Affirm (NASDAQ:AFRM) Upgraded at BMO Capital Markets

BMO Capital Markets upgraded shares of Affirm (NASDAQ:AFRM) to a strong-buy rating in a report released on Tuesday morning,Zacks.com reports.

A number of other analysts have also weighed in on the stock. Citigroup reiterated a “buy” rating on shares of Affirm in a report on Wednesday, April 15th. Royal Bank Of Canada lowered their price target on Affirm from $87.00 to $77.00 and set a “sector perform” rating for the company in a research report on Friday, February 6th. Mizuho reduced their target price on Affirm from $114.00 to $95.00 and set an “outperform” rating on the stock in a research note on Monday, February 9th. Zacks Research upgraded Affirm from a “hold” rating to a “strong-buy” rating in a report on Tuesday, March 31st. Finally, Morgan Stanley reiterated an “overweight” rating on shares of Affirm in a report on Wednesday, March 4th. Two research analysts have rated the stock with a Strong Buy rating, nineteen have assigned a Buy rating and eight have assigned a Hold rating to the company. According to data from MarketBeat.com, Affirm presently has a consensus rating of “Moderate Buy” and an average target price of $83.60.

Affirm Stock Down 5.4%

Shares of NASDAQ AFRM opened at $62.98 on Tuesday. The firm’s fifty day moving average is $50.28 and its 200 day moving average is $63.76. Affirm has a 52 week low of $42.10 and a 52 week high of $100.00. The company has a quick ratio of 11.41, a current ratio of 11.41 and a debt-to-equity ratio of 2.58. The company has a market cap of $20.98 billion, a price-to-earnings ratio of 77.75, a PEG ratio of 4.64 and a beta of 3.63.

Affirm (NASDAQ:AFRM) last announced its quarterly earnings results on Thursday, February 5th. The company reported $0.37 earnings per share for the quarter, beating the consensus estimate of $0.28 by $0.09. The business had revenue of $1.12 billion during the quarter, compared to analysts’ expectations of $1.06 billion. Affirm had a net margin of 7.60% and a return on equity of 8.83%. The firm’s revenue for the quarter was up 29.6% compared to the same quarter last year. During the same quarter in the prior year, the company posted $0.23 EPS. On average, equities research analysts expect that Affirm will post 1.08 earnings per share for the current year.

Insider Buying and Selling at Affirm

In other news, Director Noel Bertram Watson sold 2,000 shares of the stock in a transaction that occurred on Tuesday, April 14th. The stock was sold at an average price of $55.00, for a total value of $110,000.00. Following the completion of the transaction, the director owned 38,076 shares of the company’s stock, valued at approximately $2,094,180. This represents a 4.99% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Company insiders own 11.01% of the company’s stock.

Institutional Investors Weigh In On Affirm

Several hedge funds and other institutional investors have recently added to or reduced their stakes in AFRM. Norges Bank purchased a new stake in Affirm in the fourth quarter worth $281,961,000. Invesco Ltd. grew its position in shares of Affirm by 294.2% in the 3rd quarter. Invesco Ltd. now owns 4,333,691 shares of the company’s stock worth $316,706,000 after buying an additional 3,234,260 shares during the period. Northwestern Mutual Wealth Management Co. grew its position in shares of Affirm by 11,042.3% in the 4th quarter. Northwestern Mutual Wealth Management Co. now owns 2,161,278 shares of the company’s stock worth $157,004,000 after buying an additional 2,141,881 shares during the period. Atreides Management LP lifted its position in Affirm by 543.3% during the 2nd quarter. Atreides Management LP now owns 1,977,882 shares of the company’s stock valued at $136,751,000 after acquiring an additional 1,670,429 shares during the period. Finally, State Street Corp boosted its stake in Affirm by 26.7% during the third quarter. State Street Corp now owns 5,641,965 shares of the company’s stock worth $412,315,000 after acquiring an additional 1,187,665 shares in the last quarter. 69.29% of the stock is owned by hedge funds and other institutional investors.

Key Affirm News

Here are the key news stories impacting Affirm this week:

• Positive Sentiment: BMO Capital Markets upgraded Affirm to “strong‑buy,” signaling confidence from a major bank that can support demand for the shares. Read More.
• Positive Sentiment: Cantor Fitzgerald raised its price target to $80, a constructive re‑rating that reinforces upside among buy‑side investors. Read More.
• Neutral Sentiment: Analysts’ consensus is mixed — the street’s average recommendation sits around “moderate buy,” reflecting divergent views on growth vs. credit/valuation risks. Read More.
• Neutral Sentiment: Coverage roundup: Some outlets highlight a re‑balancing debate (growth vs. credit risk and BNPL competition) that keeps the narrative in flux; watch upcoming quarterly details for clarity. Read More.
• Negative Sentiment: Investors reacted to a softer current‑quarter revenue outlook, which directly pressures near‑term growth expectations and likely drove today’s selling. Read More.
• Negative Sentiment: Valuation pullback: a published fair‑value estimate was lowered to $78.93 from $86.00, signaling analysts are trimming modeled upside and contributing to downward pressure. Read More.
• Negative Sentiment: Explanatory coverage highlighted why the stock fell more than the broader market today — mostly tied to guidance and sentiment shifts rather than new operational shocks. Read More.
• Negative Sentiment: Baird reiterated a Neutral rating with a $55 price target, which is well below the recent trading level and could weigh on sentiment if that view gains traction. Read More.

About Affirm

Affirm Holdings, Inc is a financial technology company that provides point-of-sale consumer lending and payments solutions for online and in-store purchases. Its core product is a buy-now-pay-later (BNPL) platform that enables consumers to split purchases into fixed, transparent installment loans with no hidden fees. Affirm offers a range of financing options through merchant integrations, a consumer-facing mobile app and virtual card capabilities, and tools for merchants to offer alternative payment methods at checkout.