D.A. Davidson & CO. Purchases 4,717 Shares of Herc Holdings Inc. $HRI

D.A. Davidson & CO. raised its holdings in shares of Herc Holdings Inc. (NYSE:HRI) by 12.5% in the 4th quarter, according to its most recent filing with the Securities & Exchange Commission. The institutional investor owned 42,491 shares of the transportation company’s stock after acquiring an additional 4,717 shares during the quarter. D.A. Davidson & CO. owned approximately 0.13% of Herc worth $6,305,000 at the end of the most recent reporting period.

A number of other institutional investors have also made changes to their positions in HRI. Invesco Ltd. lifted its position in Herc by 11.2% during the 3rd quarter. Invesco Ltd. now owns 4,123,437 shares of the transportation company’s stock worth $481,040,000 after buying an additional 413,719 shares in the last quarter. Marshall Wace LLP raised its holdings in Herc by 233.1% during the third quarter. Marshall Wace LLP now owns 420,512 shares of the transportation company’s stock worth $49,057,000 after acquiring an additional 294,265 shares in the last quarter. Ameriprise Financial Inc. boosted its position in Herc by 3,306.3% during the third quarter. Ameriprise Financial Inc. now owns 292,328 shares of the transportation company’s stock valued at $34,106,000 after purchasing an additional 283,746 shares during the last quarter. Vaughan Nelson Investment Management L.P. grew its stake in Herc by 34.7% in the third quarter. Vaughan Nelson Investment Management L.P. now owns 943,722 shares of the transportation company’s stock valued at $110,095,000 after purchasing an additional 243,320 shares in the last quarter. Finally, Alliancebernstein L.P. increased its position in shares of Herc by 40.0% during the 2nd quarter. Alliancebernstein L.P. now owns 825,511 shares of the transportation company’s stock worth $108,712,000 after purchasing an additional 235,694 shares during the last quarter. Institutional investors own 93.11% of the company’s stock.

Analyst Ratings Changes

HRI has been the subject of several analyst reports. Robert W. Baird decreased their target price on shares of Herc from $200.00 to $198.00 and set an “outperform” rating for the company in a research note on Wednesday, February 18th. Zacks Research downgraded shares of Herc from a “hold” rating to a “strong sell” rating in a research report on Tuesday, April 14th. Weiss Ratings reaffirmed a “sell (d+)” rating on shares of Herc in a report on Tuesday, April 21st. KeyCorp reduced their price target on Herc from $190.00 to $165.00 and set an “overweight” rating for the company in a report on Monday, March 16th. Finally, Citigroup dropped their price objective on Herc from $165.00 to $135.00 and set a “buy” rating on the stock in a research note on Monday, April 13th. Five investment analysts have rated the stock with a Buy rating, one has given a Hold rating and two have assigned a Sell rating to the company’s stock. According to MarketBeat, Herc presently has a consensus rating of “Hold” and an average target price of $159.67.

Trending Headlines about Herc

Here are the key news stories impacting Herc this week:

• Positive Sentiment: Herc reported Q1 revenue of ~$1.14B, topping consensus and reflecting a 32% year‑over‑year increase; management said the H&E acquisition integration is complete and already delivering expanded specialty footprint and sales reach — a structural growth catalyst. Herc Holdings Reports First Quarter 2026 Results and Affirms 2026 Full Year Guidance
• Positive Sentiment: Company reaffirmed full‑year 2026 guidance on the release and emphasized capture of expected synergies from the H&E deal — that reduced investor uncertainty about integration risk. Herc Holdings Reports First Quarter 2026 Results and Affirms 2026 Full Year Guidance
• Positive Sentiment: Market reaction was strong — headlines and volume jumped after the print as investors rewarded the top‑line beat and integration progress. (This drove intraday buying pressure.) Herc Holdings surges following Q1 results beat
• Neutral Sentiment: Some outlets highlight a balanced earnings call that acknowledged growth opportunities but flagged integration and margin execution risks — useful color for modeling near‑term margins. Herc Holdings Earnings Call Balances Growth And Risk
• Neutral Sentiment: Full Q1 earnings call transcripts and slide deck are available for deeper read — good for investors who want line‑by‑line details on rental demand, pricing and capex plans. Herc Holdings Inc. (HRI) Q1 2026 Earnings Call Transcript
• Negative Sentiment: EPS was mixed: the company reported $0.21/share which beat some narrower estimates (e.g., Zacks) but missed certain Street forecasts (~$0.30), and EPS is well below last year’s $1.30 — signaling margin pressure and acquisition‑related costs; balance sheet leverage remains elevated, which is a watch item. Herc Q1 EPS and metrics (MarketBeat)

Herc Trading Up 7.8%

Shares of NYSE:HRI opened at $134.33 on Wednesday. Herc Holdings Inc. has a 12-month low of $88.45 and a 12-month high of $188.35. The stock has a market cap of $4.48 billion, a PE ratio of -746.29, a P/E/G ratio of 28.80 and a beta of 1.81. The business has a 50 day moving average of $115.50 and a 200-day moving average of $136.57. The company has a quick ratio of 1.31, a current ratio of 1.31 and a debt-to-equity ratio of 4.17.

Herc (NYSE:HRI) last announced its earnings results on Tuesday, April 28th. The transportation company reported $0.21 earnings per share for the quarter, topping analysts’ consensus estimates of ($0.21) by $0.42. The company had revenue of $1.14 billion for the quarter, compared to analyst estimates of $1.08 billion. Herc had a return on equity of 13.21% and a net margin of 0.02%.The firm’s quarterly revenue was up 32.3% compared to the same quarter last year. During the same quarter last year, the company earned $1.30 earnings per share. As a group, equities research analysts forecast that Herc Holdings Inc. will post 4.16 earnings per share for the current year.

Herc Dividend Announcement

The company also recently announced a quarterly dividend, which was paid on Wednesday, March 4th. Stockholders of record on Wednesday, February 18th were issued a dividend of $0.70 per share. The ex-dividend date of this dividend was Wednesday, February 18th. This represents a $2.80 dividend on an annualized basis and a dividend yield of 2.1%. Herc’s dividend payout ratio (DPR) is currently -1,555.56%.

About Herc

Herc Holdings Inc (NYSE: HRI) operates as a leading equipment rental provider in North America, offering a wide range of machinery and support services to construction, industrial, government and event sectors. The company’s fleet includes aerial work platforms, earthmoving equipment, material handling solutions, power generation units and specialty tools, enabling clients to scale their operations without the capital expense of ownership. In addition to basic machinery rentals, Herc provides value-added services such as equipment maintenance, on-site safety training and project consulting to help customers optimize productivity and maintain compliance with industry standards.

Founded as part of Hertz Global Holdings, the equipment rental business was spun off as an independent public company in early 2016.