Snap (NYSE:SNAP – Free Report) had its target price decreased by Cantor Fitzgerald from $9.00 to $7.00 in a report released on Thursday morning,Benzinga reports. Cantor Fitzgerald currently has a neutral rating on the stock.
A number of other research analysts have also recently weighed in on SNAP. Stifel Nicolaus set a $7.00 price target on Snap in a research report on Thursday, November 6th. Rosenblatt Securities lowered their price objective on shares of Snap from $9.50 to $6.40 and set a “neutral” rating on the stock in a research note on Thursday. Citigroup lifted their target price on shares of Snap from $8.50 to $10.00 and gave the stock a “neutral” rating in a research report on Wednesday, November 12th. New Street Research downgraded shares of Snap from a “buy” rating to a “neutral” rating in a report on Tuesday, October 28th. Finally, BMO Capital Markets increased their price target on shares of Snap from $12.00 to $13.00 and gave the company an “outperform” rating in a research report on Thursday, November 6th. One research analyst has rated the stock with a Strong Buy rating, five have assigned a Buy rating, twenty-three have given a Hold rating and three have assigned a Sell rating to the company. According to MarketBeat.com, the stock has a consensus rating of “Hold” and a consensus target price of $8.66.
View Our Latest Stock Analysis on SNAP
Snap Stock Up 2.3%
Snap (NYSE:SNAP – Get Free Report) last posted its quarterly earnings results on Wednesday, February 4th. The company reported $0.03 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $0.15 by ($0.12). Snap had a negative net margin of 7.76% and a negative return on equity of 20.91%. The company had revenue of $1.72 billion for the quarter, compared to analyst estimates of $1.70 billion. During the same quarter in the previous year, the business posted $0.01 earnings per share. Snap’s revenue was up 10.2% on a year-over-year basis. On average, research analysts expect that Snap will post -0.3 earnings per share for the current fiscal year.
Insider Activity
In related news, CFO Derek Andersen sold 62,868 shares of the company’s stock in a transaction that occurred on Monday, November 17th. The shares were sold at an average price of $8.34, for a total transaction of $524,319.12. Following the transaction, the chief financial officer owned 3,030,301 shares of the company’s stock, valued at approximately $25,272,710.34. This represents a 2.03% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available at the SEC website. Also, General Counsel Michael J. O’sullivan sold 70,882 shares of Snap stock in a transaction that occurred on Monday, November 17th. The stock was sold at an average price of $8.34, for a total transaction of $591,155.88. Following the completion of the sale, the general counsel directly owned 1,854,982 shares of the company’s stock, valued at $15,470,549.88. The trade was a 3.68% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. In the last three months, insiders sold 393,341 shares of company stock worth $3,169,210. Corporate insiders own 22.68% of the company’s stock.
Hedge Funds Weigh In On Snap
Institutional investors have recently added to or reduced their stakes in the business. Allworth Financial LP boosted its stake in Snap by 92.3% in the 3rd quarter. Allworth Financial LP now owns 3,293 shares of the company’s stock worth $25,000 after buying an additional 1,581 shares during the last quarter. Oak Harvest Investment Services acquired a new position in shares of Snap during the 4th quarter valued at about $26,000. V Square Quantitative Management LLC acquired a new position in shares of Snap during the 4th quarter valued at about $29,000. EverSource Wealth Advisors LLC lifted its holdings in shares of Snap by 561.4% during the 4th quarter. EverSource Wealth Advisors LLC now owns 3,618 shares of the company’s stock worth $29,000 after acquiring an additional 3,071 shares during the period. Finally, Mirae Asset Global Investments Co. Ltd. acquired a new stake in shares of Snap in the third quarter worth approximately $33,000. 47.52% of the stock is currently owned by institutional investors and hedge funds.
Trending Headlines about Snap
Here are the key news stories impacting Snap this week:
- Positive Sentiment: B. Riley upgraded SNAP to Buy with a $10 price target, signaling a bullish view that could attract buyers and help lift the stock. B. Riley upgrade
- Positive Sentiment: Bank of America also upgraded SNAP to Buy with a $10 target, another high-profile bullish call that supports the rally. BofA upgrade
- Positive Sentiment: Q4 results showed revenue growth (~+10% y/y), earnings beats in some reports and a sizeable jump in net income — evidence management’s profitability focus is working and giving bulls ammunition. Q4 earnings beat (Zacks)
- Positive Sentiment: Unusually large purchases of SNAP call options indicate speculative or directional bullish positioning that can amplify intraday upside and volume. Call option activity
- Neutral Sentiment: Snap filed its 2025 Form 10‑K (routine but provides audited detail and disclosure for investors). 10‑K filing
- Neutral Sentiment: Citizens Jmp reaffirmed a Market Perform rating — a hold view that is neither a large buy signal nor a sell endorsement. Citizens Jmp reaffirmation
- Negative Sentiment: Numerous analysts cut price targets or moved to cautious stances this week (Wells Fargo to $8, Cantor Fitzgerald to $7, JPMorgan to $7 with an underweight, Evercore to $9, TD Cowen to $8, etc.), creating downward pressure on consensus expectations. Analyst price target cuts
- Negative Sentiment: Despite profitability improvements, daily active users fell and management gave softer near‑term revenue cues — factors that cap valuation upside and explain why many analysts remain cautious. User decline and strategy (TechCrunch)
- Negative Sentiment: Market consensus remains skewed toward reduce/hold: many analysts rate the stock lower overall, and some coverage noted the shares touched a new low after results — increasing short-term volatility risk. Consensus reduce
Snap Company Profile
Snap Inc is a camera and social media company best known for developing and operating Snapchat, a multimedia messaging application that allows users to send photos, videos and messages that disappear after being viewed. In addition to its core messaging service, Snap offers a suite of augmented reality (AR) tools, including custom Lenses and Filters, that enable users and third-party developers to create interactive and immersive experiences. The company also provides advertising solutions that allow brands to engage audiences through Snap Ads, Sponsored Lenses and Discover content on the platform.
Founded in 2011 by Evan Spiegel and Bobby Murphy, Snap has continually focused on innovation in camera technology and AR.
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