Rogers Communications (TSE:RCI.B) Stock Price Expected to Rise, Desjardins Analyst Says

Rogers Communications (TSE:RCI.B) (NYSE:RCI) had its target price boosted by stock analysts at Desjardins from C$54.50 to C$59.00 in a note issued to investors on Thursday,BayStreet.CA reports. The firm currently has a “hold” rating on the stock. Desjardins’ target price indicates a potential upside of 19.77% from the company’s previous close.

Several other research firms have also commented on RCI.B. National Bank Financial upped their target price on Rogers Communications from C$60.00 to C$62.00 and gave the company an “outperform” rating in a report on Thursday. Canaccord Genuity Group upped their target price on Rogers Communications from C$55.00 to C$58.00 and gave the company a “buy” rating in a report on Thursday. Canadian Imperial Bank of Commerce upped their target price on Rogers Communications from C$61.00 to C$62.00 and gave the company an “outperformer” rating in a report on Thursday. Scotia raised Rogers Communications from a “sector perform” rating to a “sector outperform” rating and upped their target price for the company from C$57.75 to C$60.50 in a report on Thursday. Finally, Scotiabank lowered their target price on Rogers Communications from C$58.00 to C$57.75 and set a “sector perform” rating for the company in a report on Tuesday, January 20th. Eight research analysts have rated the stock with a Buy rating and three have given a Hold rating to the company’s stock. According to data from MarketBeat.com, the company currently has an average rating of “Moderate Buy” and a consensus price target of C$58.33.

Rogers Communications Stock Down 3.7%

TSE:RCI.B opened at C$49.26 on Thursday. The firm has a market capitalization of C$26.61 billion, a PE ratio of 3.87, a price-to-earnings-growth ratio of 0.32 and a beta of 0.96. The stock has a 50 day moving average of C$51.38 and a 200-day moving average of C$51.72. Rogers Communications has a 52 week low of C$34.19 and a 52 week high of C$56.27. The company has a current ratio of 0.65, a quick ratio of 0.58 and a debt-to-equity ratio of 436.50.

Trending Headlines about Rogers Communications

Here are the key news stories impacting Rogers Communications this week:

• Positive Sentiment: TD upgraded Rogers from “hold” to “buy” and lifted its target to C$60 (from C$56), implying meaningful upside versus recent prices. BayStreet.CA
• Positive Sentiment: Scotia moved Rogers to “sector outperform” and raised its target to C$60.50 (from C$57.75), signaling stronger conviction among sector analysts. BayStreet.CA TickerReport
• Positive Sentiment: RBC bumped its target to C$63 (from C$61) and keeps an “outperform” view — one of the higher targets among national brokers. BayStreet.CA
• Positive Sentiment: Canaccord raised its target to C$58 (from C$55) and maintains a “buy” rating, adding to the upgrade momentum. BayStreet.CA
• Positive Sentiment: National Bank increased its target to C$62 (from C$60) and rates Rogers “outperform,” another endorsement from a major dealer. BayStreet.CA
• Positive Sentiment: CIBC raised its target to C$62 (from C$61) and lists Rogers as an “outperformer,” reinforcing the consensus tilt higher. BayStreet.CA TickerReport
• Neutral Sentiment: Desjardins lifted its target to C$59 (from C$54.50) but kept a “hold” rating — a sign some analysts see upside but remain cautious. BayStreet.CA
• Negative Sentiment: Offsetting the analyst momentum are fundamentals and technicals that may limit upside: Rogers carries very high leverage (debt-to-equity is elevated) and the share price remains below its 50- and 200-day moving averages — factors that can weigh on sentiment despite higher targets. Background / Analyst Roundup

About Rogers Communications

Rogers is the largest wireless service provider in Canada, with its more than 10 million subscribers equating to one third of the total Canadian market. Rogers’ wireless business accounted for 60% of the company’s total sales in 2021 and has increasingly provided a bigger portion of total company sales over the last several years. Rogers’ cable segment, which provides about one fourth of total sales, offers home internet, television, and landline phone service to consumers and businesses. Remaining sales come from Rogers’ media unit, which owns and operates various television and radio stations and the Toronto Blue Jays.