of 35.01% and a net margin of 32.81%.The business’s quarterly revenue was up 18.0% on a year-over-year basis. During the same quarter in the prior year, the firm posted $2.15 earnings per share. Analysts anticipate that Alphabet Inc. will post 8.89 earnings per share for the current fiscal year.
Alphabet Announces Dividend
The business also recently declared a quarterly dividend, which was paid on Monday, March 16th. Stockholders of record on Monday, March 9th were paid a $0.21 dividend. The ex-dividend date of this dividend was Monday, March 9th. This represents a $0.84 annualized dividend and a dividend yield of 0.2%. Alphabet’s dividend payout ratio is presently 7.77%.
Insider Buying and Selling
In other news, Director Frances Arnold sold 112 shares of the stock in a transaction dated Monday, March 2nd. The stock was sold at an average price of $302.99, for a total value of $33,934.88. Following the completion of the sale, the director owned 18,418 shares of the company’s stock, valued at approximately $5,580,469.82. This represents a 0.60% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is accessible through the SEC website. Also, Director John L. Hennessy sold 1,050 shares of the stock in a transaction dated Monday, March 16th. The shares were sold at an average price of $303.41, for a total value of $318,580.50. Following the completion of the sale, the director directly owned 4,631 shares of the company’s stock, valued at approximately $1,405,091.71. The trade was a 18.48% decrease in their position. The disclosure for this sale is available in the SEC filing. In the last quarter, insiders have sold 2,068,744 shares of company stock valued at $104,505,914. Corporate insiders own 12.99% of the company’s stock.
Alphabet Company Profile
Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.
Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.
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