Busey Bank Purchases 6,527 Shares of Netflix, Inc. $NFLX

Busey Bank increased its position in Netflix, Inc. (NASDAQ:NFLX) by 925.8% during the 4th quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The firm owned 7,232 shares of the Internet television network’s stock after acquiring an additional 6,527 shares during the quarter. Busey Bank’s holdings in Netflix were worth $678,000 at the end of the most recent quarter.

Several other institutional investors have also recently bought and sold shares of the company. Imprint Wealth LLC acquired a new stake in Netflix in the 3rd quarter worth $25,000. Bare Financial Services Inc grew its position in Netflix by 93.3% in the 3rd quarter. Bare Financial Services Inc now owns 29 shares of the Internet television network’s stock worth $35,000 after purchasing an additional 14 shares during the last quarter. Horizon Financial Services LLC grew its position in Netflix by 480.0% in the 3rd quarter. Horizon Financial Services LLC now owns 29 shares of the Internet television network’s stock worth $35,000 after purchasing an additional 24 shares during the last quarter. Redmont Wealth Advisors LLC acquired a new stake in Netflix in the 3rd quarter worth $36,000. Finally, Marquette Asset Management LLC acquired a new stake in Netflix in the 3rd quarter worth $44,000. Institutional investors own 80.93% of the company’s stock.

Insider Activity

In related news, Director Reed Hastings sold 420,550 shares of Netflix stock in a transaction dated Wednesday, April 1st. The shares were sold at an average price of $95.49, for a total transaction of $40,158,319.50. Following the completion of the transaction, the director directly owned 3,940 shares of the company’s stock, valued at $376,230.60. This trade represents a 99.07% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CFO Spencer Adam Neumann sold 57,260 shares of Netflix stock in a transaction dated Friday, February 27th. The shares were sold at an average price of $95.50, for a total transaction of $5,468,330.00. Following the transaction, the chief financial officer directly owned 73,787 shares of the company’s stock, valued at $7,046,658.50. This represents a 43.69% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last quarter, insiders sold 1,487,794 shares of company stock valued at $136,255,772. Company insiders own 1.37% of the company’s stock.

Netflix News Roundup

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: JPMorgan says the pullback is a buying opportunity, calling the post‑earnings dip attractive for long‑term investors given Netflix’s cash flow and growth roadmap. Buy the Dip in Netflix Stock Now, Says JPMorgan
• Positive Sentiment: ARK Invest / Cathie Wood has been buying into the weakness, adding to Netflix positions after the earnings‑driven drop — a vote of confidence that can support the stock during volatility. ARK Invest Snaps Up Netflix After Earnings Drop
• Positive Sentiment: Some buy‑side analysts remain constructive: Phillip Securities raised its price target to $110 and other shops reiterated Buy ratings, highlighting multi‑year growth potential and valuation upside. Phillip Securities Adjusts Price Target on Netflix to $110
• Neutral Sentiment: Longer‑term analyses stress Netflix’s durable competitive advantages (brand, scale, FCF) and international/ads runway; these argue for upside beyond short‑term noise. Netflix’s Durable Competitive Advantage
• Neutral Sentiment: Research pieces point to international revenue and untapped broadband penetration (esp. Asia‑Pacific) as key drivers to monitor — important context for earnings multiples and longer‑term forecasts. Why Netflix International Revenue Trends Deserve Attention
• Negative Sentiment: An Italian court ruled that Netflix’s past subscription price hikes (2017–2024) were unlawful and ordered refunds to affected subscribers — a near‑term legal and PR risk that raises questions about pricing mechanics in Europe. Italian court rules Netflix refunds price hikes illegal
• Negative Sentiment: Investors sold after Q1 due to tepid Q2 guidance and the announced board exit of co‑founder Reed Hastings — headlines that directly pressured sentiment and triggered downgrades. Netflix Shares Drop As Soft Outlook, Reed Hastings Exit Weigh On Sentiment
• Negative Sentiment: Several firms trimmed targets or downgraded after the guidance miss (examples include Rosenblatt and JPMorgan cuts), adding selling pressure even as other analysts raised targets — a mixed but net‑negative near‑term analyst response. Rosenblatt Securities Cuts Netflix Price Target

Wall Street Analyst Weigh In

Several research firms have issued reports on NFLX. Canaccord Genuity Group set a $125.00 price target on shares of Netflix and gave the stock a “buy” rating in a research report on Wednesday, January 21st. Pivotal Research set a $96.00 price target on shares of Netflix and gave the stock a “hold” rating in a research report on Friday. Arete Research upgraded shares of Netflix from a “neutral” rating to a “buy” rating in a research report on Friday, February 27th. TD Cowen decreased their price target on shares of Netflix from $115.00 to $112.00 and set a “buy” rating on the stock in a research report on Wednesday, January 21st. Finally, Piper Sandler restated an “overweight” rating and issued a $115.00 price target (up from $103.00) on shares of Netflix in a research report on Friday. Two investment analysts have rated the stock with a Strong Buy rating, thirty-four have issued a Buy rating and fourteen have assigned a Hold rating to the stock. According to data from MarketBeat, the stock has a consensus rating of “Moderate Buy” and a consensus target price of $114.85.

Netflix Trading Down 2.5%

Shares of NFLX stock opened at $94.83 on Tuesday. Netflix, Inc. has a 12-month low of $75.01 and a 12-month high of $134.12. The company has a market capitalization of $399.31 billion, a P/E ratio of 30.63, a P/E/G ratio of 1.44 and a beta of 1.67. The firm has a 50-day moving average price of $92.47 and a 200 day moving average price of $98.23. The company has a quick ratio of 1.19, a current ratio of 1.41 and a debt-to-equity ratio of 0.43.

Netflix (NASDAQ:NFLX) last announced its quarterly earnings results on Thursday, April 16th. The Internet television network reported $1.23 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.76 by $0.47. Netflix had a net margin of 28.52% and a return on equity of 40.92%. The firm had revenue of $12.25 billion during the quarter, compared to the consensus estimate of $12.17 billion. During the same period last year, the firm posted $6.61 EPS. The firm’s quarterly revenue was up 16.2% on a year-over-year basis. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. Research analysts forecast that Netflix, Inc. will post 3.19 earnings per share for the current fiscal year.

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.