Netflix (NASDAQ:NFLX) Receives “Buy” Rating from JPMorgan Chase & Co.

JPMorgan Chase & Co. reiterated their buy rating on shares of Netflix (NASDAQ:NFLX) in a research report report published on Wednesday,MarketScreener reports.

A number of other brokerages have also recently commented on NFLX. Oppenheimer set a $120.00 price target on shares of Netflix and gave the company an “outperform” rating in a research report on Friday, April 17th. Cfra upgraded shares of Netflix from a “hold” rating to a “buy” rating and set a $115.00 price target on the stock in a research report on Friday, March 6th. Evercore started coverage on shares of Netflix in a research report on Friday, February 27th. They set an “outperform” rating and a $115.00 price target on the stock. Weiss Ratings cut shares of Netflix from a “buy (b-)” rating to a “hold (c+)” rating in a research report on Thursday, January 22nd. Finally, Citic Securities reduced their price target on shares of Netflix from $109.00 to $95.00 and set a “hold” rating on the stock in a research report on Monday, January 26th. Two investment analysts have rated the stock with a Strong Buy rating, thirty-four have given a Buy rating and fourteen have issued a Hold rating to the company’s stock. Based on data from MarketBeat.com, Netflix currently has an average rating of “Moderate Buy” and an average target price of $114.85.

Netflix Trading Up 0.7%

Shares of NFLX opened at $93.24 on Wednesday. The firm’s 50 day simple moving average is $92.95 and its 200 day simple moving average is $97.90. The company has a market capitalization of $392.61 billion, a P/E ratio of 30.12, a P/E/G ratio of 1.20 and a beta of 1.67. The company has a debt-to-equity ratio of 0.43, a current ratio of 1.41 and a quick ratio of 1.19. Netflix has a 1-year low of $75.01 and a 1-year high of $134.12.

Netflix (NASDAQ:NFLX) last announced its earnings results on Thursday, April 16th. The Internet television network reported $1.23 earnings per share for the quarter, beating analysts’ consensus estimates of $0.76 by $0.47. The business had revenue of $12.25 billion for the quarter, compared to the consensus estimate of $12.17 billion. Netflix had a net margin of 28.52% and a return on equity of 40.92%. Netflix’s quarterly revenue was up 16.2% on a year-over-year basis. During the same period last year, the firm posted $6.61 earnings per share. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. Sell-side analysts forecast that Netflix will post 3.53 earnings per share for the current fiscal year.

Insider Activity

In other news, CEO Gregory K. Peters sold 105,781 shares of the firm’s stock in a transaction that occurred on Thursday, January 29th. The shares were sold at an average price of $82.94, for a total value of $8,773,476.14. Following the transaction, the chief executive officer owned 122,140 shares in the company, valued at approximately $10,130,291.60. This trade represents a 46.41% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, insider David A. Hyman sold 5,727 shares of the firm’s stock in a transaction that occurred on Monday, February 9th. The stock was sold at an average price of $81.06, for a total transaction of $464,230.62. Following the completion of the transaction, the insider owned 316,100 shares in the company, valued at $25,623,066. This represents a 1.78% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 1,487,794 shares of company stock worth $136,255,772 over the last ninety days. Company insiders own 1.37% of the company’s stock.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently made changes to their positions in the company. Vanguard Group Inc. raised its position in shares of Netflix by 0.4% in the 3rd quarter. Vanguard Group Inc. now owns 38,521,322 shares of the Internet television network’s stock worth $46,183,983,000 after purchasing an additional 142,238 shares during the last quarter. Checchi Capital Advisers LLC raised its position in shares of Netflix by 875.7% in the 4th quarter. Checchi Capital Advisers LLC now owns 31,143 shares of the Internet television network’s stock worth $2,920,000 after purchasing an additional 27,951 shares during the last quarter. Contravisory Investment Management Inc. raised its position in shares of Netflix by 837.2% in the 4th quarter. Contravisory Investment Management Inc. now owns 111,380 shares of the Internet television network’s stock worth $10,443,000 after purchasing an additional 99,496 shares during the last quarter. Crew Capital Management Ltd raised its position in shares of Netflix by 1,021.9% in the 4th quarter. Crew Capital Management Ltd now owns 9,031 shares of the Internet television network’s stock worth $847,000 after purchasing an additional 8,226 shares during the last quarter. Finally, BNC Wealth Management LLC raised its position in shares of Netflix by 991.3% in the 4th quarter. BNC Wealth Management LLC now owns 41,229 shares of the Internet television network’s stock worth $3,866,000 after purchasing an additional 37,451 shares during the last quarter. Institutional investors own 80.93% of the company’s stock.

Key Stories Impacting Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Netflix is in late talks to buy the historic Radford Studio Center in Los Angeles — ownership would lower production costs, lock in studio capacity and support content control, which investors view as strategic for long‑term margin expansion. Market Chatter: Netflix in Talks to Buy Los Angeles Movie Studio Space
• Positive Sentiment: Netflix will roll out a TikTok‑style vertical video feed to capture “snackable” mobile viewing and boost content discovery — a product move aimed at increasing short‑form engagement that can drive retention and funnel viewers to longer‑form content. Netflix Eyes TikTok-Style Feed To Capture ‘Snackable’ Viewing
• Positive Sentiment: Engagement hit record levels in Q1, helping retention, ad revenue and pricing power — evidence that content hits and new formats are translating to stronger monetization levers. Netflix’s Engagement Momentum Builds: Is Growth Sustainable?
• Positive Sentiment: Several Wall Street analysts, including JPMorgan, are urging investors to “buy the dip” and have reaffirmed bullish views — analyst support provides near‑term demand and reduces downside as sentiment stabilizes. Buy the Dip in Netflix Stock Now, Says JPMorgan
• Neutral Sentiment: Citizens reiterated a Market Perform rating while acknowledging upside to EPS from better‑than‑expected Q1 results — a measured stance that neither strongly bolsters nor undermines the stock. Citizens Touts Netflix (NFLX) Edge on Pricing Amid Earnings Growth Prospects
• Neutral Sentiment: Insider/insight stories and buys by lawmakers are being noted by the market but have unclear directional impact on price. Lawmakers Bet Big on These 3 Stocks—Should You?
• Negative Sentiment: Shares plunged after the company issued softer Q2 guidance (EPS outlook below some investors’ expectations), which triggered the recent selloff and remains a near‑term headwind until guidance or forward visibility improves. Netflix (NFLX) Stock Plunges 13%: Should Investors Buy the Dip?
• Negative Sentiment: Leadership transition headlines (Reed Hastings stepping back) have increased uncertainty about strategic direction and contributed to volatility. Reed Hastings Is Quitting at Netflix. Should You Quit NFLX Stock?

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.