Belpointe Asset Management LLC lifted its holdings in shares of ServiceNow, Inc. (NYSE:NOW – Free Report) by 396.4% in the fourth quarter, according to its most recent disclosure with the Securities and Exchange Commission. The fund owned 843,002 shares of the information technology services provider’s stock after acquiring an additional 673,175 shares during the quarter. ServiceNow accounts for about 4.7% of Belpointe Asset Management LLC’s holdings, making the stock its largest position. Belpointe Asset Management LLC owned about 0.08% of ServiceNow worth $129,139,000 at the end of the most recent quarter.
Other large investors have also bought and sold shares of the company. IAG Wealth Partners LLC increased its position in ServiceNow by 200.0% in the third quarter. IAG Wealth Partners LLC now owns 27 shares of the information technology services provider’s stock worth $25,000 after buying an additional 18 shares during the last quarter. Bogart Wealth LLC increased its position in ServiceNow by 93.8% in the third quarter. Bogart Wealth LLC now owns 31 shares of the information technology services provider’s stock worth $29,000 after buying an additional 15 shares during the last quarter. Wealth Watch Advisors INC purchased a new stake in ServiceNow in the third quarter worth $29,000. Albion Financial Group UT grew its position in shares of ServiceNow by 78.9% in the third quarter. Albion Financial Group UT now owns 34 shares of the information technology services provider’s stock valued at $31,000 after purchasing an additional 15 shares in the last quarter. Finally, True Wealth Design LLC grew its position in shares of ServiceNow by 52.0% in the third quarter. True Wealth Design LLC now owns 38 shares of the information technology services provider’s stock valued at $35,000 after purchasing an additional 13 shares in the last quarter. 87.18% of the stock is owned by hedge funds and other institutional investors.
ServiceNow Price Performance
NOW stock opened at $96.64 on Monday. The company has a debt-to-equity ratio of 0.12, a current ratio of 1.00 and a quick ratio of 1.00. ServiceNow, Inc. has a one year low of $81.24 and a one year high of $211.48. The stock has a market cap of $100.13 billion, a PE ratio of 57.94, a P/E/G ratio of 1.62 and a beta of 1.01. The firm has a 50 day simple moving average of $105.72 and a two-hundred day simple moving average of $140.24.
Trending Headlines about ServiceNow
Here are the key news stories impacting ServiceNow this week:
- Positive Sentiment: Marketwide risk‑on tone and tech earnings lifted software names, providing an immediate catalyst for NOW’s intraday bounce. Stocks Settle Higher on Tech Earnings and Ceasefire Optimism
- Positive Sentiment: Jim Cramer highlighted NOW as able to move higher, citing buyback expansion and insider buying — a retail/TV boost that can attract momentum buyers. Jim Cramer on ServiceNow: “It can go higher”
- Positive Sentiment: Product partnership: ComplianceCow announced integration with ServiceNow’s Integrated Risk Management product, supporting cross‑sell and platform adoption in GRC/security workflows. ComplianceCow Announces Integration with ServiceNow Integrated Risk Management
- Neutral Sentiment: Investors are focused on upcoming Q1 results and operational metrics beyond revenue/EPS (seat trends, ARR composition); Q1 guidance will likely be the next major catalyst. Countdown to ServiceNow (NOW) Q1 Earnings
- Neutral Sentiment: Industry roundups and Q4 peer comparisons are mixed—useful context but not an immediate directional trigger. Automation Software Stocks Q4 In Review: ServiceNow Vs Peers
- Negative Sentiment: Multiple major brokerages trimmed price targets (HSBC, Deutsche Bank, Capital One, Robert W. Baird, BMO, TD Cowen)—this cluster of downgrades/target cuts is weighing on sentiment and raises questions about future upside. HSBC target cut to $171 Deutsche Bank target cut to $135 Capital One target cut to $113
- Negative Sentiment: Negative narratives in some outlets (so‑called “death of software” / “SaaSpocalypse” and AI seat‑contraction stories) are pressuring sentiment and could amplify downside if Q1 metrics disappoint. ServiceNow suffered from “Death of software” narrative ServiceNow Is The Main Victim Of The SaaSpocalypse
Insiders Place Their Bets
In other ServiceNow news, insider Kevin Thomas Mcbride sold 1,400 shares of ServiceNow stock in a transaction dated Friday, February 13th. The stock was sold at an average price of $105.71, for a total transaction of $147,994.00. Following the completion of the sale, the insider owned 26,314 shares of the company’s stock, valued at $2,781,652.94. The trade was a 5.05% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, Director Paul Edward Chamberlain sold 1,500 shares of ServiceNow stock in a transaction dated Thursday, February 12th. The stock was sold at an average price of $101.17, for a total value of $151,755.00. Following the sale, the director directly owned 46,430 shares of the company’s stock, valued at approximately $4,697,323.10. This trade represents a 3.13% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders sold a total of 16,237 shares of company stock valued at $1,697,162 over the last 90 days. Insiders own 0.34% of the company’s stock.
Wall Street Analyst Weigh In
Several brokerages have recently weighed in on NOW. Wells Fargo & Company reduced their price target on ServiceNow from $225.00 to $185.00 and set an “overweight” rating for the company in a research report on Tuesday, March 31st. Jefferies Financial Group reduced their price target on ServiceNow from $230.00 to $175.00 and set a “buy” rating for the company in a research report on Friday, January 23rd. BNP Paribas Exane upgraded ServiceNow from a “neutral” rating to an “outperform” rating and set a $140.00 price target for the company in a research report on Monday, March 16th. Truist Financial set a $125.00 price target on ServiceNow in a research report on Wednesday. Finally, Royal Bank Of Canada reduced their price target on ServiceNow from $150.00 to $121.00 and set an “outperform” rating for the company in a research report on Monday, April 13th. Three research analysts have rated the stock with a Strong Buy rating, thirty-four have assigned a Buy rating, six have assigned a Hold rating and one has assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, the company has an average rating of “Moderate Buy” and a consensus price target of $173.46.
Check Out Our Latest Research Report on ServiceNow
ServiceNow Company Profile
ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.
The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.
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