Barclays Forecasts Strong Price Appreciation for Synchrony Financial (NYSE:SYF) Stock

Synchrony Financial (NYSE:SYF) had its price objective lifted by Barclays from $82.00 to $93.00 in a report released on Wednesday,Benzinga reports. The brokerage currently has an “overweight” rating on the financial services provider’s stock. Barclays‘s price target points to a potential upside of 21.43% from the stock’s current price.

Several other brokerages have also recently issued reports on SYF. Compass Point raised Synchrony Financial from a “neutral” rating to a “buy” rating and set a $96.00 target price on the stock in a research report on Wednesday, January 28th. Truist Financial cut their target price on Synchrony Financial from $84.00 to $71.00 and set a “hold” rating on the stock in a research report on Monday, March 23rd. Wells Fargo & Company cut their target price on Synchrony Financial from $100.00 to $95.00 and set an “overweight” rating on the stock in a research report on Thursday, April 9th. JPMorgan Chase & Co. cut their target price on Synchrony Financial from $84.00 to $73.00 and set a “neutral” rating on the stock in a research report on Thursday, April 9th. Finally, Royal Bank Of Canada cut their target price on Synchrony Financial from $91.00 to $85.00 and set a “sector perform” rating on the stock in a research report on Wednesday, January 28th. One research analyst has rated the stock with a Strong Buy rating, twelve have assigned a Buy rating and seven have issued a Hold rating to the stock. Based on data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and a consensus price target of $86.32.

Synchrony Financial Trading Down 2.7%

NYSE SYF opened at $76.59 on Wednesday. The company has a market cap of $26.62 billion, a price-to-earnings ratio of 7.92, a P/E/G ratio of 0.68 and a beta of 1.39. Synchrony Financial has a 52 week low of $49.50 and a 52 week high of $88.77. The business has a 50 day moving average price of $70.00 and a 200-day moving average price of $74.72. The company has a quick ratio of 1.24, a current ratio of 1.24 and a debt-to-equity ratio of 1.08.

Synchrony Financial (NYSE:SYF) last released its quarterly earnings data on Tuesday, April 21st. The financial services provider reported $2.27 EPS for the quarter, beating the consensus estimate of $2.14 by $0.13. The firm had revenue of $3.70 billion during the quarter, compared to the consensus estimate of $3.81 billion. Synchrony Financial had a return on equity of 23.41% and a net margin of 15.80%.The company’s quarterly revenue was down 7.4% on a year-over-year basis. During the same quarter in the previous year, the company posted $1.89 earnings per share. Synchrony Financial has set its FY 2026 guidance at 9.100-9.500 EPS. As a group, equities analysts expect that Synchrony Financial will post 9.29 earnings per share for the current fiscal year.

Synchrony Financial announced that its board has initiated a share repurchase plan on Tuesday, April 21st that authorizes the company to buyback $0.00 in outstanding shares. This buyback authorization authorizes the financial services provider to repurchase shares of its stock through open market purchases. Stock buyback plans are generally an indication that the company’s board believes its stock is undervalued.

Insider Activity at Synchrony Financial

In other Synchrony Financial news, insider Brian D. Doubles sold 217,554 shares of the company’s stock in a transaction dated Monday, March 2nd. The stock was sold at an average price of $68.68, for a total value of $14,941,608.72. Following the transaction, the insider directly owned 829,222 shares in the company, valued at $56,950,966.96. This represents a 20.78% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, insider Darrell Owens sold 3,865 shares of the company’s stock in a transaction dated Monday, March 2nd. The stock was sold at an average price of $67.71, for a total value of $261,699.15. Following the completion of the transaction, the insider owned 17,432 shares in the company, valued at $1,180,320.72. This represents a 18.15% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 379,928 shares of company stock worth $26,170,764 in the last 90 days. 0.32% of the stock is owned by company insiders.

Hedge Funds Weigh In On Synchrony Financial

Several institutional investors have recently modified their holdings of SYF. Westside Investment Management Inc. boosted its holdings in Synchrony Financial by 100.0% during the 3rd quarter. Westside Investment Management Inc. now owns 358 shares of the financial services provider’s stock valued at $25,000 after acquiring an additional 179 shares during the period. FWL Investment Management LLC purchased a new stake in Synchrony Financial during the 3rd quarter valued at about $26,000. Salomon & Ludwin LLC boosted its holdings in Synchrony Financial by 54.9% during the 3rd quarter. Salomon & Ludwin LLC now owns 412 shares of the financial services provider’s stock valued at $29,000 after acquiring an additional 146 shares during the period. Fideuram Asset Management Ireland dac purchased a new stake in Synchrony Financial during the 4th quarter valued at about $29,000. Finally, Advisors Asset Management Inc. purchased a new stake in Synchrony Financial during the 4th quarter valued at about $29,000. 96.48% of the stock is currently owned by institutional investors.

Synchrony Financial News Roundup

Here are the key news stories impacting Synchrony Financial this week:

• Positive Sentiment: Q1 EPS beat consensus (reported $2.27 vs. ~$2.22) and management flagged continued consumer spending momentum — supports earnings durability. Synchrony Quarterly Profit Rises
• Positive Sentiment: Board approved a sizable buyback program (company-level buyback authorization highlighted across coverage), adding direct capital-return support and fewer shares outstanding over time. Board Approves Stock Repurchase Program
• Positive Sentiment: Company declared a quarterly dividend ($0.30), adding steady shareholder yield alongside buybacks. Dividend and Buyback Notices
• Positive Sentiment: Management commentary (CFO) and analyst deep dives point to improving credit metrics and record purchase volume in Q1, supporting forward profitability if trends continue. CFO Flags Momentum
• Neutral Sentiment: Management set FY2026 EPS guidance in a range (9.10–9.50) — this provides a numerical target but still leaves execution risk around revenue and mix. Q1 Deep Dive / Guidance
• Neutral Sentiment: Strategic partnerships (e.g., Chico’s FAS credit-card programs) expand originations and loyalty tie-ups, a steady but gradual revenue driver. Chico’s Partnership
• Negative Sentiment: Revenue missed expectations and fell year-over-year (revenue down ~7% YoY), which can weigh on top-line growth perceptions despite EPS strength. Revenue Decline / Earnings Story
• Negative Sentiment: Mixed analyst actions: upgrades/price-target raises from Barclays, Baird and Truist (higher targets) were offset by BTIG downgrading SYF to neutral — the net effect is mixed sentiment and increased short-term volatility. Analyst Rating Moves

Synchrony Financial Company Profile

Synchrony Financial (NYSE: SYF) is a consumer financial services company that specializes in providing point-of-sale financing and private-label, co-branded and branded credit card programs. The company serves as a payments and lending partner to retailers, digital merchants and service providers, offering consumer financing solutions designed to drive customer engagement and sales. Synchrony also operates a direct bank that offers deposit products, including savings accounts and certificates of deposit, which support its funding and customer-facing product suite.

Its core product set includes private-label and co-branded credit cards, general-purpose credit cards, installment loan programs and promotional financing options that are integrated into merchants’ checkout experiences.